- Just the Right Bullets
OMMA Magazine, Joe Mandese - Tuesday, January 29, 2008
Google may dominate search, but when it comes to online display advertisi ...
- Tight Squeeze
OMMA Magazine, Fara Warner - Thursday, August 21, 2008
Sort of like a clown car routine in reverse, marketers are funneli ...
- Market Focus: Battle of the Bulge
OMMA Magazine, kyle , Daisy Whitney - Wednesday, April 2, 2008
When a carmaker designs a new car, one of the factors ...
- Logging In: Guilty Feet Have Got No Rhythm
OMMA Magazine, Kathy Sharpe - Monday, April 21, 2008
At one point in the epic HBO series Deadwood, one character tur ...
- WebU: Capitalizing on the Clicks
OMMA Magazine, Blake Suggs - Wednesday, April 2, 2008
Gone are the days when an advertiser was forced to choose betwe ...
- Behind the Numbers: A Few Choice Screens
OMMA Magazine, kyle , Daisy Whitney - Wednesday, April 2, 2008
As the world gets smaller, so does the screen. A majority ...
- Logging In: Let's Get Contextual
OMMA Magazine, Ryan , Anand Subramanian - Tuesday, September 30, 2008
Common sense (and the Advertising Research Foundation) says that the "editorial" conte ...
- Social Media Focus: Brands Want to Be a Pepper, Too
OMMA Magazine, Abe Mezrich - Tuesday, September 30, 2008
If you want to know the future of using social data f ...