- Marketers' Constitution Tenet #1
Marketing Daily, Bob Liodice - Tuesday, August 3, 2010
"Marketing must become increasingly targeted, focused and personal." ...
- Mobile Marketing: Apps or Ads?
Online Spin, Joe Marchese - Tuesday, August 3, 2010
There are two major tactics marketers can take to reach consumers ...
- Will FCC, Web Players Forge Toothless Neutrality Deal?
PolicyBlog, Wendy Davis - Tuesday, August 3, 2010
The Federal Communications Commission, Internet service providers and Web companies "made n ...
- Just An Online Minute... Girls Misbehaving Preempt Martha Roof Regaling
Just An Online Minute, Kelly Samardak - Monday, August 2, 2010
The greatest thing that ever happened to my soul was HBO's "Treme ...
- In Advertising? Your Job Description's Changed
Marketing Daily, Zephrin Lasker - Monday, August 2, 2010
The next time you sit down to think about what kinds ...
- 'Idol' Is Idle No More: But Fox - Why Rush to Judgment?
MediaDailyNews, Don Seaman - Friday, July 30, 2010
Well, you can hardly accuse them of being "American Idle" this off-seaso ...
- The Good Ghosts Of Digital
Online Spin, Kendall Allen - Monday, August 2, 2010
Ghosts are something I think about a lot. Especially when I trav ...
- Screwing the Little Guy
Online Media Daily, George Simpson - Friday, July 30, 2010
Sooner or later, every small business in the marketing, advertising and med ...
- My New HTC Evo Smartphone Rocks -- Except For The Bloatware
Online Spin, dave.b , Max Kalehoff - Friday, July 30, 2010
I just got an HTC Evo for my birthday, and it ...
- Just An Online Minute... Sniffing Out The AdHoles At Kabin
Just An Online Minute, Kelly Samardak - Thursday, July 29, 2010
You have to have a healthy respect for cabbies in NYC. ...
- Telling vs. Trying
Marketing Daily, Mickey Lonchar - Thursday, July 29, 2010
It makes sense to include initiatives that will allow consumers to u ...
- The U.S. Ad Industry Should Applaud Blocking Of Arizona Immigration Law
Online Spin, Dave Morgan - Thursday, July 29, 2010
Fair warning: I'm going to get on my soapbox ( just th ...
- Woe The Digital Sale: Switching Sides
Publishing Insider, Amy Auerbach, Jason Krebs - Thursday, July 29, 2010
I just got promoted to media supervisor at my agency job. ...
- Just An Online Minute... Shut The FrontDoor!
Just An Online Minute, Kelly Samardak - Wednesday, July 28, 2010
When I read "mini upfront" in my invitation to join Scripps ...
- 6 Ways To Engineer A Customer-Buying Pipeline
Marketing Daily, Laura Patterson - Wednesday, July 28, 2010
Best-in-Class Marketing organizations embrace performance analytics, invest in training and technology, a ...
- What Does It Mean To Be A True 'Partner'?
Online Spin, Cory Treffiletti - Wednesday, July 28, 2010
The antithesis of a partner is a vendor, and there is ...
- Gross-Out Food Wars
Marketing Daily, Robert Passikoff - Tuesday, July 27, 2010
Is the combination of disparate foods, unfamiliar mouth-feel and unusual taste sensatio ...
- Just An Online Minute... A Kegger, A Working Mother, And An Adhole Walk Into A Horse...
Just An Online Minute, Kelly Samardak - Monday, July 26, 2010
Sing it with me, New Yorkers, or anyone who was afflicted wi ...
- The Face Doesn't Lie
Marketing Daily, Bob McCurdy - Monday, July 26, 2010
Studies show radio ads are as engaging as TV commercials. ...
- The Misbehaviors Of Digital Dependence
Online Spin, Kendall Allen - Monday, July 26, 2010
I've found myself thinking lately about all the small ways we, ev ...
- Just An Online Minute... Media Whiz Delivers The Best Of Summer Boardwalks (Freaks Optional!)
Just An Online Minute, Kelly Samardak - Friday, July 23, 2010
Within two minutes of entering last night's party with its wraparound de ...
- What's More Important, Head Or Heart?
Marketing Daily, Ted Mininni - Friday, July 23, 2010
Marketers of heritage brands should ask themselves: how can we leverage t ...
- When Your Mobile Carrier Treats You Like A Real Human Being
Online Spin, dave.b , Max Kalehoff - Friday, July 23, 2010
I've been with the same mobile carrier for 10 years. I almo ...
- Just An Online Minute... Netmining Targets Audience Bellies With Belgian Bacchanalia
Just An Online Minute, Kelly Samardak - Thursday, July 22, 2010
Yesterday... all my French fries seemed so far away. Now it see ...
- Can BP Survive As A Brand?
Marketing Daily, James R. Gregory - Thursday, July 22, 2010
The most likely outcome is that BP will become an acquisition targ ...
- Agencies: What's Your Unfair Competitive Advantage?
Online Spin, Dave Morgan - Thursday, July 22, 2010
Creating an "unfair competitive advantage" seems to be a persistent goal ...
- White Salmon And Black Swans
Performance Marketing Insider, Gord Hotchkiss - Thursday, July 22, 2010
For all of human history, until the 17th century, it was common ...
- 'Mad Men' Resumes: Ain't That A Kick In The Head!
Mad Blog, - Wednesday, July 21, 2010
Hell's bells, Mad peeps! We're back! I know we're all madly anticipati ...
- Watch Out: Someone's Got A Grudge
Marketing Daily, Gregg S. Lipman - Wednesday, July 21, 2010
Be proactive in acknowledging mistakes and winning back the hearts and min ...
- Have You Hugged Your Agency Today?
Online Spin, Cory Treffiletti - Wednesday, July 21, 2010
Have you hugged your agency partners today? OK, I'll admit that soun ...