- Kiip Raises $4M For Mobile Game Ad Net
Online Media Daily, - Wednesday, April 6, 2011
Kiip, a start-up ad network for mobile video games, has secured ...
- Mobile Alliance Promotes Rich Media To Marketers
Online Media Daily, Gavin O'Malley - Friday, April 1, 2011
Hoping to whet marketers' appetites, mobile ad network Mojiva has established ...
- Viral By Design: Visible Measures Opens "Choice-Based" Ad Network
VidBlog, Steve Smith - Monday, April 4, 2011
The media measurement company that has become a mainstay of gauging vir ...
- Gigante Vaz On Board For Casale's Videobox
Online Media Daily, - Wednesday, March 23, 2011
New York independent agency Gigante Vaz has signed on to Casale Media ...
- Kerry Privacy Bill Could Impose 'Major' Obligations On Ad Networks
Online Media Daily, Wendy Davis - Wednesday, March 23, 2011
A draft of privacy legislation floated by Sen. John Kerry (D-Mass.) wou ...
- Adap.TV Adapts From Ad Exchange To Video Ad-Buying Interface
Online Media Daily, - Tuesday, March 15, 2011
Expanding its services for advertisers from a video ad exchange to ...
- FTC Clamps Down On Deceptive Opt-Out Cookies
Online Media Daily, Wendy Davis - Monday, March 14, 2011
Signaling its concern about privacy and online advertising, the Federal Trade Commissi ...
- RadiumOne Racks Up $21M For Social Ad Net
Around the Net In Online Marketing, Gavin O'Malley - Friday, March 11, 2011
RadiumOne this week said it raised $21 million to develop a social-bas ...
- Nielsen: ADS Penetration Records Small Rise
MediaDailyNews, David Goetzl - Wednesday, March 9, 2011
In its battle to out-compete local cable for ad dollars, the T ...
- DoubleVerify: MIG, Invite, VivaKi Top Compliant Ad Platform List
Online Media Daily, Gavin O'Malley - Thursday, March 10, 2011
For the second half of 2010, ad platforms deemed the most complia ...
- Good Health Media Acquires BeWell.com, Launches Content Distribution Network
Online Media Daily, Laurie Sullivan - Wednesday, March 9, 2011
Good Health Media plans to announce the acquisition of BeWell.com this we ...
- The Rise Of Video Is Forcing Ad Networks To Rethink Strategy And Partnerships
Video Insider, Ashkan Karbasfrooshan - Monday, March 7, 2011
The number of ad networks has mushroomed in recent years. Some ...
- Velti Unveils New Mobile Ad Marketplace
Online Media Daily, Mark Walsh - Wednesday, March 2, 2011
Mobile ad network Velti has launched a new mobile media marketplace offeri ...
- Interclick Launches Ad Platform, Fights Privacy Charges
Online Media Daily, Gavin O'Malley - Thursday, February 24, 2011
In the face of legal woes and industry-wide anti-tracking efforts, behavioral ...
- Collective Acquires Video Ad Platform Oggifinogi
Online Media Daily, Laurie Sullivan - Thursday, February 24, 2011
Collective is acquiring Oggifinogi, a video advertising platform and services company, ...
- 'Like' Minded: RadiumOne Buttons Target Advertising
Online Media Daily, Mark Walsh - Tuesday, February 15, 2011
RadiumOne, the social-data driven ad network launched last year by serial entreprene ...
- Real-Time Bidding Ad Platforms Gaining Ground
Online Media Daily, Laurie Sullivan - Thursday, February 10, 2011
While advertisers spent $353 million through real-time bidding platforms in the Unit ...
- Groupon Moves To New OpenX Global Publisher Platform
Online Media Daily, Laurie Sullivan - Wednesday, February 9, 2011
OpenX Technologies has launched a platform for large publishers. Dubbed OpenX Enterpris ...
- Verve Wireless Acquires DIY Ad System
Online Media Daily, Mark Walsh - Wednesday, February 2, 2011
On the heels of hiring a new CEO, mobile ad firm Ver ...
- Ad Execs Deem Google Strongest Digital Brand, Like Facebook For Mobile
Online Media Daily, Joe Mandese - Wednesday, February 2, 2011
Despite challenges from social media juggernauts Facebook and Twitter, Google remains t ...
- ignitAd Launches Bid Optimization Platform
Online Media Daily, Laurie Sullivan - Friday, January 28, 2011
ignitAd has begun to roll out an ad yield optimizer that provid ...
- Survey: Almost Half Of Mobile App Users Click Ads By Mistake
Online Media Daily, Mark Walsh - Thursday, January 27, 2011
Ever accidentally launch a mobile ad while navigating an app? You're n ...
- Greystripe, Media Networks Team On Local Mobile Advertising
Online Media Daily, Mark Walsh - Wednesday, January 26, 2011
Mobile ad network Greystripe is partnering with Time Inc. unit
- Will Ad Networks Be As Supportive Of Mozilla And Google Do-Not-Track Tools As FTC Is?
Online Media Daily, Wendy Davis - Monday, January 24, 2011
The Federal Trade Commission is cheering Mozilla's plans for a new featu ...
- Joost Video Network Becomes Stand-alone Business Unit
Online Media Daily, Laurie Sullivan - Wednesday, January 19, 2011
Adconion Media Group plans to announce Thursday the spinoff of the Joo ...
- Rocket Fuel Fires Up Video Ad Units
Online Media Daily, Mark Walsh - Wednesday, January 19, 2011
Ad network Rocket Fuel has introduced new video pre-roll units that ...
- Hey Advertising Industry, The Internet Is Running Out Of IP Addresses
Online Media Daily, Laurie Sullivan - Wednesday, January 12, 2011
Facebook, Google, and Yahoo will join content delivery networks Akamai and Limelig ...
- Millennial: Android Tops Apple In Mobile Ad Share
Online Media Daily, Mark Walsh - Thursday, January 13, 2011
Android ended 2010 by overtaking Apple's iOS as the leading smartphone platfo ...
- Interclick Appoints MediaBank's Wise To Board
Online Media Daily, - Tuesday, January 11, 2011
Behavioral advertising network Interclick on Tuesday appointed Bill Wise, current CEO ...
- Cox Merges Adify With Digital Sales Arm
Online Media Daily, Mark Walsh - Tuesday, January 11, 2011
Aiming to reduce redundancy and offer more integrated online ad services, C ...