- NebuAd Faces More Congressional Scrutiny
Online Media Daily, Wendy Davis - Wednesday, July 16, 2008
Less than one week after NebuAd CEO Bob Dykes assured the Sena ...
- ABC, FX Top Gay Index, Fox Lags
Around the Net In Media, Joan Voight - Tuesday, July 15, 2008
...
- Veoh Launches Behavioral Targeting Technology
Online Media Daily, Mark Walsh - Monday, July 14, 2008
Veoh Networks today unveils a new behavioral targeting system that lets markete ...
- Hot Off The Hot Seat
Data and Targeting Insider, Steve Smith - Friday, July 11, 2008
A day after testifying at the Senate Committee on Commerce, Science, a ...
- Senate Divided Over Need For New Privacy Laws
Online Media Daily, Wendy Davis - Thursday, July 10, 2008
WASHINGTON -- Members of the Senate Commerce Committee appear divided about wheth ...
- Predictive Modeling Across Channels
Data and Targeting Insider, Phil Leggiere - Wednesday, July 9, 2008
Lead generation and email marketing are often cursorily dismissed as "old schoo ...
- Showtime Wants Teens, Cues Up 'Guys and Divas'
MediaDailyNews, David Goetzl - Wednesday, July 9, 2008
Showtime wants to go to school, too. With Disney's "High School Musica ...
- NebuAd, Privacy Advocates Face Off Before Senate Today
Online Media Daily, Wendy Davis - Wednesday, July 9, 2008
Behavioral targeting company NebuAd, which serves ads to Web users based ...
- Exponential, Tribal Fusion Join The NAI
Online Media Daily, - Wednesday, July 9, 2008
Exponential Interactive, parent company of the Tribal Fusion ad network, has join ...
- Behavioral Targeting: It Still Doesn't Play In Peoria
Online Media Daily, Meir Zohar - Tuesday, July 8, 2008
I was in a cab on the way home from a rece ...
- Paging Through The Privacy Conundrum
Data and Targeting Insider, Steve Smith - Monday, July 7, 2008
Most ad networks and behavioral tracking technologies actively reject the notion th ...
- Before Senate Hearing, Center To Debate Behavior Targeting
Marketing Daily, Laurie Sullivan - Thursday, July 3, 2008
[Behavioral Targeting] The technology maps search and browsing activity of Web surfe ...
- Senate's Hearing Prompts Pre-Briefing By BT Critics
Online Media Daily, Laurie Sullivan - Thursday, July 3, 2008
The Senate Commerce Committee's hearing on Internet behavioral targeting scheduled for Ju ...
- Trust-Based Targeting
Data and Targeting Insider, Phil Leggiere - Wednesday, July 2, 2008
One frontier of cutting-edge behavioral targeting is the push toward analyzing anonymo ...
- Media X: Get Real
MediaDailyNews, Jack Feuer - Wednesday, July 2, 2008
In this pusillanimous land of ours, everybody jacks someone else's life, langua ...
- NebuAd Rebuffed By Additional ISPs Due To Privacy Issues
Online Media Daily, Wendy Davis - Tuesday, July 1, 2008
One week after Charter Communications voiced concerns about controversial behavioral targeting compa ...
- OMMA Behavioral 3.0
Data and Targeting Insider, Steve Smith - Friday, June 27, 2008
A year ago, we started the OMMA Behavioral conference series wondering ...
- Foxes Controlling Henhouse?
Feedback Loop, - Friday, June 27, 2008
Whenever I read something about behavioral targeting, I am reminded of t ...
- Targeting The Web Site Experience
Data and Targeting Insider, Phil Leggiere - Thursday, June 26, 2008
The once radical premise of behaviorally targeted ad placement, using behavioral profil ...
- Alloy: 62% Of College Students Watch TV/Video Online
MediaDailyNews, Erik Sass - Thursday, June 26, 2008
Almost two-thirds of college students are streaming video and TV shows onlin ...
- Online Privacy Bill Dies In NY Assembly, But Will Be Resurrected
Online Media Daily, Wendy Davis - Thursday, June 26, 2008
Lawmakers in New York adjourned this week without voting on a controversi ...
- Charter: NebuAd Deal Raises Concerns
Online Media Daily, Wendy Davis - Wednesday, June 25, 2008
Cable company Charter Communications said Tuesday it has postponed a controversial pl ...
- Law Prof: ISP-Based Targeting Could Violate Site Trademarks
PolicyBlog, Wendy Davis - Wednesday, June 25, 2008
Charter Communications said it has temporarily scrapped a plan to share informati ...
- EU Commissioner Promises Eagle Eye For Privacy Issues
Online Media Daily, Wendy Davis - Tuesday, June 24, 2008
European Union Consumer Commissioner Meglena Kuneva said she intends to take ...
- Advertise To Workers At Work To Influence Purchases
Research Brief, Jack Loechner - Tuesday, June 24, 2008
The results of a new study, conducted by consumer intelligence firm BIGresearc ...
- Giddy Up, Revenue Science: Hirsch Takes The Reins As CEO
Online Media Daily, Tameka Kee - Friday, June 20, 2008
Revenue Science has named Jeff Hirsch its new CEO. Hirsch succeeds Bi ...
- NebuAd Accused Of Ignoring Online Privacy Basic Rules
Online Media Daily, Wendy Davis - Thursday, June 19, 2008
With lawmakers gearing up to grill online ad executives, advocacy groups Wednesd ...
- Behavioral Targeting and Competitive Intelligence
Data and Targeting Insider, Phil Leggiere - Wednesday, June 18, 2008
The core mission of behavioral marketing is to deepen marketers' knowledge ...
- Under Pressure: Charter Delays Info Sharing With NebuAd
Online Media Daily, Wendy Davis - Tuesday, June 17, 2008
Charter Communications has delayed its plans to start sharing information with Nebu ...
- Teens Learn From Advertising on Social Sites
Research Brief, Jack Loechner - Tuesday, June 17, 2008
OTX, releasing new results from its Teen Topix study, the complex liv ...