- Let's Make Online Advertising Great Again!
Online Spin, Cory Treffiletti - Wednesday, May 4, 2016
There's a simple way to make advertising great again. It's called emotio ...
- Nexstar Core Ads Up, Political Advertising Strong
Television News Daily, Wayne Friedman - Tuesday, May 3, 2016
Core advertising grew 7.6% to $129.2 million -- with local advertising reven ...
- Nielsen Research Sheds Light On 'Live' Vs. Delayed Viewing
Television News Daily, Adam Buckman - Tuesday, May 3, 2016
Reality-competition shows get the most "live" viewing, while animated shows get t ...
- CBS Posts Strong Q1 Ad Revs, Political Spend Ramps Up
Television News Daily, Wayne Friedman - Tuesday, May 3, 2016
CBS says its core advertising grew by a strong double-digit percentage ...
- Loosely Targeted TV Ads This Political Season: Your Monster... Or Shampoo?
TV Watch, Wayne Friedman - Wednesday, May 4, 2016
On CNBC, I keep seeing TV commercials for Donald Trump, coming fr ...
- Bottom Line: It All Gets Down To Google, Facebook
VidBlog, P.J. Bednarski - Wednesday, May 4, 2016
A report from MoffettNathanson Research titled The Digital Duopoly concludes that Goog ...
- What Some Major Buyers Think Of NewFronts
Around the Net in Video, P.J. Bednarski - Tuesday, May 3, 2016
Four major buyers size up NewFronts; in general, NewFronts is still ...
- Appeals Court Won't Reconsider Decision In Favor Of Backpage
Daily Online Examiner, Wendy Davis - Tuesday, May 3, 2016
In a victory for Backpage, a federal appellate court on Tuesday reject ...
- Agencies And Brands Have Upped Digital Video Ad Spend 114 Percent
Mediapsssst, Richard Whitman - Monday, May 2, 2016
Confirming the importance of the NewFronts, 8 out of 10 respondents sa ...
- Beachfront Adds Accelerated Mobile Pages To Its Lineup
Mobile Marketing Daily, Ben Frederick - Monday, May 2, 2016
Beachfront Media, a video ad tech company, recently became AMP-enabled, allowing publishe ...
- 'Forbes' Features Print Ad With Video Player
Publishers Daily, Sara Guaglione - Monday, May 2, 2016
'Forbes' is experimenting with a unique type of cross-platform ad execution: ...
- Define Gray Areas in Programmatic Before They Define You
Real-Time Daily, - Tuesday, May 3, 2016
The next frontier is already here. Wherever lines are drawn, there a ...
- Flattry Will Get You Nowhere: Blocker Joins Micropayer To Bypass Ads
Real-Time Daily, Joe Mandese - Tuesday, May 3, 2016
In the rapidly shape-shifting world of digital advertising and content gatekeepers, o ...
- Indiana: The Last Stand For The Stop-Trump Movement
Red, White & Blog, Philip Rosenstein - Tuesday, May 3, 2016
Donald Trump's campaign is aware of the significance of winning Indiana, ev ...
- Bing Rejected 250 Million Ads, Banned Thousands In 2015
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 2, 2016
Moving to stop hackers, scammers and those who inject malicious malware in ...
- TV Ad Market Forecast To Wane Post-Olympics
Television News Daily, Wayne Friedman - Monday, May 2, 2016
Bernstein Research says TV advertising will weaken after big ad spending followi ...
- Online Video Is Shaping The Race To The White House
Marketing: Politics, Krista DiBiccari - Monday, May 2, 2016
This year's highly combative presidential primary campaigns have been highlighted by t ...
- Ad Blocking And The Free Web -- Time To Educate And Evolve
Real-Time Daily, Ben Alpren - Monday, May 2, 2016
For many publishers on the Web, particularly small ones, advertising revenue ...
- TV Nets: Work Harder To Keep Viewers Engaged, Avoid More Ad Content
TV Watch, Wayne Friedman - Monday, May 2, 2016
Steve Burke, CEO of NBCUniversal, said during the last week's Comcast Cor ...