- Forget Pubs, Isn't It Time For An AdConnect?
RTBlog, Joe Mandese - Tuesday, September 17, 2013
PubMatic's move to create a marketplace for publishers to partner and collabora ...
- Topsy Uses Twitter Data To Analyze Search, Tweets
Online Media Daily, Laurie Sullivan - Wednesday, September 4, 2013
Topsy wants to become a Google predictive analytics tool, but rather th ...
- Rentrak Acquires iTVX, Deal Integrates Brand Content Measurement With TV Audience Exposure
MediaDailyNews, Joe Mandese - Tuesday, August 20, 2013
At a time when content marketing is becoming a key part ...
- Datonic, SourceKnowledge Partner
Real-Time Daily, Tyler Loechner - Wednesday, June 19, 2013
In an effort to bring more audience data to their real-time biddi ...
- Third-Party Data Usage Doubles Among Online Video Advertisers
Real-Time Daily, Tyler Loechner - Friday, April 26, 2013
TubeMogul today released a research brief containing new data and information abo ...
- Advertisers Grab Third-Party Data For Tablet Ad Targeting
Online Media Daily, Laurie Sullivan - Tuesday, April 23, 2013
Advertisers prefer to use third-party online data along with first-party CRM da ...
- Shoppers In Buying Mode More Receptive To Online Ads
Online Media Daily, Gavin O'Malley - Tuesday, April 9, 2013
A woman who has recently been researching a family vacation is mo ...