- Shark Week Adds New Sponsors, 'Collections' Content On Max, discovery+
Television News Daily, Wayne Friedman - Tuesday, July 2, 2024
Sponsorship deals include custom video, tagged tune-in, billboards, in-program messaging and streami ...
- Warner Bros. Discovery Ad Revenue Down 12%, Global Streaming Subs Slip
Television News Daily, Wayne Friedman - Wednesday, November 8, 2023
Warner Bros. Discovery posted higher-than-expected declines in network ad revenue for Q ...
- Nearly 50% Of Households Stream Without Pay TV, Streaming Penetration Slows In Q3
Television News Daily, Wayne Friedman - Friday, October 20, 2023
Although streaming trends are growing versus pay TV, there is more overa ...
- Discovery+ Hikes Ad-Free Plan Prices, Netflix Expected To Follow
MediaDailyNews, Karlene Lukovitz - Wednesday, October 4, 2023
Heavily reality/lifestyle-driven Discovery+ hiked its per-month ad-free plan to $9 in U. ...
- Consumer Streaming Now Costs $62 A Month, Study Finds
Television News Daily, Wayne Friedman - Wednesday, October 4, 2023
From March to June this year, LG Ad Solutions surveyed more th ...
- Will Max Be The Next Netflix - Or Maybe Just 'John From Cincinnati'?
TV Watch, Wayne Friedman - Wednesday, August 30, 2023
Even HBO has had programming clunkers. "John From Cincinnati" started up rig ...
- Warner Bros. Discovery Q2: Ad Revenue Declines, D2C Tracking Profitability
Television News Daily, Wayne Friedman - Thursday, August 3, 2023
Warner Bros. Discovery's global ad revenues for Q2 are down 13% ...
- Warner Bros. Discovery Narrows Streaming Loss Despite Sub Loss, Ups Overall Savings Target To $5B
Digital News Daily, Karlene Lukovitz - Thursday, August 3, 2023
The streaming unit achieved profitable EBITDA for the first half, despite ...
- Warner Bros. Discovery Restructures U.S. Ad Sales Division, Upfront Deals Nearly Complete
Television News Daily, Wayne Friedman - Monday, July 31, 2023
The main goal of the restructuring is to give agency holding compa ...
- Shark Week Is Back - New Advertisers Include Budweiser, Domino's, Chili's, Mountain Dew
Television News Daily, Wayne Friedman - Tuesday, July 18, 2023
"Shark Week" will air from July 23-29 on Discovery Channel, and ...
- CTV, Streamer Ads See 20% Slowdown For The First Half Of 2023
Television News Daily, Wayne Friedman - Friday, June 23, 2023
A slowdown in streaming platform advertising has amounted to a 20% dr ...
- 70% Of HBO Max Subscribers Transitioned To Max In Week One
Advanced TV Insider, Karlene Lukovitz - Friday, June 2, 2023
Max, the rebranded, combined HBO Max/Discovery+ streamer, seems to be off ...
- Warner Bros. Discovery Turns Surprise $50M D2C Profit, But Sustains $1B Overall Loss
Digital News Daily, Karlene Lukovitz - Friday, May 5, 2023
Streaming business turned a profit a year early, but company lost $1 ...
- Premium Streamers See Sharp Q1 Slowdown In Paid TV, Marketing/Media Value
Television News Daily, Wayne Friedman - Friday, April 14, 2023
National TV paid ad spend for video streaming was projected at $291 ...
- Premium Streamer HBO Max To Rebrand As 'Max', Combining Discovery+ Content
Television News Daily, Wayne Friedman - Wednesday, April 12, 2023
The new "Max" will start up May 23, offering TV and movi ...
- Bloys: Merged HBO Max, Discovery+ Streamer Aims To 'Replicate Cable'
Digital News Daily, Karlene Lukovitz - Monday, March 27, 2023
The combined offering will seek to provide a wide variety of programmi ...
- Warner Bros. Discovery Posts $2.1B Net Loss, Plans Merged HBO Max/Discovery+
Television News Daily, Wayne Friedman - Friday, February 24, 2023
Warner Bros. Discovery posted an expected Q4 $2.1 billion net loss d ...
- Smaller Streamers Have Great Shows, But Biggies Get More Attention
TVBlog, Adam Buckman - Thursday, February 9, 2023
All streaming services are not created equal, which means that, for t ...
- Streamers' National TV Advertising Slips In Some Metrics For TV Season
Television News Daily, Wayne Friedman - Monday, January 30, 2023
Total estimated paid advertising/media value for national TV advertising dropped 5% ...
- DirecTV's New Discovery+ Option Comes With Monthly Discount
Digital News Daily, Karlene Lukovitz - Thursday, December 1, 2022
DirecTV satellite and online subscribers get $2 off per month when th ...
- Premium SVOD Subscription Churn Up By 14% In Q3
Video Insider, Karlene Lukovitz - Tuesday, November 29, 2022
The average monthly churn rate reached 5.8% in September -- up fr ...
- Streamers' True Goals For Ad Options: Just An Option, But Not The Main Target
TV Watch, Wayne Friedman - Friday, November 25, 2022
For major legacy TV brands, pricing their advertising options can be tri ...
- At This Time Of Year, TV Erupts In A Christmas Frenzy
TVBlog, Adam Buckman - Monday, November 21, 2022
Many people feel a sense of sensory overload from all of t ...
- Warner Bros. Discovery Q3: TV Network Ads Down 14%, D2C Subs Up 2.8M
Television News Daily, Wayne Friedman - Friday, November 4, 2022
For Q3, overall business revenue dropped 8% to $9.8 billion, while ...
- Discovery+ Debuts CNN Originals Hub As CNN Begins Remake
Digital News Daily, Karlene Lukovitz - Monday, August 22, 2022
The CNN chief confirmed that more changes are coming following last week ...
- Netflix Can Hit Advertising 'Sweet Spot' Of $25 To $45 CPM: SMI
Television News Daily, Wayne Friedman - Tuesday, August 16, 2022
SMI says Netflix has a clear opportunity to hit this "sweet spo ...
- Discovery+ Now Accessible Through Sling TV, Dish TV
Digital News Daily, Karlene Lukovitz - Monday, August 8, 2022
The streamer is available as an add-on to Sling as of Au ...
- Warner Bros. Discovery Plans Summer 2023 HBO Max - Discovery+ Merger, Followed By FAST Launch
Digital News Daily, Karlene Lukovitz - Friday, August 5, 2022
Q2 subscriptions across all WBD streamers rose by 1.7 million vs. Q ...
- Ad-Supported And Ad-Free Streaming Tiers Get Similar Value Rankings
Video Insider, Karlene Lukovitz - Tuesday, July 26, 2022
The latest Hub video monetization study also finds viewers' estimates of the ...
- Discovery+ Scores Trump Documentary (Er) Coup
Digital News Daily, Karlene Lukovitz - Thursday, June 23, 2022
The streaming service bought the rights to the footage in 2021. ...