- Who Buys Skechers?
Marketing Daily, - Monday, July 26, 2010
Top 10 DMAs in which reside adults who bought Skechers athletic sho ...
- DL1961 Focuses On Its Jeans' Performance Promise
Marketing Daily, Sarah Mahoney - Friday, July 23, 2010
Ads breaking next month highlight the brand's unique stretch technology, called X-Fi ...
- Gap's 1969 Test Store Seeks A Slice Of the Premium Jeans Market
Around the Net In Brand Marketing, Thom Forbes - Friday, July 23, 2010
Sandra M. Jones takes a stroll down Rush Street on Chicago's Go ...
- Burberry Revenue Grows 27%; Same-Store Sales Up 10%
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 13, 2010
...
- Armani Profits Nipped 28% By Frugal Consumers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 13, 2010
...
- Adidas Scores As Controversy Mounts Over Its World Cup Ball
Around the Net In Brand Marketing, Thom Forbes - Friday, July 9, 2010
It was showman George M. Cohan -- that's Cohan with an " ...
- JCPenney Opens Shop-Within-A-Shop For Aldo Footwear
Marketing Daily, - Wednesday, June 30, 2010
Penney, based in Plano, Tex., says the new line will dramatically expa ...
- 'Miracle' Sneakers: Marketing Gimmick Or The Real Deal?
Around the Net In Brand Marketing, Nina Lentini - Wednesday, June 30, 2010
Who wouldn't be interested in a pair of sneakers that promise mo ...
- Goodwill Looks To Measure Donation Effect
Marketing Daily, Karl Greenberg - Monday, June 28, 2010
The effort also includes a new "Donate" icon, a "D" with recycle-sty ...
- Levi's Proclaims 'We Are All Workers'
Marketing Daily, Tanya Gazdik - Thursday, June 24, 2010
The campaign stars a dozen residents of blue-collar town Braddock, Penn. Sin ...
- Forever 21 Making A Very Expansive Splash In Times Square
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 24, 2010
Forever 21 has been expanding way beyond its roots as a L ...
- How Adidas Is Fighting To Win World Cup Battle Of The Brands
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 24, 2010
In a Q&A with Barry Janoff, Adidas' soccer brand manager Molly Maixn ...
- Golfsmith, Nike Team For Social Media Event
Marketing Daily, Sarah Mahoney - Tuesday, June 22, 2010
"We've really ramped up our social marketing efforts and, like all retailer ...
- Kenneth Cole Launches Save-the-Gulf Facebook Store
Marketing Daily, - Tuesday, June 22, 2010
The effort, on behalf of Cole's Awearness Foundation, will donate 100% ...
- Nike Swings Corporate Deal With McEnroe
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 22, 2010
...
- Jamba Selling Branded Apparel In Restaurants
Marketing Daily, - Monday, June 21, 2010
Created in partnership with licensee Headline Entertainment, the line includes 100% cott ...
- Meet Me Exclusively @Target
Marketing Daily, Laurent Bourscheidt - Thursday, June 17, 2010
How luxury goes mass-market without looking cheap. ...
- Kohl's Partners With Aldo For New Shoe Lines
Marketing Daily, - Wednesday, June 16, 2010
Kohl's, which has been beefing up such offerings in recent years, wi ...
- Nike Victorious In Early Rounds
Around the Net In Brand Marketing, Thom Forbes - Friday, June 11, 2010
USA Today, Brand Republic Nike's "Write the Future" soccer ad that launch ...
- A Look At The Low-Key Man Behind Victoria's Secret
Around the Net In Brand Marketing, Thom Forbes - Thursday, June 10, 2010
Leslie Wexner's claim to fame and fortune is that he got Americ ...
- Nordstrom Builds High-Low Momentum
Marketing Daily, Sarah Mahoney - Wednesday, June 9, 2010
As consumers tiptoe back into luxury spending, said Nordstrom's Rob Campbell, "t ...
- Zappos' 'People First' Tenets Not Entirely Embraced By Its Board
Around the Net In Brand Marketing, Thom Forbes - Wednesday, June 9, 2010
Merc News columnist Chris O'Brien takes a look at a column th ...
- Beckham Meets Obi-Wan In Adidas Star Wars Ad
Around the Net In Brand Marketing, Thom Forbes - Monday, June 7, 2010
...
- Competition, Innovation, And The Power Of Straight Talking
Around the Net In Brand Marketing, Thom Forbes - Friday, June 4, 2010
Video interview with Adidas president and CEO Herbert Hainer. ...
- Family Dollar Introduces Kids Clothing Line
Marketing Daily, - Wednesday, June 2, 2010
With all items priced at $10 and under, the line includes everythi ...
- Men's Wearhouse Ads Take New Approach
Marketing Daily, Aaron Baar - Wednesday, June 2, 2010
"In a world of one-day sales, we wanted to create a fre ...
- Nike, Walmart Lead In Use Of Organic Cotton
Marketing Daily, Sarah Mahoney - Tuesday, June 1, 2010
One change is a big increase in demand for organic home textile ...
- American Eagle Outfitters Bullish On Teen Denim
Marketing Daily, Sarah Mahoney - Wednesday, May 26, 2010
Aerie, its lingerie concept, is doing well. "It's a brand with tremendo ...
- Bag Ladies: Women's Accessories Sales Up 20%
Marketing Daily, - Tuesday, May 25, 2010
Sales of fashion accessories rose 17% in the first quarter, reports NP ...
- Lane Bryant Rattles Skeletons In Victoria's Closet
Marketing Daily, Sarah Mahoney - Tuesday, May 25, 2010
Still milking the media buzz created when Fox and ABC initially refus ...