- AWS Looks To Use AI-Produced Materials To Reduce Carbon, Water Use
MediaDailyNews, Laurie Sullivan - Monday, December 2, 2024
Advertisers need to begin thinking about more sustainable practices with the grow ...
- Digital Advertising Has A Huge Problem: Carbon Emissions
Performance Marketing Insider, Laurie Sullivan - Friday, September 1, 2023
Independent digital performance agency Fifty.io has integrated Scope3 into its platform ...
- How Advertisers, Publishers Are Lowering Carbon Emissions In Ad Supply Chain
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 19, 2023
Publishers and advertisers working to launch ad inventory that emits less carb ...
- Global Healthcare Brand Sanofi, Omnicom Media Group Test Tracking Of Carbon Ad Emissions
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 26, 2022
Good-Loop has inked a partnership with Integral Ad Science that allows t ...
- DoubleVerify Unveils Carbon Emissions Measurement For Online Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 20, 2022
The carbon footprint metric breaks down an ad campaign's emissions and includ ...
- A Legitimate Fast Shuffle
Research Brief, Jack Loechner - Monday, May 28, 2018
According to MultiChannel Merchant, speaking to "Shopping Experience" reported by Daniela Fort ...
- Study: Eco-Conscious Look Online For Info
Online Media Daily, Gavin O'Malley - Wednesday, January 20, 2010
In a climate of high environmental consciousness, consumers cite the Web ...
- Greenpeace Gives Apple And Nokia Thumbs Up; Microsoft And Nintendo Thumbs Down
Online Media Daily, Laurie Sullivan - Friday, January 8, 2010
Greenpeace released its Quarterly Guide to Greener Electronics, with Microsoft and Ninten ...
- Google Introduces Copenhagen To Cloud Computing To Battle Deforestation
Online Media Daily, Laurie Sullivan - Friday, December 11, 2009
At the International Climate Change Conference in Copenhagen Thursday Google engineers introduc ...
- Are Consumers Clamoring for Green Phones?
MoBlog, Mark Walsh - Tuesday, October 27, 2009
New research suggests demand for environmentally-friendly devices will power sales of "gree ...
- When The 'G' in G-Phone Doesn't Stand For 'Google'
MoBlog, Mark Walsh - Thursday, August 6, 2009
Eco-conscious mobile users, your green phone has arrived. Sprint today
unveiled ... - Clownfish Takes Ecoconcious SEO Seriously
Online Media Daily, Laurie Sullivan - Monday, July 13, 2009
Environmental search marketing campaigns could become the next frontier in tying ...
- Frontline Plus Sponsors Dog Adoption Facebook App
Marketing Daily, - Tuesday, June 23, 2009
Frontline Plus is the exclusive sponsor of the DogTime network's new "Sa ...
- An Inconvenient Paradox
Media Magazine, Josh May - Tuesday, April 15, 2008
We hold these truths to be self-evident, that all men are creat ...
- The Roof is on Fire
Media Magazine, Josh May - Tuesday, April 15, 2008
The biggest threat to the environmental movement might just be fire damag ...
- The Consumer: I Can See for Miles
Media Magazine, - Tuesday, April 15, 2008
In San Francisco in the 1960s, an iconic adman named Howard Lu ...
- Fast Forward: Carbon Copy
Media Magazine, Joe Mandese - Tuesday, April 15, 2008
If you are reading this column in the print edition of Med ...
- The Buzz: Smells Like Green Spirit
Media Magazine, Tina Wells - Tuesday, April 15, 2008
The state of our environment has been an increasingly hot topic, appeari ...
- Trash TV
Media Magazine, Todd Zuniga - Friday, December 4, 2009
America's move to digital televisions meant sharper pictures, better sound, a be ...
- Save the Snowmen
Media Magazine, Douglas Quenqua - Tuesday, April 15, 2008
You've probably seen the animated video from Avenue A | Razorfish bemoani ...
- The Contest
Media Magazine, Brian Kelly - Tuesday, April 15, 2008
Patti Adcroft, editorial director of Discover magazine, might wear a size-9½ sho ...
- Paying For It
Media Magazine, Craig Platt - Tuesday, April 15, 2008
Is offsetting your carbon footprint a useful contribution to our eco-system ...
- Trail Blazer
Media Magazine, Douglas Quenqua - Tuesday, April 15, 2008
When it comes to crimes against the environment, few would place t ...
- Don't You Know That You're Toxic?
Media Magazine, Staff Writers - Tuesday, July 22, 2008
One of SC Johnson's latest marketing campaigns touts the company's commitment ...
- Found Poetry: Ton of Bricks
Media Magazine, Gaetano Pollice - Tuesday, April 15, 2008
And then it hit me," editor-in-chief Deborah Needleman prefaces her eco-epiphany ...
- Smoking Grass
Media Magazine, J Mitchell McMahon - Monday, June 23, 2008
You don't need to wear a tin hat to have your suspicio ...
- Kicking Junk
Media Magazine, Lynn Russo Whylly - Tuesday, April 15, 2008
It's intrusive and it clutters your mailbox. It kills nearly 100 milli ...
- Oh, Isabella
Media Magazine, Margaret A. Starvish - Tuesday, May 20, 2008
The sight of an actress doing something bizarre isn't something you'd thi ...
- A Dull Green
Media Magazine, Gaetano Pollice - Friday, January 2, 2009
Perhaps the eco-movement has lost its dew-speckled, sun-kissed luster for consumers. ...
- Pie in the Sky
Media Magazine, J Mitchell McMahon - Wednesday, May 21, 2008
Thomas Friedman got creamed by two more pies, this time on Ear ...