- Amazon, Open AI Strike $38B Deal For Nvidia Chips
MediaDailyNews, Laurie Sullivan - Monday, November 3, 2025
Amazon Web Services has signed a $38 billion deal to supply OpenAI ...
- How Mountain Hardwear's Shift To 'Agile Mix Modeling' Enabled Dynamic Media Buys
Performance Marketing Insider, Laurie Sullivan - Monday, November 3, 2025
When a conventional marketing-mix model proved too latent, the brand's ecommerce he ...
- Amazon Ad Revenue Rises 24% To $17.7B
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 30, 2025
Amid big gains in consumer spending and cloud computing, company says layof ...
- Divulging Brand Secrets Rises With AI Agent Concerns
MediaDailyNews, Laurie Sullivan - Friday, October 31, 2025
AI agents have become popular as they link consumers with brands, b ...
- Tom Turkey Debuts In Google's First Fully AI-Generated Ad
MediaDailyNews, Laurie Sullivan - Friday, October 31, 2025
Google today launched its first fully AI-generated ad, featuring a turkey looki ...
- From Concept To Ad Creation, AI Drives Storyboarding
Performance Marketing Insider, Laurie Sullivan - Friday, October 31, 2025
Google is experimenting with many versions of ads, and not all ha ...
- Next Step In Agentic Ad Creation: Testing 'Model Context Protocol'
MediaDailyNews, Laurie Sullivan - Wednesday, October 29, 2025
Processed on a MCP server, the test is being done with t ...
- Book Authors Can Proceed With Copyright Claims Against OpenAI
MediaDailyNews, Wendy Davis - Wednesday, October 29, 2025
Authors can proceed with claims that OpenAI's "outputs" -- including summaries ...
- Watchdogs To FTC: Block Meta Plan To Harness Chatbot Data
MediaDailyNews, Wendy Davis - Thursday, October 30, 2025
Meta's plan to target ads based on chatbot conversations "will normalize ...
- Google Cloud Boosts Alphabet Q3 Past $100B
MediaDailyNews, Laurie Sullivan - Wednesday, October 29, 2025
Alphabet crossed a milestone with Q3 revenue of $102.35 billion - i ...
- Brand Safety, Viewability Measurement Tumbles
MediaDailyNews, Laurie Sullivan - Tuesday, October 28, 2025
Engagement with ads does not always correspond with conversion rates, and viewabili ...
- Bipartisan Bill Would Ban Chatbot 'Companions' For Minors
MediaDailyNews, Wendy Davis - Tuesday, October 28, 2025
Senators Josh Hawley and Richard Blumenthal said Tuesday they are introducing ...
- OpenAI Restructures, Microsoft Takes For-Profit Stake
MediaDailyNews, Laurie Sullivan - Tuesday, October 28, 2025
Microsoft will hold a 27% stake in OpenAI Group PBC, which wi ...
- AI, Flexible Payments Poised To Shape 2025 Holiday Shopping, Survey Finds
Research Intelligencer, Robert Williams - Monday, October 27, 2025
Advertisers need to ensure that their products are visible on AI-powered sear ...
- GM's Marketing AI Is 80% Of The Way There
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 23, 2025
Inside the automaker's in-house overhaul, new AI system, and why its chi ...
- Microsoft's AI Browser Shifts To Agentic Mode
MediaDailyNews, Laurie Sullivan - Friday, October 24, 2025
Copilot Mode's AI features in Microsoft Edge can now reason and s ...
- YouTube: What Gets Consumers To Purchase?
Performance Marketing Insider, Laurie Sullivan - Friday, October 24, 2025
Forty-six percent of consumers said they have purchased a product discovered ...
- Google Holding On To Market Share In Search
MediaDailyNews, Laurie Sullivan - Wednesday, October 22, 2025
Google recently reversed a trend that had been dragging down the company ...
- Reddit Sues Perplexity, Others Over Copyrighted Posts
MediaDailyNews, Wendy Davis - Wednesday, October 22, 2025
Reddit "brings this action to stop the industrial-scale, unlawful circumvention of da ...
- Marketers Vs. Machines: What The Skills Gap Means For Brands, Retailers
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 21, 2025
Generative search is rewriting the rules of visibility -- and CMOs w ...
- OpenAI Browser Keeps Search, Adds Memory Benefiting Advertisers
MediaDailyNews, Laurie Sullivan - Tuesday, October 21, 2025
OpenAI has launched "Atlas," its AI-powered web browser built around ChatGPT. T ...
- Data Shows AI Influencing Holiday Shopping As Consumers Spend Less
MediaDailyNews, Laurie Sullivan - Wednesday, October 22, 2025
Three separate reports from PayPal, Deloitte and Measure Protocol show how ...
- CARU Issues Guidance For AI Aimed At Kids
MediaDailyNews, Wendy Davis - Monday, October 20, 2025
Companies that use virtual influencers to advertise to children should ensure th ...
- Agents As Brand Influencers Collapse Consumer Buying Journey
Performance Marketing Insider, Laurie Sullivan - Friday, October 17, 2025
The collapse of the customer buying journey into a couple of ta ...
- Neff Heads AI For Anomaly, Mulligan Leads Design In Europe
MAD, Fern Siegel - Wednesday, October 15, 2025
Global CEO Katrina Wilsher called the duo "positive agitators who refuse ...
- Apple's Newly Appointed AI Search Lead Leaves For Meta
MediaDailyNews, Laurie Sullivan - Thursday, October 16, 2025
Ke Yang, who had recently been appointed to lead Apple's ChatGPT-like sear ...
- Google, Salesforce Extend Partnership For Autonomous AI Agents
Performance Marketing Insider, Laurie Sullivan - Thursday, October 16, 2025
The next generation of Salesforce Marketing Cloud - Agentforce Marketing - w ...
- Walmart Makes News With ChatGPT Partnership
Marketing Daily, Sarah Mahoney - Tuesday, October 14, 2025
The announcement takes agentic AI closer to mainstream America. ...
- Billions Of Dollars Invested In AI Deals And Hubs Worldwide
MediaDailyNews, Laurie Sullivan - Tuesday, October 14, 2025
This week, financial investments from WPP Group, Google, Salesforce and others contin ...
- Microsoft Builds First In-House Image Generator
MediaDailyNews, Laurie Sullivan - Tuesday, October 14, 2025
Microsoft's first text-to-image generator designed and developed in-house marks a significant st ...