- Ad Creative That Works For Social Media
Online Spin, Joe Marchese - Tuesday, May 5, 2009
The first ads run on television were of a silky-voiced announcer readi ...
- Criminal Charges Against Craiglist?
PolicyBlog, Wendy Davis - Tuesday, May 5, 2009
South Carolina Attorney General Henry McMaster has become the latest law enforceme ...
- Self-Help With Self-Service Ads
Social Media Insider, David Berkowitz - Tuesday, May 5, 2009
The self-service ad model may not be the secret to Facebook's futu ...
- NBC's Scripted Programming Upfront: The Reality Of What's Gone Missing
TV Watch, Wayne Friedman - Tuesday, May 5, 2009
NBC is maybe out-front or in-front with its up-front programming. But concerni ...
- A Dessert That Requires Heavy Lifting
Creative Media Blog, Amy Corr - Monday, May 4, 2009
The muscles are no longer from Brussels -- they're working to car ...
- Day 1 Of The Email Insider Summit
Email Insider, editor , David Baker - Monday, May 4, 2009
For those of you stuck at home, 100+ marketers are converging ...
- Is My Brand Right For Twitter?
Marketing Daily, Benjamin J. Weisman - Monday, May 4, 2009
In evaluating any creative idea that involves a media campaign, the starti ...
- Don't Bite The Hand That Pays You
Online Media Daily, Rajeev Goel - Monday, May 4, 2009
With Turner Entertainment recently outlining why it dropped third-party ad networks, t ...
- The Tomato And To-Mah-Toe Of Social Networking
Online Spin, Kendall Allen - Monday, May 4, 2009
It was a week that felt like a dog pile of not-so-Hallma ...
- Give Me Buyers, Not Searchers!
Performance Marketing Insider, Steve Baldwin - Monday, May 4, 2009
What search marketers want more than anything is what old-line direct markete ...
- Five Rules For Retailing In A Recession
Marketing Daily, David Meer - Friday, May 1, 2009
In tough times, many retailers instinctively rush to what they know ...
- Media Person of the Year: The Man Who Broke a Million iPhones
Media Magazine, Josh Lovison - Wednesday, April 29, 2009
Apple's App Store is changing the world. Where YouTube brought in t ...
- Hi Ho, Hi Ho, It's Off To Porn Tube We Go
Online Media Daily, George Simpson - Friday, May 1, 2009
Following reports that Facebook users risk having a
lower GPA com ...
- Television Networks Need An Ad Quality Score
Online Spin, dave.b , Max Kalehoff - Friday, May 1, 2009
I believe in advertising, but I dislike most television commercials. That's w ...
- Scalia: Free Speech Trumps Privacy Online
PolicyBlog, Wendy Davis - Friday, May 1, 2009
Some lawmakers are talking about enacting new online privacy laws, but ...
- Ansin, Party Of 2: Your Table's Ready
TV Board, Frank Maggio - Friday, May 1, 2009
I just received word that Sunbeam Television Corp., owner of WSVN, t ...
- More Kids' TV = Independently Produced Shows, Lower Media Costs?
TV Watch, Wayne Friedman - Friday, May 1, 2009
Hasbro's deal with Discovery Kids Network to restart a stronger kids chann ...
- If You Can't Account For Your Email Marketing, Your ROI Will Suffer
Email Insider, Ryan Deutsch - Thursday, April 30, 2009
As some of you may know, I was a CPA before ...
- The Future Of Luxury
Marketing Daily, Richard Baker - Thursday, April 30, 2009
If luxury is the language of wealth, the luxury industry has beco ...
- Media Person of the Year: All Over but the Shouting
Media Magazine, John Capone - Wednesday, April 29, 2009
When you ask people: Who had the biggest impact on media la ...
- The Growing Popularity Of Online Games
Online Media Daily, Neal Sinno - Thursday, April 30, 2009
Recently the GSN Games Network conducted a research report on the onli ...
- Display Ad CPMs Won't Recover
Online Spin, Dave Morgan - Thursday, April 30, 2009
I'm hearing from a number of folks that the cost-per-thousand (CPM) rat ...
- The Margin Of Error
Performance Insider, Luke Perrie - Thursday, April 30, 2009
One of the aspects of online marketing that makes it so fantastical ...
- The Persuasive Power Of Face To Face
Performance Marketing Insider, Gord Hotchkiss - Thursday, April 30, 2009
Think of the most persuasive person you know. The salesperson you can ...
- Are You Buying What You're Selling?
Publishing Insider, Ari Rosenberg - Thursday, April 30, 2009
The question "Did the ad campaign work?" sparks fiery debates, because ...
- Down On TV Upfront Info? You've Got Someone To Blame
TV Watch, Wayne Friedman - Thursday, April 30, 2009
Marketplace information takes on weird value in unstable economies -- and t ...
- The New Connectedness
Engage:Moms, Kristi Faulkner - Wednesday, April 29, 2009
Social media have encouraged us to express authentic emotion in real conversatio ...
- Social Media: Hype Versus Utility
Marketing Daily, Paul Newnes - Wednesday, April 29, 2009
If you even suspect a technological medium is at the peak ...
- How Do You Brand In A Water(Less) World?
Marketing: Green, Glenn Geisendorfer - Wednesday, May 6, 2009
If color or form or surface will be at all important ...
- Correction: SNTA'S Mitch Burg Wrote 'Marketers' Guest Column
MediaDailyNews, - Tuesday, April 28, 2009
The byline on the Media Daily News Commentary "Marketers: Utilize Media Despi ...