- Honda Tells Dealers To Steer Clear Of Toyota
Marketing Daily, - Thursday, February 4, 2010
Honda's put the word out to its dealers to lay low wi ...
- Kia's Marketing VP Dishes On Bowl Strategy
Marketing Daily, Karl Greenberg - Thursday, February 4, 2010
"We want people to check out our ad, to build the momentum ...
- Big Three Worry That Toyota's Problems Will Get Political
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 4, 2010
Earlier this week, columnist Tom Walsh was warning Detroit automakers that ...
- Toyota Bouncing Back: Edmunds.com
Marketing Daily, - Wednesday, February 3, 2010
Edmunds.com says Toyota is already on the road to recovering from i ...
- Report: More Toyota Woes? Prius Brakes Being Probed
Marketing Daily, - Wednesday, February 3, 2010
The Detroit Bureau, an automobile industry newsletter, says it has confirmed th ...
- Toys Do Talking In Kia's First Bowl Spot
Marketing Daily, Karl Greenberg - Wednesday, February 3, 2010
The ad, reaching for young parents who probably aren't quite ready ...
- Audi Back In Bowl, This Time With Laughs
Marketing Daily, Karl Greenberg - Wednesday, February 3, 2010
Audi is using its media buy in the fourth quarter to r ...
- How To Capitalize On Competitors' Failures In Search
SearchBlog, Laurie Sullivan - Thursday, February 4, 2010
It's a no-brainer that if marketers observe products or services that fai ...
- A Good Tagline Is Hard To Conjure
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 3, 2010
Writing in her "Slash Marketing" blog, Julie Roehm mulls over the ne ...
- Stewart, Letterman Rib Toyota For Recall
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 3, 2010
...
- Bridgestone Readies Ads For Super Bowl
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2010
Advertising on the Super Bowl and other big events isn't about Bridgesto ...
- Deals Expand Chrysler's Licensing Program
Marketing Daily, Karl Greenberg - Tuesday, February 2, 2010
Chrysler Group is rethinking its licensed-merchandise program and how it sells thin ...
- Jim Lentz, Toyota Go On Cross-Media Offensive
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 2, 2010
Jim Lentz, Toyota Motor Sales USA's president-COO, started off yesterday denying ...
- Local Ads Feature Dealers' Stories; Ford's Business Acumen
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 2, 2010
Ford is not only making hay out of its ability to st ...
- Ford Warriors In Pink Links To 'Valentine's Day'
Marketing Daily, - Monday, February 1, 2010
Ford Warriors in Pink, Ford's partnership with the Susan G. Komen foundati ...
- The Competition Swoops In
Marketing Daily, Karl Greenberg - Monday, February 1, 2010
Even Toyota, which pretty much set the bar in consistency and qualit ...
- Edmunds: Toyota's January Sales Tanked
Marketing Daily, Karl Greenberg - Monday, February 1, 2010
Edmunds predicts Toyota's market share will sink to 14.7% this month ...
- Toyota To Send Repair Kits To U.S. Dealers This Week
Around the Net In Brand Marketing, Thom Forbes - Monday, February 1, 2010
...