Social Media & Marketing Daily
Friday, May 27, 2016
  • Snapchat Raises $1.8B, IPO Expected This Year

    By 2017, Snapchat expects to see revenue rise to upwards of $1 billion. How the social darling plans to make such a dramatic leap … Read the whole story

  • Digital Engagement Index

    Victoria's Secret earned a place on the leaderboard with a 28% increase in digital engagement. The jump in activity was thanks to success on … Read the whole story

  • Facebook Expands Ad Reach Off-Network, Will Now Target Users Not Connected To Facebook

    In a move that extends its market power beyond the 1.6 billion user identities it explicitly controls, Facebook this morning announced it will expand … Read the whole story

  • Facebook, Microsoft Build Cable Across Atlantic To Support Data, Internet Services

    Facebook and Microsoft will lay a cable across the floor of the Atlantic Ocean that allows the two companies to transmit massive amounts of … Read the whole story

  • Vivobarefoot Looks For Social Traction

    Sixth-generation cobbler Galahad Clark sees the need to transform his Vivobarefoot, which has been a minimalist shoe brand since 2004, into "more and more … Read the whole story

  • Social Video Ad Spend Rises

    Even though Facebook video ads play automatically, marketers still plan to increase their spend on the social media giant in this arena. Many also … Read the whole story