Tag results for "data management"
- Larger Phone Screens Drive More Data UseLarger phone screens lead to more mobile content use. Data consumption ...
- BMW, Scottrade, Volkswagen Revise Sites To Comply With Privacy CodeCar companies Volkswagen and BMW, as well as online financial company Scottrad ...
- Is Yahoo's Move To Encrypt Data A Precursor To Keywords Not Provided?Yahoo CEO Marissa Mayer in a blog post Monday describes how t ...
- BrightTag Closes $27 Million Funding Round Led By Yahoo! JapanBrightTag has closed a $27 million funding round led by Yahoo! Japa ...
- Screen Actors Guild Sides Against Amazon In Privacy DisputeActress Junie Hoang has garnered the support of the Screen Actors Gui ...
- Mobile Data Commands Nearly Half Of Carrier Revs, Smartphones Lead UsageMobile data revenues among U.S. wireless carriers in the third quarter approach ...
- Marketers Frustrated By Data, Stress Real-Time, Quantifiable ResultsBrand marketers have begun to realize there is a chasm between t ...
- Think IT's Approach To Big Data Will Solve For Marketing Accountability? Think AgainBig Data may promise a new era of data-driven, ultra-effective marketing, b ...
- Predictive Modeling, Analytics Becoming Focus For Ad Industry In 2014Traditional performance metrics challenges marketers for a variety of reasons. Let's sta ...
- How To Get Started With Facebook Custom AudiencesOf all the major changes Facebook has made, none is more importa ...
- Hulu Users Fight Company's Bid To Dismiss Privacy CaseConsumers who are suing Hulu for allegedly sharing data about them s ...
- Rentrak's TV Essentials Revenues Rise 74%Media measurement company Rentrak posted a 30% increase in revenues for i ...
- Digital Rights Groups Say NY Has No Right To Snoop On Airbnb UsersAirbnb's New York users have the right to keep the records ...
- Cusick Named GM, Tribune Media ServicesTribune Company has named Richard Cusick as general manager of Tribune Med ...
- comScore Battles Panelists In Privacy Class-ActionMeasurement company comScore is asking a federal judge in Illinois to dismi ...
- Data: Real-Time Vs. Digging TimeI love numbers. So I've always been one of those creatives w ...
- Syfy Takes Responsibility For Protecting Survey DataDuring the past week, I've provided personal information like phone number a ...
- Marketers: Listen to the Data, Not your GutThe question of "art vs. science" in advertising has finally largely be ...
- Lotame Revenue Up 80% Through Q3Data management platform (DMP) Lotame this week announced it has seen i ...
- Real-Time With Jeremy Hlavacek, The Weather Co.'s VP Of ProgrammaticI had the chance to speak with Jeremy Hlavacek, The Weather Company ...
- The Trade Desk Adds DG's Pre-Bid Data To DSPIn a world filled with Big Data, there's always more to offe ...
- Data Suggests Bing More Efficient For Small BusinessesIt cost less for small businesses to advertise on Bing, compared wi ...
- Silver Screens Playbook: Screenvision To Guarantee On Nielsen DemosScreenvision, which operates the country's second-largest cinema advertising network, has signed ...
- DMA's New Lobbying Effort Centers On Data-Driven MarketingThe trade group Direct Marketing Association is calling on Congress to overha ...
- LiveRamp, Videology Partner, Let Brand Marketers Use First-Party Data For Digital VideoDigital video advertising providers are continuing to looks for ways to mo ...
- Neustar Acquires Aggregate Knowledge For $119 MillionReal-time data provider Neustar on Wednesday afternoon announced it has acquired Aggrega ...
- Four Marketing Measurement Trends to WatchThe increasing complexity in marketing today, driven by shifts in media consumpti ...
- Nielsen To Track Phone, Tablet TV ViewingNielsen on Monday announced a new SDK (software development kit) that wi ...
- No More Surveys: New Tool Offers Real-Time Consumer InsightsData and analytics provider eXelate is expected to Tuesday announced the availabili ...
- Mag Bag: AAM Gets Readership Data From GfK MRITwo of the main institutions serving magazine media, the Alliance for Audit ...
