Tag results for "click-through"
- Google Search Up 49% One Year After AI Overviews LaunchOne year after Google released AI Overviews, BrightEdge published data showing tot ...
- AI's Twisted Landing Page Navigates Around Ad QualitySince the search industry added generative AI, it's an old problem wi ...
- Travel Retailer WHSmith Launches In-Store Ad NetworkWHSmith North America has launched its first in-store travel retail media netwo ...
- Search Heads Into Multiverse UniverseBrightEdge data explains fragmentation, its impact on advertising and why Statcounter's Decemb ...
- Super Duper Sunday: The Day Played A Big Part In This Year's Cyber WeekendThe Cyber 5 conversion rate hit 4%, versus 3.16% last year, Movab ...
- Amazon Immersive Holiday Shops Wrapped In GAIAmazon has announced an immersive online shopping experience highlighting some of i ...
- Perplexity In Talks With Brands To Change AI Search AdvertisingPerplexity, which has been planning an ad model tied to its AI-power ...
- What Higher Clicks, Impressions In Q2 Means For Q3 2024While advertisers are in a period of rising ad prices, that cou ...
- X Touts Misleading Engagement Stats, Ad Buys See 'Drastic Drops'In June, X advertising saw month-over-month and year-over-year declines, with click-through-rates do ...
- Nearly Two-Thirds Of Clicks On Google Search Remain Within Its EcosystemIn the EU, Google sends less traffic to itself than in t ...
- Cost Per Lead Increased For 19 Of 23 IndustriesThe cost per lead from search ads rose 25% on average ...
- Instacart Reaches Milestone, MRC AccreditationInstacart has earned what it believes to be one of the mo ...
- Google Trial Docs Reveal SecretsDisclosures in Google's antitrust case as part of the testimony by t ...
- Clicks And Click-To-Opens Rose In The First Half, Study FindsThe Books & Literature vertical topped the list in conversions and oth ...
- Turing AI Claims Increase In Metrics Since Refining Its ABM StrategyCybersecurity company Turing AI says it has achieved substantial increases in op ...
- American Express Looks To Expand Program With Seasonal OffersAmerican Express continues to build out its Amex Offers program by providi ...
- Amazon Ads Advances DSP Machine-Learning ModelsOn the heels of its earnings report Thursday, Amazon Ads has develop ...
- There's A Silver Lining In Pacvue's Ad Spend/Performance ReportAd spend slowed on retail media sites in Q1 2023 vs. t ...
- The Future Of Media Is IRLThe future of media does not solely lie in dominant digital platform ...
- Microsoft Audience Network's Manual CPCs Will Transition To EnhancedMicrosoft will automatically adjust campaign bids in real-time to increase the chanc ...
- Wedded Channels: Email And Text Have Strengths, But Work Best In TandemTransactional messages pull high revenue-per-send rates, Listrak reports. ...
- The Click Count -- Worldwide Email Metrics: Who's Winning And LosingThe average global click rate is 3.96%, Sendinblue reports. How are y ...
- Rage Clicks, Slow Page Loading Drove Increase In Web Bounce Rates, Study FindsEmail is a relatively small contributor to traffic, while direct is firs ...
- B2B Brands Urged To Use Email Signatures, MessagingEmail signatures produce the highest click-through rates, according to a study ...
- Marketers Finally Make Digital Ads More Relevant, Data ShowsCivicScience January data shows consumers believe the digital ads they see a ...
- Acadia's Jared Belsky On Why CRO Is The New White SpaceHis 18-month-old startup just made its sixth acquisition, a conversion rate optimizati ...
- Google Rebrands Ad Extensions To AssetsGoogle on Thursday announced it is rebranding ad extensions to assets ...
- Risky Business: Brands Are Driving Revenue From Lost And At-Risk BuyersAt-risk customers click and convert at high levels in several verticals, Blueco ...
- Average Order Value For Affiliate Sales Rose 18% In AprilThe latest Retail Affiliate Marketing Sales Index measures gross merchandise sales direct ...
- Gannett-Owned LOCALiQ Releases 2022 Search Advertising BenchmarksThe typical cost per click for a search ad in 2022 ...
