- Luxury Vehicles Pack Emotional Punch
Marketing Daily, Karl Greenberg - Wednesday, March 12, 2014
The automotive category still spends big on TV, so it's no surpri ...
- The Muppets Bid For A Commercial Comeback
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 13, 2014
The Muppets have come a long way from their humble origins ...
- Gen Y Wants Quality Cars It Can Trust
Marketing Daily, Karl Greenberg - Tuesday, March 11, 2014
The firm's own research says the main reason for the decline ...
- Mack Trucks Gives Bulldog New Leash On Life
Marketing Daily, Karl Greenberg - Monday, March 10, 2014
The company, which has been around for 114 years, is doing ...
- Your Car Is Following You: Will It Be A 'Data Monster'?
Data and Targeting Insider, Steve Smith - Monday, March 10, 2014
The next big thing in data tracking, targeting and privacy worries? Y ...
- Mullen Appoints Managing Director Of LA Office
MAD Boston, Val Brickates Kennedy - Monday, March 10, 2014
Boston-based Mullen has appointed Cameron McNaughton as managing director of MullenLA, whi ...
- Chevrolet Rolls Out Beats Music At SXSW
Marketing Daily, Karl Greenberg - Friday, March 7, 2014
Chevrolet is in its fifth year as a "Super Sponsor" at SX ...
- Customer Champions: Lexus, Jaguar, Lincoln, Cadillac
Marketing Daily, Karl Greenberg - Friday, March 7, 2014
Dave Sargent, VP, vehicle research in the global automotive operations division ...
- William Clay Ford, 88, Former Ford Vice Chairman
Marketing Daily - Top of the News, Thom Forbes - Monday, March 10, 2014
William Clay Ford, who learned to drive on the lap of h ...
- SXSW and the Long-Term Mobile Sell
MobileShopTalk, Chuck Martin - Monday, March 10, 2014
Sometimes using mobile to sell can be a lengthy ordeal focused le ...
- Toyota And Google Bring Showroom Into The Living Room
SearchBlog, Laurie Sullivan - Monday, March 10, 2014
Toyota is working with Google to reimagine the purchase path through deskto ...
- Bike Week Will Bring 'Em To Daytona
Marketing Daily, Karl Greenberg - Wednesday, March 5, 2014
Whether they all leave in one piece is another question. There's nothi ...
- Subaru's New U.S. Chief To Lead Brand's Halcyon Days
Marketing Daily, Karl Greenberg - Wednesday, March 5, 2014
Subaru of America, Inc. has tapped Tomomi Nakamura, currently the VP a ...
- GM's Barra Vows Transparency In Recall Probe
Marketing Daily - Top of the News, Thom Forbes - Thursday, March 6, 2014
Both General Motors and the federal agency that oversees its compliance wi ...
- Driving With Apple: What CarPlay Looks Like
MoBlog, Steve Smith - Thursday, March 6, 2014
Hey Detroit -- the smartphone wins. Apple's CarPlay underscores why seamless a ...
- Mullen Taps Car Marketing Vet Cameron McNaughton
MAD, Steve McClellan - Tuesday, March 4, 2014
He'll run the shop's LA office, where the agency's Acura account te ...
- The Writing Is On The Subaru Forester
Out to Launch, Amy Corr - Wednesday, March 5, 2014
Cow poop plays pivotal role in video for EARTH University. Pepsi tes ...
- Muscle Cars Get Star Treatment With STA-BIL 360 Protection
Out to Launch, Amy Corr - Wednesday, March 5, 2014
Get your motor running, car enthusiasts. A Viper muscle car stars ...
- Winter Hurts Sales, But Demand Is Strong
Marketing Daily, Karl Greenberg - Monday, March 3, 2014
"Storms have artificially dampened demand, and that is illustrated by the flo ...
- Apple's CarPlay: Voice-Activated iPhones Aid Drivers
Mobile Marketing Daily, Mark Walsh - Monday, March 3, 2014
Apple on Monday announced the launch of CarPlay -- a new syst ...
- Vehicle Marketers Do Social, Seek Analytics
Marketing Daily, Karl Greenberg - Monday, March 3, 2014
Automakers say they need brighter data flashlights to figure out who's ...
- Apple Introduces CarPlay iPhone In-Auto Interface
Mobile Marketing Daily, Steve Smith - Monday, March 3, 2014
Apple has updated and rebranded its telematics solution, now calling it CarPla ...