- Radio Listeners Can Enter Contests with Mobile Check-Ins
The Social Graf, Erik Sass - Friday, October 14, 2011
Boy oh boy, the era of convergence is truly upon us. ...
- Oscar Mayer Launches Hispanic Facebook App
Marketing Daily, Karlene Lukovitz - Friday, October 7, 2011
The concept: The sandwich ingredients, including the lunch meats, have "personalities," a ...
- Mike's Hard Lemonade 'Zombifies' Customers
Marketing Daily, Tanya Gazdik - Friday, September 30, 2011
The "Keep the Party Screaming" campaign -- conceived and created by AgencyNe ...
- Flickr Launches Android App, Real-Time Photo Session
Around the Net In Brand Marketing, Karl Greenberg - Thursday, September 29, 2011
Photo-sharing service Flickr has unveiled its first Android app, along with ...
- Encyclopaedia Britannica Bets Big On App
Around the Net In Online Marketing, Gavin O'Malley - Thursday, September 29, 2011
Determined not to let free, community-driven information services inherit the earth, Encyclopaed ...
- Amazon on Fire, But Is the Multiplex Ready?
VidBlog, Steve Smith - Wednesday, September 28, 2011
With the expected introduction today of Amazon's low-priced color tablet, rumored ...
- App Offers Alternative To Reading Food Labels
Marketing Daily, - Friday, September 23, 2011
With front-of-packaging labeling systems the hot topic in the food/beverage industries, ...
- eBay Motors Launches Web-Based Show
Marketing Daily, - Friday, September 23, 2011
eBay is launching "World's Fastest Car Show" -- an original video seri ...
- Quaker, Zazu Launch Morning Mobile App
Marketing Daily, - Tuesday, September 20, 2011
Quaker Oats has partnered with digital startup Zazu to launch a mobi ...
- Automakers Increase Mobile Ad Spending
Marketing Daily, Karl Greenberg - Tuesday, September 20, 2011
Automakers are moving into the mobile media market, particularly with location-based program ...
- Birds Eye Aims To Shake Up Frozen Veggie Status Quo
Marketing Daily, Karlene Lukovitz - Friday, September 16, 2011
With the U.S. Department of Agriculture's new MyPlate icon driving home t ...
- Facebook is #1 Android App for Women
The Social Graf, Erik Sass - Wednesday, September 14, 2011
"Women be [accessin' Facebook via mobile devices]," if I may paraphrase Sinb ...
- WSJ Mobilized: Launches Video Apps Everywhere
VidBlog, Steve Smith - Wednesday, September 14, 2011
WSJ.com has been pumping up its video assets aggressively in the la ...
- Fall TV Season Promos Get App Happy
VidBlog, Steve Smith - Monday, September 12, 2011
In the post-scarcity age, the network strategy is to leverage the abundan ...
- Zespri Kiwifruit Kids App Benefits Obesity Fight
Marketing Daily, Karlene Lukovitz - Wednesday, September 7, 2011
Zespri International Limited has launched Kiwifruit for Kids, a Facebook app th ...
- Can Amazon Really Fight iPad Magic?
Mobile Insider, Steve Smith - Tuesday, August 30, 2011
I have already snoozed my way through a couple of Android-based tabl ...
- Will CNN Zap Zite?
MoBlog, Mark Walsh - Wednesday, August 31, 2011
Will CNN's acquisition of Zite turn out to be the death kne ...
- Mentos App Helps Fans Improve Their Friends
Marketing Daily, Karlene Lukovitz - Friday, August 26, 2011
The candy's Facebook page now features an app that lets users crea ...
- Apple Changes Mobile UDID, Advertisers Rework Profile Building
Online Media Daily, Laurie Sullivan - Thursday, August 25, 2011
Brands and agencies will have to design a workaround when it com ...
- Coke Intros Freestyle Digital Replica App
Marketing Daily, Karlene Lukovitz - Wednesday, August 24, 2011
In one of its first corporate, nationwide marketing efforts for its n ...
- Little Local Pleasures: Letting Your Fingers Do the Tapping
Mobile Insider, Steve Smith - Thursday, August 25, 2011
There is a lot of waiting that goes into summer. Whether ...
- Break Media's Video App Cracks 1.5 Million Downloads, Serves a Tough Crowd
VidBlog, Steve Smith - Friday, August 19, 2011
This mobile video space is not for the feint-hearted. Apparently, streaming med ...
- Mobile Users Favor Consumable Gaming Apps
Marketing Daily, Gavin O'Malley - Wednesday, August 17, 2011
As gaming goes ever more mobile, how are consumers shifting their usa ...
- Carrier App Stores Anachronistic
MoBlog, Mark Walsh - Friday, August 12, 2011
Verizon Wireless plans to relaunch its V Cast Apps store next mont ...
- Honda Hits Road Again With 10th Annual Civic Tour
Marketing Daily, Karl Greenberg - Monday, August 8, 2011
Honda has been running the Honda Civic Tour for ten years. B ...
- Nissan Launches Sustainability Game Site
Marketing Daily, Karl Greenberg - Thursday, August 4, 2011
The site, which is a project out of its Japan corporate headquarter ...
- Secret's 'Mean Stinks' Enlists 'Glee' Star
Marketing Daily, Tanya Gazdik - Thursday, July 21, 2011
Secret consumers will also be able to show support for "Mean Stink ...
- Trojan Food' Truck Has Vibrator 'Menu'
Marketing Daily, - Thursday, July 21, 2011
Trojan is hitting the streets with a grassroots effort called "Good Vibratio ...
- American Express Launches 'Link, Like, Love' App
Marketing Daily, - Tuesday, July 19, 2011
Card members can link their cards to the program on the Americ ...
- Bertolli Campaign Features Celebrity Chef App
Marketing Daily, Karlene Lukovitz - Friday, July 15, 2011
Bertolli's primary goal in the U.S. is to take its efforts ...