- Digitalsmiths Acquires Gotuit, Will Expand Video Metadata Portfolio
Online Media Daily, Gavin O'Malley - Tuesday, November 23, 2010
Signaling further industry consolidation, white-label video technology company Digitalsmiths on Tuesday announc ...
- Mpire Poised To Announce Partnership With AOL's ADTECH
Online Media Daily, Gavin O'Malley - Monday, November 22, 2010
Ad verification and optimization technology provider Mpire on Monday is expected ...
- Google Partners With Verizon Fios To Sell TV Ads
MediaDailyNews, David Goetzl - Thursday, November 18, 2010
Google has acquired more inventory for its auction-based TV Ads system, inki ...
- PayPal, FourthWall Team With Canoe To Push T-Commerce
MediaDailyNews, David Goetzl - Thursday, November 18, 2010
PayPal and FourthWall Media have partnered with Canoe Ventures on developing n ...
- Millennial: Android Catches Up With Apple iOS
Online Media Daily, Mark Walsh - Thursday, November 18, 2010
Android tied Apple's iOS as the largest smartphone platform on the Millenni ...
- Ya Know, SheKnows?
VidBlog, Steve Smith - Monday, November 15, 2010
It bears remembering that online video is not just a guy thi ...
- Belo, Yollar Team For Local Online Ad Alliance
MediaDailyNews, Wayne Friedman - Thursday, November 11, 2010
Looking for another connection with local advertisers, big TV station group Be ...
- YuMe Extends Video Ad Network To Mobile
Online Media Daily, Mark Walsh - Thursday, November 11, 2010
Video ad network YuMe is expanding to mobile,
launching softwa ...
- TV One Utilizes Broadway Systems
MediaDailyNews, - Wednesday, November 10, 2010
Broadway Systems, which provides ad management software for cable networks, signed cabl ...
- Bid4Spots Extends Reverse Auctions To Online Display Ads
Online Media Daily, Mark Walsh - Tuesday, November 9, 2010
With its reverse auction marketplace for radio advertising inventory, Bid4Spots.com has attract ...
- Tremor Acquires ScanScout, Day Takes CEO Reins
Online Media Daily, Gavin O'Malley - Monday, November 8, 2010
Signaling further industry consolidation, video ad network Tremor Media on Monday announc ...
- Undertone Acquires Jambo Media To Boost Campaign Management Offerings
Online Media Daily, Gavin O'Malley - Monday, November 8, 2010
Undertone today announced the acquisition of video ad network and technology provid ...
- SB Nation Scores Series C Funding
Around the Net In Online Marketing, Gavin O'Malley - Monday, November 8, 2010
Sports-centric blog network SB Nation just secured $10.5 million in a Seri ...
- Just An Online Minute... RadiumOne Knows Where There's Smoke, There's Fishnets
Just An Online Minute, Kelly Samardak - Thursday, November 4, 2010
Still flicking at popcorn wedged in my teeth with my tongue, ...
- News Corp. Swaps Online Ad Network For Rubicon Stake
Around the Net In Media, Fern Siegel - Tuesday, November 2, 2010
News Corp. has obtained a minority stake in The Rubicon Project, ...
- Yahoo To Advertisers: Hey, We're An Ad Network Too
Online Media Daily, Laurie Sullivan - Tuesday, November 2, 2010
Yahoo's move to add Personalized Retargeting and rebrand its three-year-old Ad Netwo ...
- Ad Nets Must Use Data More Effectively, Keep Goals In Sight
Online Media Daily, Gavin O'Malley - Tuesday, November 2, 2010
Marketers had better understand the metrics that ad networks are using ...
- Ad Networks Pair Up: Specific Media Buys BBE
Around the Net In Media, Fern Siegel - Monday, November 1, 2010
Ad network Specific Media has just gotten a lot bigger: It h ...
- Rubicon Acquires Fox Audience Net, Claims It Will Replace Ad Servers
Online Media Daily, Joe Mandese - Tuesday, November 2, 2010
With designs on becoming the dominant online display advertising platform in ...
- Advertisers, Agencies Plan Shift From General To Targeted Ad Networks, Remain Dubious About DSPs
Online Media Daily, Joe Mandese - Monday, November 1, 2010
Spending on general, broad-based ad networks -- which currently are the domina ...
- Agencies: Want To Pay Higher, Not Lower CPMs
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Seems like the pioneers of the ad network marketplace may have gott ...
- How Much Would You Bid?
Show Daily, Joe Mandese - Tuesday, November 2, 2010
Advertising.com director of sales strategy Greg Skipper demonstrated is strategic selling skil ...
- The Dog Years (Not Days) Of The Ad Nets Business
Show Daily, Joe Mandese - Tuesday, November 2, 2010
OMMA Ad Nets got off to a perplexing note in New Yo ...