- AT&T Sub Challenges AdMob
Around the Net In Online Marketing, Fern Siegel - Tuesday, July 12, 2011
A subsidiary of AT&T, best known for its yellow-pages products, is launchi ...
- TRAFFIQ Tools Ease Media-Buying Complexities
Online Media Daily, Laurie Sullivan - Friday, July 8, 2011
Marketers at brands or agencies managing dozens of media buys across t ...
- Cox Debuts Ad Network Targeting Foodies
Online Media Daily, Mark Walsh - Tuesday, June 28, 2011
Cox Digital Solutions is rolling out a new ad network dubbed Appeti ...
- GroupM Enters Audience-Buying Market, Unclear Whether Xaxis Will Address TV Too
Online Media Daily, Joe Mandese - Monday, June 27, 2011
Years after most of the major agency holding companies have launched ...
- Chitika To Destroy Data To Settle FTC Probe
Online Media Daily, Wendy Davis - Wednesday, June 22, 2011
The Federal Trade Commission has finalized a settlement with ad network Chitik ...
- Online Video Spikes, Tremor Media Tops Ad Nets
Online Media Daily, Gavin O'Malley - Friday, June 17, 2011
Don't look now, but Facebook is rapidly emerging as a force ...
- YuMe Goes Mobile: Buys Appealing Media
Online Media Daily, Gavin O'Malley - Thursday, June 16, 2011
With an eye on emerging platforms, video ad network YuMe on Thursd ...
- News Analysis: Google's AdMeld Deal
Online Media Daily, Gavin O'Malley, Laurie Sullivan - Friday, June 10, 2011
Insiders speculate that Google has acquired the ad technology company AdMeld f ...
- 9 Ad Networks Participate In Self-Reg Privacy Program
Online Media Daily, - Tuesday, June 7, 2011
Nine of the 10 largest ad networks are now participating in t ...
- Cox Unveils Ad Targeting System
Online Media Daily, Mark Walsh - Tuesday, June 7, 2011
Cox Digital Solutions today rolled out a new ad targeting tool th ...
- Half Of Mobile Campaigns Drive Consumers To Sites
Online Media Daily, Mark Walsh - Thursday, June 2, 2011
Mobile experts have long advised brands and publishers to set up mobile-optimiz ...
- OpenX Secures VC Funding To Expand Globally
Online Media Daily, Laurie Sullivan - Tuesday, May 31, 2011
Ad network OpenX plans to secure $20 million in venture capital fundin ...
- AdMob Adds Tablet Ad Formats
Online Media Daily, Mark Walsh - Wednesday, May 25, 2011
AdMob today unveiled a new set of tablet ad formats and enhanc ...
- Break Media Names Doyle CFO
Online Media Daily, Gavin O'Malley - Wednesday, May 25, 2011
Hoping to ride the Web's video-streaming wave, Break Media is busy shori ...
- Yahoo Enhances Publishers' Ad Options, Buys 5to1
Online Media Daily, Gavin O'Malley - Wednesday, May 18, 2011
Hoping to build new publisher partnerships, Yahoo on Wednesday announced an agreeme ...
- Android Phones Click With Millennial Ad Network
Online Media Daily, Mark Walsh - Thursday, May 19, 2011
Android phones accounted for more than half (53%) the impressions on t ...
- InMobi Grows U.S. Ad Net Business
Online Media Daily, Mark Walsh - Monday, May 16, 2011
Mobile ad network InMobi said total ad impressions on its system ...
- FTC's Vladeck: More Privacy Actions On The Way
Online Media Daily, Wendy Davis - Monday, May 16, 2011
The Federal Trade Commission consumer protection chief David Vladeck delivered a messa ...
- Do-Not-Track Bill Introduced In Senate
Online Media Daily, Wendy Davis - Monday, May 9, 2011
The head of the Senate Commerce Committee on Monday introduced a n ...
- Smartclip Now MediaBrix, With Ari Brandt As CEO
Online Media Daily, - Monday, May 9, 2011
European video ad network Smartclip AG's 2-year-old U.S. operation -- which h ...
- Mobile Ad Firm Jumptap Lands $25 Million
Online Media Daily, Mark Walsh - Thursday, May 5, 2011
Mobile ad network Jumptap has raised $25 million in a funding rou ...
- Flash Cookie Lawsuit Against Specific Media Dismissed
Online Media Daily, Wendy Davis - Friday, April 29, 2011
In a sweeping ruling that could influence a broad array of priva ...
- ValueClick Buys Greystripe, Ups Mobile Reach
Online Media Daily, Mark Walsh - Monday, April 25, 2011
Online marketing services company ValueClick Monday confirmed it has acquired mobile ...
- Smowtion Launches In U.S. With Short-Baked Opt-Out Cookies
PolicyBlog, Wendy Davis - Monday, April 25, 2011
Argentinian ad network Smowtion, which earlier this month launched in the U.S ...
- eBay Acquires Where, Ups Local, Mobile Commerce
Online Media Daily, Gavin O'Malley - Wednesday, April 20, 2011
To bolster PayPal's mobile commerce efforts, eBay on Wednesday said it agre ...
- Lerner To Booyah Prez, Shehan Sticks With SpotXchange
Online Media Daily, - Friday, April 15, 2011
Denver-based Booyah Online Advertising has promoted Troy Lerner from vice president ...
- Kerry-McCain Bill: Ad Networks Must Let Users Opt-Out Of Behavioral Targeting
Online Media Daily, Wendy Davis - Tuesday, April 12, 2011
A bipartisan privacy bill introduced in the Senate on Tuesday would, f ...
- Kiip Launches Ad Network For Mobile Games
Online Media Daily, - Monday, April 11, 2011
"Reach Them When They Win" is the tagline -- and gist ...
- The Reach Metric Is Broken: Do Ad Networks Misalign Agency Expectations?
Online Media Daily, Joe Casale - Friday, April 8, 2011
The "reach" metric used to measure digital media is broken. Media planne ...
- Online Privacy Bill To Be Introduced In Senate
PolicyBlog, Wendy Davis - Monday, April 11, 2011
Tomorrow, Sens. John Kerry and John McCain will unveil the Commercial Priva ...