- Tech Savvy Crucial To Advertisers, Clients
MediaDailyNews, Steve McClellan - Tuesday, October 4, 2011
Keeping up with technology is an ad industry obsession, given the pa ...
- Communication Improves Agency-Client Procurement Talks
MediaDailyNews, David Goetzl - Tuesday, October 4, 2011
The procurement process may continue to be a sore spot between agenci ...
- Marketers Forecast Great Investment In Social Media
Online Media Daily, Gavin O'Malley - Tuesday, October 4, 2011
As illustrated by heaps of sweepstakes and sad pleas to "Like us ...
- ZenithOptimedia: U.S. Ad Spend Slightly Up, Global Forecast Cut
MediaDailyNews, Steve McClellan - Monday, October 3, 2011
ZO now predicts that 2011 ad spending will be up 2.2% ...
- Social Media Agency Banyan Nabs $1.7 Million Funding Round
Online Media Daily, Laurie Sullivan - Monday, October 3, 2011
In a move typically reserved for companies proving long-term growth potential bas ...
- Postcards From The Heart: Campaign Uses Digital, Analogue Media To Support The Breast
Online Media Daily, Joe Mandese - Monday, October 3, 2011
October is National Breast Cancer Awareness Month, and much of the medi ...
- Digitas Opens A Mobile Outlet (Sort of)
Raw, Mark Walsh - Wednesday, October 26, 2011
Visitors to the new Mobile Retail Showcase in the Boston office ...
- Joule Heads Down Under
Raw, Mark Walsh - Monday, October 31, 2011
WPP is expanding mobile marketing agency Joule to Australia and New Zeala ...