- Ford's Diminutive Ka Gets Role In Newest James Bond Film
Marketing Daily, Karl Greenberg - Monday, August 18, 2008
[Automotive] It is a bit of a switch for Ford, which h ...
- Harley-Davidson Lines Up The Stars
Marketing Daily, - Friday, August 15, 2008
Big-ticket acts for its Labor Day weekend in Milwaukee include Bruce Springste ...
- Chrysler's LaSorda Is Bullish On Global Demand
Marketing Daily, Karl Greenberg - Friday, August 15, 2008
[Automotive] "The bottom line is that anyone making a raw commodity ...
- Lexus Unveils Collection At Pebble Beach
Marketing Daily, Karl Greenberg - Friday, August 15, 2008
[Automotive] "It is absolutely the premiere concours event in the world," sa ...
- Chrysler Will Shrink SUVs
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 14, 2008
Chrysler says that it will spend $1.8 billion to convert a Detro ...
- New Honda Hybrid Will Cost Less Than Toyota Prius
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 14, 2008
...
- Ford Consolidates Small-Car Platforms To Just Two
Marketing Daily, Karl Greenberg - Thursday, August 14, 2008
[Automotive] "The timing has been perfect for Ford to do this," sa ...
- Navistar Bankrolls Documentary Film On Truckers
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 13, 2008
Navistar International has underwritten the estimated $2 million budget to produce ...
- Harley-Davidson Learns Italian
Marketing Daily, - Tuesday, August 12, 2008
The Milwaukee motorcycle maker known for its All-American positioning has acquired Itali ...
- Ford Motor Reportedly Nixing Two Slowpokes
Marketing Daily, - Tuesday, August 12, 2008
The Dearborn, Mich. automaker will kill the Taurus X wagon and Mercu ...
- Toyota's New Ads Accentuate The Positive
Marketing Daily, Karl Greenberg - Tuesday, August 12, 2008
[Automotive] Dentsu Chief Creative Officer Mike Wilson says the ads, which a ...
- J.D. Powers Taps Toyota's Lexus As Most Dependable -- Again
Marketing Daily, Karl Greenberg - Tuesday, August 12, 2008
[Automotive] In its Vehicle Dependability Study, based on surveys of customers w ...
- Media Stinging From Downturn in Auto Ads
Around the Net In Media, Joan Voight - Monday, August 11, 2008
The flight of advertising dollars to the Internet is only one sour ...
- Toyota's 1Q Profits Fall
MediaDailyNews, - Friday, August 8, 2008
The AP reported that Toyota announced that fiscal first-quarter profits fell 28 ...
- Chrysler, Nissan Discuss Producing Midsize Cars Together
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 7, 2008
In a move that would signal a dramatic change in the w ...
- GM Presses Ad Agencies On Costs
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 7, 2008
...
- Hertz Taps Kraft Exec Mike Senackerib As CMO
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 7, 2008
...
- 'Consumer Reports' Finds Mid-Sized SUVs Still Popular
Marketing Daily, Aaron Baar - Wednesday, August 6, 2008
[Automotive] The Tiguan outscored both the Infiniti EX and Land Rover L ...
- Working for the Weekend
Media Magazine, Randi Schmelzer - Monday, June 23, 2008
It wasn't until 1993 that NBC branded Thursday nights "Must See TV ...
- Trucks, SUVs Drag July Sales Numbers Down; No Relief Seen
Marketing Daily, Aaron Baar - Monday, August 4, 2008
[Automotive] America's love affair with the SUV is officially over, and it ...
- Shakeup Reported In Ford's Sales, Marketing Departments
Around the Net In Brand Marketing, Thom Forbes - Friday, August 1, 2008
In a cost-cutting move, Ford is consolidating sales and marketing for i ...
- GM Posts $15.5 Billion Second-Quarter Loss
Around the Net In Brand Marketing, Thom Forbes - Friday, August 1, 2008
...
- Car Trouble: Big Auto Stalls
MediaDailyNews, David Goetzl - Friday, August 1, 2008
There is no end in sight for struggling American automakers and bankruptcy--despi ...
- Enerpulse Launches New Ads Focusing On Fuel Savings Factor
Marketing Daily, Aaron Baar - Wednesday, July 30, 2008
[Automotive] As company research showed more people were buying the Pulstar plu ...
- GM Signals Change By Rolling Out New Logos In Europe
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 29, 2008
A new insignia for Opel, General Motors' biggest-selling division in Continental Europ ...
- Volkswagen Of America CEO Takes A Personal Approach
Around the Net In Brand Marketing, Thom Forbes - Monday, July 28, 2008
Stefan Jacoby, the CEO of Volkswagen of America since last fall, cu ...
- Scion Seeks Community In New Campaign
Marketing Daily, Aaron Baar - Monday, July 28, 2008
[Automotive] The spot ends with the Scion logo and its five-year-old taglin ...
- Toyota Drawing Boos As It Wins At The Race Track
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 24, 2008
Toyota joined Nascar's top circuit, the Sprint Cup, two years ago. ...
- GM's Sales Soar Overseas, Struggle At Home
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 24, 2008
...
- Mini Sales Surge; Electric Version Due In U.S. Next Year
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 23, 2008
Sales for the BMW Mini soared 33.9%, to 26,400 cars, for t ...