Marketing DailyLincoln Challenges European Rivals To A Hill Climb Around the Net In Brand Marketing, Thom Forbes - Friday, October 9, 2009
A high-altitude hill-climb showdown between a Lincoln MKS sedan with a twin-turbocharg ...
So This Comedian Drives A Ford Into Town ... Marketing Daily, - Thursday, October 8, 2009
Ford has given a Fusion Hybrid car to comedian Mark Malkoff, w ...
Honda Launches New Docu-Series On Twitter Marketing Daily, Karl Greenberg - Thursday, October 8, 2009
"We have had a lot of feedback on the films on Twitte ...
NASCAR, Action Movies Drive Brand Chatter Marketing Daily, Karl Greenberg - Thursday, October 8, 2009
Michael Cooperman, senior director, consumer marketing and product development at J.D. Powe ...
Honda, RPA Drive 'Dream' Cross-PlatformMediaDailyNews, Karl Greenberg - Thursday, October 8, 2009
Honda is extending its documentary series "Dream the Impossible" with a n ...
Ford Launching Ads Without Brand-New Cars To Show Off Around the Net In Brand Marketing, Thom Forbes - Thursday, October 8, 2009
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New Ford Webisodes Star Mike Rowe Marketing Daily, - Wednesday, October 7, 2009
Ford has launched a new series of webisodes hosted by Dirty Job ...
Bibendum Is Coming, Bibendum Is Coming Around the Net In Brand Marketing, Thom Forbes - Wednesday, October 7, 2009
Bibendum, the puffy Michelin Man made of inner tubes, is the st ...
R.L. Polk Looks On The Bright Side Of Life Marketing Daily, - Tuesday, October 6, 2009
A new study by R.L. Polk & Co. says the new-vehicle mark ...
Michelin Global Campaign Stars ... Michelin Man Marketing Daily, - Tuesday, October 6, 2009
The ads have a retro feel with a thematic tie to poste ...
Marchionne Spins Off Ram Trucks, Hires European Marketing Exec Around the Net In Brand Marketing, Thom Forbes - Tuesday, October 6, 2009
Chrysler CEO Sergio Marchionne created a separate brand Monday for Dodge R ...
Volkswagen Resets Its Direction Toward Middle Of The Road Around the Net In Brand Marketing, Thom Forbes - Monday, October 5, 2009
Volkswagen's U.S. CEO, Stefan Jacoby, is steering the company more toward t ...
Subaru, MTVN Effort Aligns Legacy With Legacy Marketing Daily, Karl Greenberg - Friday, October 2, 2009
"We were developing themed programming around gay history, and we believed picki ...
Saturn Leaves GM's Orbit; Gravity Will Be Missed Marketing Daily, Karl Greenberg - Friday, October 2, 2009
"Saturn is the only Detroit brand in the study that consumers didn ...
Subaru Helps Drive Logo's 'Legacy'MediaDailyNews, Karl Greenberg - Friday, October 2, 2009
Subaru is promoting both its Legacy and the idea of one's person ...
Toyoda Speaks Bluntly About Myriad Toyota Mistakes Around the Net In Brand Marketing, Thom Forbes - Friday, October 2, 2009
Thanks, probably, to the headline on the AP story covering Toyota preside ...
GM Says One Thing About Advertising, Does Another Around the Net In Brand Marketing, Thom Forbes - Friday, October 2, 2009
Jean Halliday takes a look at some of the ads that Gener ...
Automotive Color Trends: Silver Remains Car Fans' Fave Around the Net In Brand Marketing, Thom Forbes - Friday, October 2, 2009
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Survey: Auto Insurers Satisfy Consumers Marketing Daily, - Thursday, October 1, 2009
One in two people (50%) have been with their current auto insuran ...
Ducati Goes All Social In Marketing Shift Marketing Daily, Karl Greenberg - Thursday, October 1, 2009
"We are in the process of reviewing our entire marketing strategy f ...
Recovery Idling As September Sales Sink Marketing Daily, Karl Greenberg - Thursday, October 1, 2009
Per Jeff Schuster, J.D. Power predicts the mix of vehicle segments ...