- Exec Says Verizon, Google Developing iPad Rival
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 12, 2010
Verizon Wireless and Google are collaborating on a tablet computer that wou ...
- Dell's Global Chief Marketing Officer Wins Over This Reporter
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 12, 2010
Dell global CMO Paul-Henri Ferrand tells Belinda Parmar that he listens ...
- Proof Elusive In Claims Of Five-Year Apple, AT&T Deal
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 12, 2010
Despite published reports this week, an antitrust attorney who has looked ...
- Google's Android Takes Bite Out Of Apple
Marketing Daily, Aaron Baar - Monday, May 10, 2010
While at first blush, that may look like bad news for Appl ...
- Kobo To Launch E-Reading Service
Marketing Daily, - Saturday, May 8, 2010
The Kobo eReader will come preloaded with the Borders eBook app, gi ...
- Lennox Campaign Touts Solar Air Conditioning
Marketing Daily, Sarah Mahoney - Friday, May 7, 2010
"Now, consumers are solely focused on the efficiency story, which had ...
- LG Uses Film Sponsorship To Tout New Phone
Marketing Daily, Aaron Baar - Saturday, May 8, 2010
Tie-ins will include television advertising, an in-store gift-with-purchase promotion and a dedicat ...
- Toshiba America Melds Units Into One Firm
Marketing Daily, - Thursday, May 6, 2010
Toshiba America is combining its Information Systems (which makes laptops) and i ...
- Gadget Spend Up, Reflecting Their Essential Nature
Marketing Daily, Aaron Baar - Thursday, May 6, 2010
"There's a strong desire for consumer electronics. It's one of those thin ...
- 2KSports Awards $1 Million To MLB Game Player
Marketing Daily, - Wednesday, May 5, 2010
Game maker 2KSports has awarded 24-year-old Wade McGilberry of Semmes, Ala. ...
- Olympus Challenge Taps The Inner Artist
Marketing Daily, Aaron Baar - Wednesday, May 5, 2010
Olympus is looking to get people to express their artistic sides wi ...
- Lady Gaga On YouTube: 'Polaroid For Me Is A Lifestyle'
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 5, 2010
...
- HP Names Richard Gerstein Marketing Chief, Personal Systems
Around the Net In Brand Marketing, Thom Forbes - Wednesday, May 5, 2010
...
- Nintendo Adds Motion Sensor To Wii Systems
Marketing Daily, - Monday, May 3, 2010
Nintendo will begin packaging Wii MotionPlus motion-sensitivity add-ons and the Wii Spor ...
- Sony Has High Hopes For Dash Internet Device
Around the Net In Brand Marketing, Thom Forbes - Monday, May 3, 2010
...
- Cinco Ideas De Mayo
Marketing Daily, Drew Neisser - Saturday, May 1, 2010
In April, Facebook and Apple made game-changing introductions while gatherings of character ...
- Philips Norelco Launches 'Deforest Yourself'
Marketing Daily, - Saturday, May 1, 2010
In celebration of Arbor Day, Philips Norelco has launched a "Deforest Yoursel ...
- Apple's Jobs Goes Public With Critique Of Adobe Flash
Around the Net In Brand Marketing, Thom Forbes - Friday, April 30, 2010
...
- Focus On More Than Memories
Marketing Daily, Robert Passikoff - Friday, April 30, 2010
If properly positioned, the increasing ease and sharing of images can devel ...
- Sony Pushes Its Dash Without A Hint Of Flash
Marketing Daily, Aaron Baar - Thursday, April 29, 2010
"Sony hasn't had a strong marketing plan for years," John Biggs, editor-in-chi ...
- HP Buying Struggling Palm For $1.2 Billion; Cites Its OS
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 29, 2010
Hewlett-Packard is buying mobile-phone maker Palm, which has been in a protract ...
- Atari Partners To Promo 'Backyard Sports' Game
Marketing Daily, - Wednesday, April 28, 2010
Among the partners: Franklin Sports, whose products and logo will appear with ...
- Toshiba Marks 25 Years With Social Media Contests
Marketing Daily, - Wednesday, April 28, 2010
The first contest asks fans to submit photos or videos that adhe ...
- LG Pairs With Tribeca Festival On Film
Marketing Daily, - Monday, April 26, 2010
The TVs have THX Display Certification, meaning viewers can experience the sa ...
- Sony Kicks Off Campaign Featuring Star Products And Celebs
Around the Net In Brand Marketing, Thom Forbes - Monday, April 26, 2010
Sony's year-long, star-studded, $100-million-plus TV, print and digital ad campaign kicks o ...
- Travelers Like The IPad
Marketing: Travel, Kevin McKenzie - Monday, April 19, 2010
Marketers will also need to start thinking about how they can off ...
- Report: 1 In 5 Mobile Impressions From Connected Devices
Online Media Daily, Mark Walsh - Friday, April 16, 2010
With the launch of the iPad this month, the category of emergi ...
- Where Do Core Apple Users Live?
Marketing Daily, - Friday, April 16, 2010
Top 10 DMAs in which reside adults who are hard-core users ...
- Apple Delays IPad's International Launch
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 15, 2010
Because of heavy demand in the U.S. market, Apple is delaying t ...
- Philly Utility Takes Soft Approach To Energy Use
Marketing Daily, Aaron Baar - Wednesday, April 14, 2010
In a series of new television commercials, energy-hogging "ogres" -- old appliance ...