- Study: 30% Watch Videos On Emerging Devices
Online Media Daily, Laurie Sullivan - Friday, July 22, 2011
The preferred "can't-live-without" method to view videos and watch and search f ...
- Global Advertising Back To The Future
Research Brief, Jack Loechner - Monday, July 25, 2011
According to ZenithOptimedia, global ad expenditure will grow by 4.1% in 201 ...
- Radio Gears Up to Offer What Advertisers Want
MediaDailyNews, Deborah Esayian, Steven Minisini - Friday, July 22, 2011
By offering solutions that will enable radio to evolve from a pu ...
- HD Spots Grab 20% Of TV Ad Inventory
MediaDailyNews, Wayne Friedman - Thursday, July 21, 2011
HD commercials now comprise almost 20% of all TV commercials -- abo ...
- Twitter Shakes Up Product Team
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 21, 2011
TechCrunch is reporting that four top Twitter executives are being shown t ...
- ABC Milks BoxTop Media
MediaDailyNews, David Goetzl - Wednesday, July 20, 2011
An ABC rep firm has inked a deal to begin selling invento ...
- Ad Buyers Embrace Digital, Publishers Lag
Online Media Daily, Gavin O'Malley - Wednesday, July 20, 2011
While major publishers continue to drag their feet, agency display media buye ...
- In-Game Ad Platform Raises $4.2 Million
Online Media Daily, - Tuesday, July 19, 2011
In another sign of the growing virtual goods economy, in-game advertising start- ...
- Gamer Creates Business To Tap $13 Billion Virtual Goods Market
Online Media Daily, Laurie Sullivan - Tuesday, July 19, 2011
Live Gamer will launch Live Gamer Media to complement its ecommerce un ...
- Mobile Auto Sites Drive Traffic Faster Than Web
Online Media Daily, Mark Walsh - Monday, July 18, 2011
Auto brands are often among the first to push into new for ...
- Internet Video Ads Skyrocket, Hulu Runs 1 Billion
MediaDailyNews, Wayne Friedman - Friday, July 15, 2011
Some 5.3 billion video ads were viewed in June, 15% more th ...
- GAO: Kids' TV Needs More Content, Ad Oversight
MediaDailyNews, Wayne Friedman - Friday, July 15, 2011
The U.S. Government Accountability Office says there needs to be more oversig ...
- Facebook: CPCs Up 22%, Forecast To Earn $2B In Ad Rev
Online Media Daily, Mark Walsh - Friday, July 15, 2011
Facebook continues to show strong signs of revenue growth as ad rat ...
- Criteo Helps Retarget Display Ads, Adds $200M To Coffers
Online Media Daily, Laurie Sullivan - Friday, July 15, 2011
Ad retargeting companies have mastered the ability to find consumers, but wh ...
- Monthly Web Video Sessions Surpass 6 Billion
Online Media Daily, Mark Walsh - Friday, July 15, 2011
Video advertising continued to grow last month in tandem with the expansi ...
- WordWatch Expands Algorithms Ops
Online Media Daily, Gavin O'Malley - Sunday, July 17, 2011
Hoping to provide automated pay-per-click keyword bidding solutions for more small businesse ...
- Ad Club Opens Long Island Office
Marketing Daily, - Thursday, July 14, 2011
The Advertising Club of New York is establishing its first Long Islan ...
- Conan, Old Spice Top Emmy Nominations For Ads
MediaDailyNews, Wayne Friedman - Thursday, July 14, 2011
Conan O'Brien's celebrated "Curtain" commercial for American Express top-lined six commercials nominat ...
- Ad Club Opens Long Island Office
MediaDailyNews, - Thursday, July 14, 2011
The Advertising Club of New York is establishing its first Long Islan ...
- U.S. Mobile Advertising To Hit $1.2 Billion In 2011
Online Media Daily, Mark Walsh - Thursday, July 14, 2011
A new J.P. Morgan report predicts U.S. mobile ad spending will rough ...
- [a•mo•bee] Names Healy CEO
Online Media Daily, - Thursday, July 14, 2011
Mobile ad company [a•mo•bee] named Trevor Healy as its new Chief Executi ...
- Zenith: Slight Downgrade For U.S. Ad Spend
MediaDailyNews, Steve McClellan - Wednesday, July 13, 2011
Given recent signs that the economy will take longer to fully recov ...
- Classmates.com Agrees To $2.5M Class-Action Settlement
Online Media Daily, Wendy Davis - Wednesday, July 13, 2011
A federal judge has tentatively approved a revised settlement of a class-acti ...
- Slacker Taps TargetSpot For AOL Radio Ads
MediaDailyNews, Erik Sass - Tuesday, July 12, 2011
Slacker has partnered with TargetSpot to power ads across its free onli ...
- Aegis Gains Control Of MediaVest Manchester
MediaDailyNews, Steve McClellan - Monday, July 11, 2011
For years, the UK has had two shops branded MediaVest -- o ...
- Verklin To Leave Canoe Ventures
MediaDailyNews, David Goetzl - Tuesday, July 12, 2011
David Verklin, CEO of Canoe Ventures since its 2008 inception, is leavi ...
- Ad Industry: Solid 2010 Performance, SMG No. 1 In Billings
MediaDailyNews, Steve McClellan - Friday, July 8, 2011
Publicis Groupe's Starcom MediaVest Group now has bragging rights as the top-rank ...
- Cars Driving Ads
Research Brief, Jack Loechner - Monday, July 11, 2011
According to Borrell Associates report, with research into automotive ad-spending, the Nation ...
- In-Game Advertising On Rise, Consumer Spend To Hit $75B
Online Media Daily, Laurie Sullivan - Thursday, July 7, 2011
With game developers beginning to push the envelope on advertising throughout entertainme ...
- Better TV Metrics Can Up Ad Creativity
MediaDailyNews, Brian Wieser - Wednesday, July 6, 2011
Television advertisements can be the most effective pieces of commercial art ev ...