- Amazon Recruits Disney Exec Helfand To Lead Ad-Supported Launch
MediaDailyNews, Karlene Lukovitz - Friday, January 5, 2024
Jeremy Helfand is joining Amazon as big streamers, including Disney, prepare ...
- Prime Video's Move Into Ads Could Yield $5B In New Revenue In 2024
Advanced TV Insider, Karlene Lukovitz - Thursday, January 4, 2024
That includes $1.8B in fees to avoid ads, plus $3B in a ...
- Amazon Prime Video's 'TNF' Sees Strong Growth Among Young, Female Viewers
Television News Daily, Wayne Friedman - Tuesday, January 2, 2024
For its entire 13-game schedule, total Nielsen-measured "TNF" viewership was up 2 ...
- NFL Regular Season At 16 Weeks: Up 10%
Television News Daily, Wayne Friedman - Friday, December 29, 2023
The NFL's average regular 32-season game is up 10% to 17.9 milli ...
- Sports Gambling TV Ad Spend Surges 10%, As Impressions, Airings Sharply Rise
Television News Daily, Wayne Friedman - Wednesday, December 27, 2023
Sports gambling TV ad spend now totals $237.8 million with a sha ...
- Amazon Brings Ads To Prime Video - For A Price
MediaDailyNews, Colin Kirkland - Wednesday, December 27, 2023
The change in the U.S. and other markets will begin Jan. 2 ...
- Streaming Price Hikes: A Nightmare Or Just Easy Daydreaming?
TV Watch, Wayne Friedman - Thursday, December 21, 2023
Still looking for all that savings when it comes to moving ...
- Amazon Exploring Diamond Sports Investment: Report
MediaDailyNews, Karlene Lukovitz - Tuesday, December 19, 2023
The deal would presumably continue aggressive expansion of Prime Video's live-sports streami ...
- Disney+, Hulu Combo App Owns The Most Top-100 U.S. Titles
MediaDailyNews, Karlene Lukovitz - Monday, December 11, 2023
The combo also has the second-largest total of movies/TV seasons, behind on ...
- Amazon Ads, IPG Mediabrands Ink Three-Year Prime Video Deal
MediaDailyNews, Karlene Lukovitz - Thursday, December 7, 2023
Mediabrands agencies will get first look at new ad formats, sponsorship op ...
- IPG Mediabrands Strikes Advertising Deal With Amazon Prime Video
Television News Daily, Wayne Friedman - Thursday, December 7, 2023
Amazon Ads and IPG Mediabrands have struck a three-year deal to he ...
- Five Revisions Later, Big 4 Composite Falls To +4.3% This Year, +5.8% Next Year
MediaDailyNews, Joe Mandese - Wednesday, December 6, 2023
Aside from macroeconomic volatility coupled with incremental tentpole events, 2024 will experien ...
- Black Friday Football Delivers Respectable Viewership, Impressive Ad Engagement
MediaDailyNews, Karlene Lukovitz - Monday, December 4, 2023
Viewers were 78% more likely to search for products advertised during th ...
- Amazon Scores Another Live Sports Coup, With NASCAR
MediaDailyNews, Karlene Lukovitz - Thursday, November 30, 2023
It is sharing rights with four broadcast and cable networks, as NASCAR ...
- NASCAR Strikes New TV Deals With Amazon, TNT, Renews Existing Deals
Television News Daily, Wayne Friedman - Thursday, November 30, 2023
Amazon will carry five NASCAR Cup Series races starting in 2025. Rac ...
- Three Shows To Look For Coming Soon
TVBlog, Adam Buckman - Wednesday, November 22, 2023
Ted, the Seth MacFarlane teddy bear, is poised to talk again ...
- Sports Boost October Broadcast Viewing Share, Netflix Has 8 Of 10 Top Shows
Television News Daily, Wayne Friedman - Tuesday, November 21, 2023
NFL, college football, and other sports programming boosted overall broadcast viewing f ...
- Streaming Bundling Sounds Good - But Who Really Benefits?
TV Watch, Wayne Friedman - Tuesday, November 21, 2023
Is streaming bundling what consumers want to organize all their streaming purchase ...
- TV-Based Network Streaming Platforms Have Low Consumer 'Demand' For Originals
Television News Daily, Wayne Friedman - Wednesday, November 15, 2023
Streaming services from TV-based network legacy media companies have the lowest consum ...
- Amazon Defeats Privacy Lawsuit Over Prime Video
MediaDailyNews, Wendy Davis - Monday, November 6, 2023
Siding with Amazon, a federal judge has thrown out a lawsuit allegi ...
- Fire TV Advertising Intros New Homescreen Options, Contextual Placement, CTV Bundles
MediaDailyNews, Karlene Lukovitz - Thursday, November 2, 2023
Amazon Fire TV's viewer base is now large enough to justify investme ...
- Streaming, Digital Media Tech Issues: Not Yesterday's Old-School News
TV Watch, Wayne Friedman - Tuesday, October 31, 2023
After Netflix cancelled a live presentation of "Love Is Blind," the episo ...
- Amazon Ad Dollars Top $12B In Third Quarter
MediaDailyNews, Laurie Sullivan - Thursday, October 26, 2023
Amazon smashed Wall Street expectations on Thursday after reporting that its ...
- FTC's 'Dark Patterns' Claims Against Amazon Premature, Tech Industry Argues
MediaDailyNews, Wendy Davis - Wednesday, October 25, 2023
"The cart is decidedly before the horse in this lawsuit," the Comput ...
- Amazon's 'Thursday Night Football' Is Doing Well This Season - What's Next?
TV Watch, Wayne Friedman - Tuesday, October 24, 2023
The rest of the country still needs to choose whether to p ...
- FTC's 'Dark Patterns' Charges Are Vague, Implicate All Marketing, Amazon Argues
MediaDailyNews, Wendy Davis - Friday, October 20, 2023
Amazon is urging a federal judge to throw out the Federal Tra ...
- NFL Boosts Broadcast Viewing In September, Prime Video Climbs 7.5%
Television News Daily, Wayne Friedman - Tuesday, October 17, 2023
NFL football boosted broadcast networks' total day viewing in September nearly 1 ...
- NFL TV Viewing 9% Higher, Amazon And ABC Up
Television News Daily, Wayne Friedman - Friday, October 6, 2023
Average viewership per game on TV networks and video platforms is ...
- Who's Really Paying The Monthly Streaming Bill? Heavy Streaming Users
TV Watch, Wayne Friedman - Thursday, September 28, 2023
Although there has been much analysis of expanding ad-supported streaming platforms, consum ...
- Amazon To Introduce Ads To Prime Video, Charge For Ad-Free Service
MediaDailyNews, Karlene Lukovitz - Friday, September 22, 2023
The video service included with Prime membership will have "limited" ads starti ...