- BMW Hands Retail Marketing Role To Zone
Around the Net In MAD London, Sean Hargrave - Thursday, November 30, 2017
BMW has appointed Zone to handle retail marketing across its BMW, MI ...
- Accenture Appointed Global Customer Experience Agency For Maserati
Around the Net In MAD London, Sean Hargrave - Tuesday, November 28, 2017
Accenture has been appointed as Maserati's first global customer experience agency. I ...
- BMW To Use Snapchat's AR Filters For New Car Launch
Around the Net In MAD London, Sean Hargrave - Wednesday, November 22, 2017
BMW is to be one of the first brands to use Snapchat ...
- Advertising Lessons the Auto Industry Should Learn From Insurance Companies
Marketing: Automotive, Jeri Smith - Wednesday, November 1, 2017
Few purchases are exciting as a car, and few are more bla ...
- Lexus Teams Up With 'Time Out' To Explore Cities With Its Hybrid
Around the Net In MAD London, Sean Hargrave - Friday, October 20, 2017
Lexus had teamed up with London entertainment guide "Time Out" to promo ...
- Hyundai Scouring London For Creative Shops
Around the Net In MAD London, Sean Hargrave - Tuesday, October 17, 2017
"Campaign" reveals that Hyundai is on the hunt for creative agencies ...
- Nissan Renews Champions League Sponsorship
Around the Net In MAD London, Sean Hargrave - Tuesday, September 12, 2017
Nissan is renewing its sponsorship of the Champion League football competition f ...
- Uber To Ditch Petrol And Diesel Engines By End Of 2019
Around the Net In MAD London, Sean Hargrave - Monday, September 11, 2017
"The Mirror" is reporting that Uber's plan to clean up its ca ...
- Uber To Stop Tracking Users Post-Ride
Digital News Daily, Wendy Davis - Tuesday, August 29, 2017
Backtracking on a controversial practice, ride-hailing company Uber will no longer tra ...
- Formula One Launches First ESports Competition
Around the Net In MAD London, Sean Hargrave - Tuesday, August 22, 2017
Formula One will launch its first official eSports season, "The Drum" reveal ...
- Craigslist Awarded $31 Million Judgment Against CAN-SPAM Violator
Digital News Daily, Wendy Davis - Monday, August 21, 2017
Online classifieds site Craigslist has obtained a $31 million judgment against us ...
- The&Partnership Taps Havas For A Creative Lead On Toyota
Around the Net In MAD London, Sean Hargrave - Wednesday, July 26, 2017
The&Partnership has poached Havas' global creative director, Andre Moreira, to head ...
- Ford Decides To Go More British With Its Advertising
Around the Net In MAD London, Sean Hargrave - Tuesday, July 25, 2017
Ford has told "Marketing Week" that it is focused on making i ...
- Honda Seeks A European Creative Agency
Around the Net In MAD London, Sean Hargrave - Thursday, June 29, 2017
Honda is working its way around London shops to talk about i ...
- MediaCom Handed PSA Group's Global Media Account
Around the Net In MAD London, Sean Hargrave - Wednesday, June 28, 2017
MediaCom has been awarded the estimated GBP773m global media account for t ...
- Jaguar Invests $25m In Uber Rival Lyft
Around the Net In MAD London, Sean Hargrave - Monday, June 12, 2017
The "Times" is reporting that just as the Uber board meets ...
- Feds Launch Criminal Probe Of Uber
Around The Net in Daily Online Examiner, Wendy Davis - Friday, May 5, 2017
The Department of Justice is investigating whether Uber violated any criminal la ...
- W&K Wins Back Honda's Television Sponsorship Work
Around the Net In MAD London, Sean Hargrave - Thursday, May 4, 2017
Wieden+Kennedy has been reappointed to Honda's broadcast sponsorship account a year aft ...
- Havas Picks Up Rolls-Royce
Around the Net In MAD London, Sean Hargrave - Thursday, April 27, 2017
Rolls-Royce has picked Havas London for its integrated advertising account. Campaign repor ...
- BMW Print Ad Banned For Encouraging Irresponsible Driving
Around the Net In MAD London, Sean Hargrave - Wednesday, April 26, 2017
The Advertising Standards Authority (ASA) has banned a BMW ad for i ...
- Marketers In The Electric Vehicle Industry, Beware
Research Brief, Jack Loechner - Wednesday, April 26, 2017
4% of car shoppers are considering hybrid/electric vehicles, but Edmunds analysis sa ...
- Flybe And Honda Get Email Permissioning Fines
Around The Net In EU Email Marketing, Sean Hargrave - Monday, March 27, 2017
Flybe and Honda have been fined more than GBP80,000 between them ...
- PSA Group Calls GBP500m Global Media Review
Around the Net In MAD London, Sean Hargrave - Thursday, March 16, 2017
PSA Group is expected to consolidate its media business into a sing ...
- PSA Agrees To Deal To Buy Vauxhall
Around the Net In MAD London, Sean Hargrave - Monday, March 6, 2017
PSA, the French owner of Peugeot and Citroen, has agreed to b ...
- Self-Driving Cars Hardly Just Around The Corner, Says Boston Future Of Transportation Panel
AI & IoT Daily, Chase Martin - Wednesday, February 22, 2017
Fully self-driving vehicles won't be populating public roads in the near futur ...
- Jaguar Land Rover Calls Global Media Review
Around the Net In MAD London, Sean Hargrave - Wednesday, February 15, 2017
The car brand has contacted media agencies this week, just days aft ...
- Jaguar Land Rover Drops Digital Display Over Funding Terror Fears
Around the Net In MAD London, Sean Hargrave - Monday, February 13, 2017
Jaguar Land Rover has suspended all digital advertising after an investigation ...
- What People Would Do While In A Self-Driving Car
Connected Thinking, Chuck Martin - Sunday, February 12, 2017
One of the promises of self-driving cars is the potential of n ...
- Opting Out Of Super Bowl, Toyota Focuses On California On Game Day
MAD, Larissa Faw - Thursday, February 2, 2017
Developed with agency Saatchi & Saatchi LA, a local ad showcases t ...
- Mercedes-Benz Targets Younger Audience With 'Customised Agencies'
Around the Net In MAD London, Sean Hargrave - Monday, January 30, 2017
Mercedes-Benz is targeting a younger audience and responding to rapid technological chan ...