Of all the companies to demonstrate a hilarious lack of self-awareness in their social media posts, I never imagined the prize would go to Tinder, that cool, edgy hookup app. … Read the whole story
After a few short months as CEO, Tinder is parting ways with Christopher Payne, and bringing back founder Sean Rad. In Payne, Tinder's board … Read the whole story
Old Spice secured a spot on the leaderboard thanks to their 'And So It Begins' promo. Over 3 million YouTube engagements resulted in a … Read the whole story
As ad revenue trends from Facebook and its rivals make clear, social has become a mostly mobile pastime. Smartphones are predominantly being used for … Read the whole story
According to Forrester, most paid social budgets are activated by an internal or external social team. But the researcher argues that those budgets would … Read the whole story
In the midst of challenging advertising results, Viacom has launched a new advertising sales division, Velocity Products Group, that promotes multiplatform social partnerships with … Read the whole story
Here's a great campaign for all you DIYers and yard sale junkies. Krylon and Pinterest teamed up to create the "127 Sale," a 690-mile-long … Read the whole story
Facebook recently introduced a new technology designed to help brands and agencies deliver Facebook advertising faster than ever. By selecting accelerated delivery during campaign … Read the whole story