- JLR Offers Marketers Voluntary Redundancy
Around the Net In MAD London, Sean Hargrave - Monday, January 14, 2019
Marketers at Jaguar Land Rover have been asked whether they would li ...
- Suzuki To Sponsor 'Gogglebox'
Around the Net In MAD London, Sean Hargrave - Thursday, January 10, 2019
Suzuki has moved from sponsoring "Ant & Dec's Saturday Night Takeaway" ...
- Take That Takes Fans On Surprise Rides With Suzuki
Around the Net In MAD London, Sean Hargrave - Monday, January 7, 2019
Suzuki has signed up Take That to deliver three ads where t ...
- Hyundai And Kia Call European Media Review
Around the Net In MAD London, Sean Hargrave - Tuesday, December 11, 2018
Hyundai and Kia are calling an international media review for Europe, Russ ...
- Lexus Claims Its Latest Car Ad Was Scripted By AI
Around the Net In MAD London, Sean Hargrave - Friday, November 16, 2018
Lexus claims its latest car ad was "scripted by AI" in ...
- Honda Takes Digital Advertising In-House
Around the Net In MAD London, Sean Hargrave - Wednesday, October 24, 2018
Honda has decided to ditch digital agencies and take control of i ...
- EBay Buys Motors.co.uk
Around the Net In MAD London, Sean Hargrave - Tuesday, October 23, 2018
The online car sales site, Motors.co.uk, has been bought by eBay ...
- Coca-Cola Partners With McLaren F1 For Rest Of 2018 Season
Around the Net In MAD London, Sean Hargrave - Friday, October 19, 2018
Coca-Cola has announced a branding deal with McLaren that will see t ...
- Bosch Partners Up With Formula E
Around the Net In MAD London, Sean Hargrave - Tuesday, October 16, 2018
Bosch has signed up to be the official white goods and pow ...
- Nissan Electric Car Ad Banned Over Recharge Claims
Around the Net In MAD London, Sean Hargrave - Thursday, October 11, 2018
The ASA has banned its first ad for an electric carmaker ov ...
- BBH Wins IPA Effectiveness Grand Prix For Audi Campaign
Around the Net In MAD London, Sean Hargrave - Wednesday, October 10, 2018
This year's IPA Effectiveness Grand Prix has been won by BBH f ...
- UK Car Sales Take A 20% Nosedive
Around the Net In MAD London, Sean Hargrave - Thursday, October 4, 2018
"The Times" has bad news for auto brands and their partners: c ...
- PHD And Omnicom Form New Global Team For VW
Around the Net In MAD London, Sean Hargrave - Friday, September 14, 2018
In a move to follow customers through the long car-buying journey, P ...
- TV Stations Hear The Ford Blues: Ad Cuts For Cars
TV Watch, Wayne Friedman - Thursday, September 13, 2018
For local TV stations, auto advertising comprises around 25% of their overa ...
- BMW To Launch A Voice Assistant
Around the Net In MAD London, Sean Hargrave - Monday, September 10, 2018
BMW is to launch its own voice assistant next spring, which wi ...
- Behind The Wheel
Research Brief, Jack Loechner - Thursday, August 30, 2018
Residents of Phoenix see driverless minivans from Google's Waymo, cruising around to ...
- Audi Boss Arrested Over 'Dieselgate'
Around the Net In MAD London, Sean Hargrave - Tuesday, June 19, 2018
How's this for a piece of brand-damaging news? Not only has Audi ...
- Halfords Fast Driving Through Snow Ad Banned By The ASA
Around the Net In MAD London, Sean Hargrave - Wednesday, May 9, 2018
As if to underscore the point in yesterday's "MAD London" blog, Halfor ...
- Why The ASA Needs A Total Rethink On Policing Ads
London Blog, Sean Hargrave - Tuesday, May 8, 2018
If the worst that can happen is that an offending ad ...
- F1 Launches A Streaming Service
Around the Net In MAD London, Sean Hargrave - Wednesday, February 28, 2018
F1 has launched a streaming service to allow fans to watch practi ...
- Skoda Begins Search For Global Agency
Around the Net In MAD London, Sean Hargrave - Thursday, February 22, 2018
Fallon has been put on alert as Skoda announces it is looki ...
- Droga5 Wins MINI Electric Account
Around the Net In MAD London, Sean Hargrave - Thursday, February 15, 2018
MINI has appointed Droga5 to handle the launch of its electric c ...
- McLaren And Dell Sponsorship To Be Announced
Around the Net In MAD London, Sean Hargrave - Thursday, February 8, 2018
The McLaren F1 team and Dell will unveil a long-term sponsorship pl ...
- Grid Girls Replaced By Grid Kids At F1
Around the Net In MAD London, Sean Hargrave - Tuesday, February 6, 2018
Formula 1 has publicly dropped Grid Girls and will instead, "The Dru ...
- Nissan Europe's CMO Leaves After Just 10 Months
Around the Net In MAD London, Sean Hargrave - Wednesday, January 31, 2018
Nissan Europe's CMO, Philippe Saillard leaves his post today just 10 mont ...
- Formula 1 Announces Media Agency Deals
Around the Net In MAD London, Sean Hargrave - Monday, January 22, 2018
As the new season approaches, Formula 1 has announced that Wavemaker ...
- MINI On The Hunt For Electrifying Ad Agency
Around the Net In MAD London, Sean Hargrave - Thursday, January 18, 2018
MINI is looking for an ad agency ahead of the launch ...
- ABB To Sponsor Formula-E
Around the Net In MAD London, Sean Hargrave - Monday, January 8, 2018
Swiss tech giant, ABB, is to be unveiled later this month ...
- Halfords Unveils Channel 4 Weather Sponsorship
Around the Net In MAD London, Sean Hargrave - Wednesday, January 3, 2018
Halfords has unveiled a year-long sponsorship of weather bulletins on Channel ...
- Dentsu Rumoured To Be In 'Pole Position' For JLR $500m Global Media Account
Around the Net In MAD London, Sean Hargrave - Monday, December 18, 2017
"Campaign" is speculating this morning that Dentsu is in the driver's se ...