Tag results for "commentary"
- Don't Bite The Hand That Pays YouWith Turner Entertainment recently outlining why it dropped third-party ad networks, t ...
- The Tomato And To-Mah-Toe Of Social NetworkingIt was a week that felt like a dog pile of not-so-Hallma ...
- Give Me Buyers, Not Searchers!What search marketers want more than anything is what old-line direct markete ...
- Five Rules For Retailing In A Recession In tough times, many retailers instinctively rush to what they know ...
- Media Person of the Year: The Man Who Broke a Million iPhonesApple's App Store is changing the world. Where YouTube brought in t ...
- Hi Ho, Hi Ho, It's Off To Porn Tube We GoFollowing reports that Facebook users risk having a lower GPA com ...
- Television Networks Need An Ad Quality Score I believe in advertising, but I dislike most television commercials. That's w ...
- Scalia: Free Speech Trumps Privacy OnlineSome lawmakers are talking about enacting new online privacy laws, but ...
- Ansin, Party Of 2: Your Table's Ready I just received word that Sunbeam Television Corp., owner of WSVN, t ...
- More Kids' TV = Independently Produced Shows, Lower Media Costs? Hasbro's deal with Discovery Kids Network to restart a stronger kids chann ...
- If You Can't Account For Your Email Marketing, Your ROI Will SufferAs some of you may know, I was a CPA before ...
- The Future Of LuxuryIf luxury is the language of wealth, the luxury industry has beco ...
- Media Person of the Year: All Over but the ShoutingWhen you ask people: Who had the biggest impact on media la ...
- The Growing Popularity Of Online Games Recently the GSN Games Network conducted a research report on the onli ...
- Display Ad CPMs Won't RecoverI'm hearing from a number of folks that the cost-per-thousand (CPM) rat ...
- The Margin Of ErrorOne of the aspects of online marketing that makes it so fantastical ...
- The Persuasive Power Of Face To FaceThink of the most persuasive person you know. The salesperson you can ...
- Are You Buying What You're Selling? The question "Did the ad campaign work?" sparks fiery debates, because ...
- Down On TV Upfront Info? You've Got Someone To Blame Marketplace information takes on weird value in unstable economies -- and t ...
- The New Connectedness Social media have encouraged us to express authentic emotion in real conversatio ...
- Social Media: Hype Versus Utility If you even suspect a technological medium is at the peak ...
- How Do You Brand In A Water(Less) World? If color or form or surface will be at all important ...
- Correction: SNTA'S Mitch Burg Wrote 'Marketers' Guest ColumnThe byline on the Media Daily News Commentary "Marketers: Utilize Media Despi ...
- Mobile Marketing: 'Reach' For SuccessApple recently delivered its one billionth iPhone app download. History will sure ...
- The Next Big Thing?"What's the next big thing?" That's the question I hear the mo ...
- Spread the News: Effective Email Newsletters Email newsletters serve as a relevant form of communication in nearly eve ...
- 4 Steps To Improved One-To-One MarketingThe Holy Grail of marketing is pinpointing the individual customer so precise ...
- Digging Out From UnderThink back about three months to the inauguration of our new presiden ...
- Change Is In The Air: Welcome To OMMA MobileFor those of you not in attendance at tomorrow's OMMA Mobile sh ...
- Five Mobile Marketing TipsAs mobile marketing goes mainstream, it is a critical component of t ...
