Tag results for "commentary"
- Total Time Spent Online Is Not Indicative Of Online Media's WorthWhy do people automatically and narrowly apply time spent in a giv ...
- The 2% Opportunity To effectively and authentically communicate we must be thinking about our audien ...
- Marketers Need To Understand Discussion Before Joining It Online social networks are here to stay. They've existed, in various form ...
- Managing Your Digital Career In A Downturn I spend a lot of time these days talking to folks ...
- Critics Of Influencer Model Are Missing The Boat Marketers must not overlook the large minority of people who are f ...
- Media X: The Spirit Is UnwillingYou can be young and born into it, or you can ...
- True Privacy Control Begins With PublishersEver tried straining spaghetti in a colander with holes the size ...
- Own Your Marketing Results, Not Your Silo I'm urging you to start a bottom-up revolution -- nudging your organizati ...
- Return of the Age of AnxietyHollywood has made a habit of giving loud shout-outs to madison aven ...
- Why Affiliate Marketers Will Win Big In 2009 -- And How They Will Do ItIt's easy to look at the economy today and see nothing b ...
- Engagements Will Be The Internet's 30-Second SpotSix weeks ago I wrote "I'm Sold On Engagement." In the po ...
- Twittering Away I'm sure it's crossed all our minds at some juncture that th ...
- Should Advertisers Play A Role In The Privacy Debate?Now that behavioral targeting has become more pervasive (and more effective), ...
- The Mores Of Content In The Digital Age When it comes to content, there are media bytes and information headlin ...
- The Marketer's BookshelfIn this inaugural column: Cowering Baby Boomers; ROI riddles, and stalled gr ...
- Deconstruction:Stop the MadnessWhen i first heard the premise of mad men it made m ...
- Bites & Bytes: Spring EditionTiVo and Innerscope, a company that measures viewers' biometric responses to watchi ...
- Wasting Money On Advertising Many non-marketers hope that advertising can quickly drive sales. This only wor ...
- Five Tips For Building A Strong Email Marketing Foundation Put yourself in your customer's shoes: Small business owners and entrepreneurs li ...
- Marketing: Noun Or Verb? Ask yourself the tough question: How will you be an agent ...
- Branding And ROI: A Symbiotic RelationshipMore often than not, the discourse about branding and ROI in t ...
- Prepare For Possible Decline In Internet Usage In 2009-2010Recently I read an interesting study that suggested U.S. Internet usage ...
- Don't Be Boring Those who use social networking smartly will find success from being op ...
- Segmentation And The Path Towards Content PersonalizationContent personalization on the Web means different things to different people. Generall ...
- The 30% Rule Making a communication "more universal" almost always results in the loss ...
- The Proof Lies In Mobile GrowthThe mobile device is quickly becoming the world's newest gateway to informatio ...
- The Authority Of Specialty A favorite ritual sparked this week's musing. Over the weekend, I join ...
- A Costly Gamble In the digital age, companies put their business at risk unless th ...
- Try And Find Jesus On Your OwnSome days I think I am sitting in a 1925 courtroom listeni ...
- What's A Girl To Do? Some fairytales do continue for girls even when women are long pa ...
