Around the Net In Online Marketing, Gavin O'Malley - Wednesday, September 30, 2009
OMFG! Overnight, Internet ad spending has surpassed TV adverting! Ok,
Data Details On the Ad Expenditure Decline Through June of 2009Research Brief, Jack Loechner - Friday, September 25, 2009
According to data recently released by TNS Media Intelligence, total measured advertisi ...
CBS CEO Foresees Uptick in Ads From Auto Sector Around the Net In Media, Joan Voight - Monday, September 21, 2009
Les Moonves, CBS CEO, sees "encouraging signs" from the automobile industry, ...
WPP's Sorrell Is Bearish on Ad Spending Around the Net In Media, Joan Voight - Monday, September 21, 2009
WPP CEO Martin Sorrell believes that during this recession his company misre ...
Forecast: Internet Ad Spend To Hit 15%, Mobile 19% In '10MediaDailyNews, Wayne Friedman - Monday, September 21, 2009
Although some digital platforms continue to lose ground, overall Internet advertising wi ...
Upfront: Worse Than Expected, Blame Less InventoryMediaDailyNews, David Goetzl - Friday, September 18, 2009
With a nod to Mark Twain, reports of a deathly upfront m ...
Mixed Signals Cloud Online Ad Outlook, Estimates Vary From Up To DownOnline Media Daily, Joe Mandese - Friday, September 18, 2009
Mixed signals continue to cloud the online advertising outlook. While U.S. ...
U.S. Ad Market Continues To Recede: Internet, FSIs Only Media To GrowMediaDailyNews, Joe Mandese - Wednesday, September 16, 2009
U.S. ad spending declined for the fifth consecutive quarter during the seco ...
Media Forecasters Struggle With Valuing The FutureOn Media, Diane Mermigas - Friday, September 11, 2009
With the 2010 budgeting process begun, analysts have to decide how mu ...
Pernod To Hike Ad Spend For Key Brands Marketing Daily, Karl Greenberg - Thursday, September 10, 2009
For its Jameson Irish Whiskey, the company will launch its first U. ...
Internet Grows 37.5%, Traditional Media Declines 30%, 2006-2009 MediaDailyNews, Erik Sass - Tuesday, September 8, 2009
Media spending in the second quarter of 2009 declined steeply compared ...
Survey: 33% of Advertisers See Uptick In '09 Spending MediaDailyNews, Erik Sass - Friday, September 4, 2009
Bucking conventional wisdom, a new survey of small and mid-sized advertisers fr ...
Bright Spots in The Radio SectorResearch Brief, Jack Loechner - Thursday, September 3, 2009
Much of Radio's weakness in Q2 and for the first six mont ...
Nielsen Reports 15% Decline In First Half Ad Spending, Cable Only Medium To GrowMediaDailyNews, Joe Mandese - Tuesday, September 1, 2009
Ad spending among the U.S. media monitored by the Nielsen Co., declin ...
Nielsen: Smartphones Spark Ad Surge MoBlog, Mark Walsh - Tuesday, September 1, 2009
Credit the iPhone with not only rescuing mobile advertising but for helpi ...
Ad Market Slow for Olympics, Super Bowl Around the Net In Media, Joan Voight - Wednesday, August 26, 2009
The advertising market is moving at a glacial pace for two ...
Consensus On Census: Draftfcb Releases Media Buy SpecsMediaDailyNews, Joe Mandese - Thursday, August 27, 2009
Interpublic's Draftfcb unit Wednesday posted details and specifications for media companies interest ...
Retail Advertisers Up Search Ad SpendMediaDailyNews, - Tuesday, August 25, 2009
Retail advertisers in July upped search ad spending for the first ti ...
BIA's Kelsey Group: Local Advertisers Going DigitalMediaDailyNews, Erik Sass - Friday, August 21, 2009
The migration of local advertisers from traditional to digital media accelerated ov ...
SMBs Put Deflated Ad Dollars OnlineOnline Media Daily, Laurie Sullivan - Thursday, August 20, 2009
Small and medium-sized businesses (SMBs) decreased the amount spent on advertising a ...
Marketers Budget Cutting Slows Down, New Projects Speed UpResearch Brief, Jack Loechner - Wednesday, August 19, 2009
A year ago and six months ago the Association of National Advertise ...
Univision's Uva Upbeat on TV Ad Market Around the Net In Media, Joan Voight - Tuesday, August 18, 2009
Univision CEO Joe Uva says that the TV ad market appears ...