The Social Graf
by Erik Sass, Staff Writer
Polaroid has unveiled a new digital camera, the Socialmatic -- which, as its name indicates, is designed for social sharing of pictures. According to Polaroid, the camera (designed by Socialmatic … Read the whole story
by Gavin O'Malley
For better or worse, younger consumers are more able to form meaningful relationships through digital channels. In fact, more than one-third of this demographic … Read the whole story
by Erik Sass
Fisher-Price passed Hasbro for the first time based on Digital Engagement Ratings, driven by the "Wishes for Baby" short film which was created in … Read the whole story
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by Amy Corr
Santy was named agency of record for China Mist Iced Tea, tapped to handle branding, social media management, digital marketing, content strategy, public relations … Read the whole story
by Sarah Mahoney
As marketers continue to pour money into mobile optimization, it's getting harder to impress smartphone-savvy consumers. But some brands are belting mobile out of … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Don't forget that basic online advertising and marketing skills provide the platform that leads marketers to success. "Taking Down Goliath" delivers simple, yet powerful … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
It is customary in most companies to perform a year-end evaluation of the people that work for them, as well as for the people … Read the whole story