- Mazda Leaps Off The Page In Norway With 3D Ads
Marketing Daily, Karl Greenberg - Tuesday, January 20, 2015
The ads use an an optical illusion to make the creative lo ...
- BBC3 Is Not For Sale, But Will Move Online And Off TV
Around the Net in Video, P.J. Bednarski - Tuesday, January 20, 2015
Two independent producers offered to buy BBC3 but the BBC today sa ...
- MediaMath Opens Office In Spain, Names Garcia Country Manager
Real-Time Daily, Tyler Loechner - Monday, January 19, 2015
MediaMath, a demand-side platform (DSP), on Monday announced it has opened ...
- Building The Business Case For Growing Your List
Email Insider Europe, Kath Pay - Thursday, January 15, 2015
Many email marketers tell me that growing their list isn't within the ...
- Britain Challenges Messaging Services, Consumer Privacy
Around the Net in Mobile, Gavin O'Malley - Tuesday, January 13, 2015
British Prime Minister David Cameron is vowing to ban encrypted messaging servic ...
- What Apple's Holiday Home Run Means For Email Marketers
Email Insider Europe, Jen Capstraw - Thursday, January 8, 2015
Santa was very, very kind to Apple, according to a new repo ...
- Microsoft Launches Cross-Platform Ads On MSN Apps
Mobile Marketing Daily, Laurie Sullivan - Wednesday, January 7, 2015
Microsoft announced that new cross-platform advertising on its recently launched MSN Ap ...
- NEW! The White Rabbit Arrives On Time When Flying Easy Jet
Out to Launch, Amy Corr - Monday, January 5, 2015
The White Rabbit from Alice in Wonderland is calm and punctual wh ...
- Qwant Looks To Capitalize On Google's Failings
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 2, 2015
The French startup Qwant wants to become an alternative option to Goog ...
- Bank Of England Monitors Social Media Indicators
The Social Graf, Erik Sass - Tuesday, December 30, 2014
One of the world's oldest and most respected financial institutions, the Ba ...
- Sexy Ads Raise Opposition
MediaDailyNews, Erik Sass - Wednesday, December 24, 2014
Advertising featuring women in lingerie may be becoming more risque, or publ ...
- Dutch Switch Attention From Google To Privacy On Facebook
Around the Net In MAD London, Sean Hargrave - Wednesday, December 17, 2014
The Dutch government-affiliated watchdog is probing changes in Facebook's privacy policy ...
- Dutch Officials Demand Google Revise Privacy Policy
Online Media Daily, Wendy Davis - Monday, December 15, 2014
Officials in the Netherlands have told Google to revise its privacy poli ...
- Copyright Laws Prompts Google News To Close In Spain
Around the Net In MAD London, Sean Hargrave - Friday, December 12, 2014
Google is closing Google News in Spain rather than comply with ...
- Is Double Opt-In Really A Best Practice For Europe?
Email Insider Europe, Kath Pay - Thursday, December 11, 2014
Let me start by saying I'm a big fan of best practic ...
- Google To Close News Service In Spain
MediaDailyNews, Laurie Sullivan - Thursday, December 11, 2014
Google will shutter Google News in Spain, based on new legislation th ...
- Ex-Yahoo Exec Conti Joins AppNexus To Run EMEA Publisher Sales
Real-Time Daily, Tyler Loechner - Thursday, December 11, 2014
Ad tech firm AppNexus on Thursday announced the appointment of Jean-Christophe Con ...
- Google Shutting Down News Hub In Spain
Around the Net In Media, Gavin O'Malley - Thursday, December 11, 2014
Google News is officially shutting down in Spain in light of ...
- Global Ad Spend Forecast To Increase Nearly 5% In 2015
MediaDailyNews, Wayne Friedman - Wednesday, December 10, 2014
In line with other downward global ad estimates, London-based ad service/publishing compa ...
- U.S. Share Of Global Ad Spend Falls To Less Than A Third
MediaDailyNews, Laurie Sullivan - Wednesday, December 10, 2014
On the heels of this week's big agency forecast updates, ad mark ...
- Netflix Appoints W+K For European Push
Around the Net In MAD London, Sean Hargrave - Tuesday, December 9, 2014
Netflix has tapped Wieden+Kennedy Amsterdam to handle its pan-European creative business ...
- Programmatic Ad Spend In Europe Increases 16% Quarter-Over-Quarter
Real-Time Daily, Tyler Loechner - Friday, December 5, 2014
Advertisers in Europe continue to adopt programmatic ad trading. European marketers spe ...
- Dentsu Aegis Agrees To Buy Social Shop Tempero
MAD, Steve McClellan - Thursday, December 4, 2014
The agency will become the European arm of ICUC, Dentsu Aegis Network ...
- Vodafone Could Overcome German Competition Rules to Buy Liberty Global
Around the Net In MAD London, Sean Hargrave - Wednesday, December 3, 2014
Vodafone could overcome stringent German competition rules to complete an GBP80bn-plus takeov ...
- Digital Subscriber Increases Offset Print Decline At 'The Times' And 'The Sunday Times'
Around the Net In MAD London, Sean Hargrave - Wednesday, December 3, 2014
The publisher of "The Times" and "The Sunday Times" made an operati ...
- Awards Judge Calls For 'Shady Practices' To End
Around the Net In MAD London, Sean Hargrave - Tuesday, December 2, 2014
Ami Hasan, the chairman of the Scandinavian agencies Hasan & Partners a ...
- EBay Appoints Naked To Social European Brief
Around the Net In MAD London, Sean Hargrave - Tuesday, December 2, 2014
EBay has appointed Naked Communications to handle its social media and conte ...
- Burger King Hands European Planning And Buying To Vizeum
Around the Net In MAD London, Sean Hargrave - Monday, December 1, 2014
Burger King, the fast-food chain, has appointed Vizeum to handle its consolidat ...
- Drawbridge Expands In Europe With Multiple Partnerships
Real-Time Daily, Tyler Loechner - Wednesday, November 26, 2014
Drawbridge, a cross-device ad targeting firm, this week announced its expansion ...
- EU Votes "Unbundle" Google Businesses
Around the Net In Media, Gavin O'Malley - Friday, November 28, 2014
The European Parliament just voted in favor of a resolution to “unbundle&rdqu ...