- Adform Taps StickyAds For Programmatic Video Supply
Real-Time Daily, Tyler Loechner - Thursday, October 23, 2014
Adform, a Denmark-based demand-side platform (DSP), on Thursday announced a partnership wi ...
- Is Premium Programmatic Just Like The Ryder Cup?
Programmatic Insider, Skip Brand - Tuesday, October 21, 2014
The programmatic trading landscape is evolving fast. As a result, there a ...
- Ooyala Snaps Up Videoplaza
VidBlog, P.J. Bednarski - Monday, October 20, 2014
Telstra subsidiary Ooyala today acquired Videoplaza, the European-based ad serving and programmat ...
- Liberty Global Gives GBP150m European Media Account to Omnicom
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Virgin Media owner Liberty Global has awarded its GBP150m European media planni ...
- Vice Media Expands Local New Offerings
Around the Net in Mobile, Gavin O'Malley - Friday, October 17, 2014
Ramping up its local news efforts, Vice Media plans to launch “local-language&rdqu ...
- Programmatic Video Platform Virool Expands To Europe, Opens London Office
Real-Time Daily, Tyler Loechner - Thursday, October 16, 2014
Programmatic video ad platform Virool on Thursday announced its launch in t ...
- PubMatic Adds 12 UK Clients, Beefs Up International Leadership Team
Real-Time Daily, Tyler Loechner - Wednesday, October 15, 2014
PubMatic, a supply-side platform (SSP), on Wednesday announced 12 new partnerships wi ...
- Adobe Predicts Smartphones Will Contribute 40% To Paid-Search Traffic In 2015
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 15, 2014
Marketers spent 22% globally on search engine marketing in Q3 2014, p ...
- Teads UK Chief Gives Tips To Achieving Virality
Around the Net in Video, P.J. Bednarski - Monday, October 13, 2014
Teads, known as Ebuzzing & Teads until a few weeks ago, ...
- Telefonica, Visa Europe Sound Off Against Programmatic
Around the Net in Real-Time, Tyler Loechner - Thursday, October 9, 2014
"The idea of automated programmatic advertising sends 'alarm bells' ringing for so ...
- Marimedia Acquires Taptica For $13.6 Million
Real-Time Daily, Tyler Loechner - Wednesday, October 8, 2014
Marimedia, a UK-based digital ad management platform, this week announced it h ...
- Starcom Mediavest Group Europe Taps DMP Acxiom For Targeting Data
Real-Time Daily, Tyler Loechner - Wednesday, October 8, 2014
Acxiom, a data management platform (DMP), on Wednesday announced it has partner ...
- Videoplaza Enters Programmatic Space With Launch Of Konnect
Real-Time Daily, Tyler Loechner - Thursday, October 9, 2014
Videoplaza, a London-based video ad management and ad serving platform, on Thursd ...
- Mobile And Video Fuel 10% European Digital Ad Market Rise To GBP10bn By 2019
Around the Net In MAD London, Sean Hargrave - Tuesday, October 7, 2014
Online display ad spend in Europe will see a 10.3 percent hi ...
- BSkyB Pushes Forward With Pan-European Pay TV Plans
Around the Net In MAD London, Sean Hargrave - Tuesday, October 7, 2014
BSkyB is pushing ahead with its plan to create a European p ...
- TubeMogul Taps Leon From ZenithOptimedia
Around the Net in Real-Time, Tyler Loechner - Monday, October 6, 2014
TubeMogul, a programmatic ad platform for video, has hired Mauricio Leon ...
- Sharethrough Raises $10M In Round Led By British Sky Broadcasting
Real-Time Daily, Tyler Loechner - Tuesday, September 30, 2014
Sharethrough, a native ad exchange headquartered in San Francisco, on Tuesday announc ...
- Ryder Cup Figures Suggest It's Time To Forget Social Mentions And Focus On Brand Association
London Blog, Sean Hargrave - Tuesday, September 30, 2014
The USA and Europe teams had 5m Twitter fans between them, y ...
- EU To Approve Facebook's Whatsapp Purchase
Around the Net In MAD London, Sean Hargrave - Friday, September 26, 2014
Facebook will receive unconditional EU approval for its $19 billion (12 billi ...
- Turn Strikes 2 Partnerships; Exchange Lab Launches Platform Modeled After Wall Street
Real-Time Daily, Tyler Loechner - Thursday, September 25, 2014
Turn, a demand-side platform (DSP), on Thursday announced two partnerships, both ...
- Google To Open $773 Million Netherlands Data Center
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, September 24, 2014
A new data center in the Netherlands will cost Google 600 milli ...
- EU Wants Google To Improve Search Practices Proposal
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 23, 2014
The European Commissioner for Competition Joaquin Almunia presented a report at its annu ...
- News Corp. Tells European Commission Google Is A 'Platform For Piracy'
Around the Net In MAD London, Sean Hargrave - Thursday, September 18, 2014
The chief executive of News Corp. has written to the European Commissio ...
- Native Exchange Sharethrough Acquires UK-Based Content Platform VAN
Real-Time Daily, Tyler Loechner - Thursday, September 18, 2014
Sharethrough, a native ad exchange headquartered in San Francisco, on Thursday announc ...
- Newspaper Revenue Decline Ends Globally Next Year -- But Not In The UK
Around the Net In MAD London, Sean Hargrave - Wednesday, September 17, 2014
The revenue decline for the newspaper industry will end next year, accordi ...
- Netflix European Rollout Begins
Around the Net In MAD London, Sean Hargrave - Tuesday, September 16, 2014
Netflix's rollout into mainland Europe is beginning. It has launched this we ...
- Following Sale To RTL, SpotXchange Partners With 2 European Networks
Real-Time Daily, Tyler Loechner - Thursday, September 11, 2014
SpotXchange, the Denver-based supply-side platform (SSP) that was majority-acquired by European med ...
- Facebook 'Client Council' Boosted By Big Brand Names
Around the Net In MAD London, Sean Hargrave - Thursday, September 11, 2014
Facebook has signed up Unilever, BMW, Red Bull, Samsung, Mondelez, P&G a ...
- Town Beacons Itself to Aid Visitors
Around the Net in mCommerce, Chuck Martin - Thursday, September 11, 2014
BEAUMARIS has become one of the world’s first places to trial ...
- IAB Europe Maps EU Programmatic Market: Up 111% To $2.69 Billion In 2013
RTBlog, Tyler Loechner - Thursday, September 11, 2014
At dmexco 2014 on Thursday, the IAB Europe announced that the programmat ...