- AdBlock Plus Buys Micropayments Service
Around the Net In MAD London, Sean Hargrave - Thursday, April 6, 2017
Campaign breaks the rather ironic news today that AdBlock Plus owner Ey ...
- Google Inks Deal With comScore To Improve Brand Safety
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 5, 2017
The move follows weeks of criticism by advertisers complaining that Alphabet's subsidiari ...
- Germany OKs Mega-Fines For Illicit Content
The Social Graf, Erik Sass - Thursday, April 6, 2017
The Germans really are going to hit social media companies with eye-wateri ...
- Reuse, Refresh And Reimagine -- The 3 R's Of Content Marketing
Around The Net In EU Email Marketing, Sean Hargrave - Monday, April 3, 2017
If your email marketing revolves around content marketing, then a mantra y ...
- Will BBC Digital Content Deal Save A Dying Local Media Industry?
London Blog, Sean Hargrave - Monday, April 3, 2017
The BBC is riding to the rescue of local papers -- b ...
- Brand, Ad Safety Issues Spread From Google To Social Media Platforms
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 27, 2017
Brand and ad safety issues will soon extend from Google to oth ...
- Google Advertisers Already Have Tools To Block Ads From Extremist Content
MAD, Laurie Sullivan - Friday, March 24, 2017
Several advertising execs with hands-on experience creating and scheduling campaigns say eve ...
- Google Ads Showing On Questionable Content? Don't Forget To Blame The Marketer
Search & Performance Marketing Daily, Jonathan Kagan - Friday, March 24, 2017
Google transparency at the interest or category level is weak, but advertise ...
- Social Media, Content Marketing Most Effective For Growing Email Lists
Email Marketing Daily, Jess Nelson - Wednesday, March 22, 2017
Ascend2, a marketing research firm, investigated the most effective email list acquisiti ...
- We'll Fix LGBTQ Issues, YouTube Veep Says
Around the Net in Video, P.J. Bednarski - Tuesday, March 21, 2017
"The bottom line is that this feature isn’t working the way ...
- Google Apologizes As Analyst Downgrades To 'Hold' On Brand Safety Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 20, 2017
With a lack of confidence in Google's ability to move quickly ...
- Email Marketing's Big Pinch Point Is Content Consumers Find Relevant
Around The Net In EU Email Marketing, Sean Hargrave - Friday, March 17, 2017
Recent research from the DMA Marketer email tracker 2017 shows that whi ...
- Relevant Content: The Next Frontier For Email Marketing
EuroMail, Sean Hargrave - Friday, March 17, 2017
The DMA is pointing to content being a massive "pinch point" th ...
- Google Tweaks Algorithm To Flag Offensive Content, Move Follows Criticism
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 16, 2017
Google wants to teach algorithms to flag "offensive" content in search resul ...
- Bad Binge Ahead! Netflix's 'Iron Fist' Hammered
VidBlog, P.J. Bednarski - Friday, March 17, 2017
Netflix's "Iron Fist" which debuts today, is being killed by by criti ...
- User-Generated Content Is Winner In Email Strategies
Around The Net In EU Email Marketing, Sean Hargrave - Wednesday, March 15, 2017
Research has found UGC to be more relatable among consumers; 92% ...
- What The Heck Is 'Premium' Content?
RTBlog, Tobi Elkin - Wednesday, March 8, 2017
If everyone wants to claim the "premium" mantle, who and what's lef ...
- The Hoth Runs Facebook Ads Selling Forbes Article Links, Violating Google Rules
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 8, 2017
Search engine optimization company The Hoth has been selling links in articl ...
- Fox News Pushes Appellate Court To Block TVEyes
PolicyBlog, Wendy Davis - Tuesday, March 7, 2017
The fight between Web service TVEyes and Fox News is "crucial" ...
- Ad Blocking Steadies, But Publishers Must Stay Strong
London Blog, Sean Hargrave - Thursday, February 23, 2017
It would be nice to assume ad blocking has plateaued because ad-block ...
- Um, Did Disney Ever Watch PewDiePie?
Around the Net in Video, P.J. Bednarski - Sunday, February 19, 2017
Sam Gutelle for Tubefilter finds it kind of amazing that Disney cou ...
- PewDiePie Responds To Critics, Especially WSJ
Around the Net in Video, P.J. Bednarski - Friday, February 17, 2017
His latest video lashes out at The Wall Street Journal for exaggerati ...
- Just Show Us The Deals -- You Can Keep The Content
EuroMail, Sean Hargrave - Friday, February 10, 2017
Nearly half of email marketers think consumers want their carefully crafted pros ...
- Brands Not Delivering On Content, Market Share Goes Unclaimed
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 16, 2017
Sophisticated search engine algorithms from Bing and Google look for "precise" answe ...
- Google Releases 2016 Bad Ads Report, Updates On Fake News
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 25, 2017
Google released its 2017 Bad Ads report Wednesday to give a rec ...
- Banning The Blockers To Be Legalised -- EU Gives Green Light To Brave Publishers
London Blog, Sean Hargrave - Wednesday, January 11, 2017
The proposed ePrivacy Directive will legalise ad blocking but also ad blo ...
- The Future Of Free Is Social
MAD London, Jason Mander - Wednesday, January 11, 2017
As the Internet celebrated its 25th birthday in 2016, more pressure th ...
- Web Companies Collaborate In New Push To Remove Terrorist Videos
PolicyBlog, Wendy Davis - Tuesday, December 6, 2016
Facebook, Microsoft, Twitter and YouTube said this week they will work togeth ...
- Americans OK With Social Platforms Censoring Fake News, Survey Finds
Real-Time Daily, Tobi Elkin - Tuesday, December 6, 2016
A new survey from Morning Consult finds that more than 70% ...
- Email Newsletter Rule: Help 80% Of The Time, Sell 20%
Around The Net In EU Email Marketing, Sean Hargrave - Monday, December 5, 2016
Chances are that your readers don't want to read about your wonderf ...