- Target Tries First Denim Take-Back Event
Marketing Daily, Sarah Mahoney - Tuesday, July 30, 2024
The retailer is offering 20% off new jeans to people participating ...
- Great Clips,Joey Fatone Can't Decode Gen Z Slang
Retail Insider, Sarah Mahoney - Wednesday, July 31, 2024
The chain's back-to-school campaign includes a dictionary, a quiz and insights fr ...
- Primark Speeds Up Expansion In South, Midwest
Marketing Daily, Sarah Mahoney - Monday, July 29, 2024
The fast-growing Irish retailer plans to open stores in Michigan and Flori ...
- American Eagle, Gap Launch Denim-Drenched Campaigns
Marketing Daily, Sarah Mahoney - Friday, July 26, 2024
With stars like Coco Gauff and Trevor Lawrence, retailers look for ...
- Poor Little Rich Brands: Is Luxury In 'Crisis'?
Marketing Daily, Sarah Mahoney - Thursday, July 25, 2024
Troubling declines at Burberry, Kering and even LVMH underscore persistent weaknesses worldw ...
- Fat Tire Goes Off The Wall With New Vans Summer Collaboration
Marketing Daily, Teresa Buyikian - Thursday, July 25, 2024
Fat Tire beer captures that 80s nostalgic feel in the designs ...
- Worlds of Sports, Fashion Collide
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, July 21, 2024
Many players are promoting themselves on and off the court and getti ...
- The Devil's EIC: Disney Movie Sequel May Depict Today's Publishing Pressures
Publishing Insider, Ray Schultz - Wednesday, July 17, 2024
But does the world need a follow-up to 'The Devil Wears Pra ...
- Psycho Bunny Apparel Launches Roblox Flagship Store
MediaDailyNews, Colin Kirkland - Tuesday, July 16, 2024
The men's fashion brand has partnered with immersive content creators Metaverse Gro ...
- Vera Bradley Taps Zooey Deschanel
Retail Insider, Sarah Mahoney - Wednesday, July 17, 2024
The brand hopes to revive sagging sales with updated bags and ...
- Lipton Iced Tea, Fashion Brand Cruel Pancake Team Up For Streetwear Collection
Marketing Daily, Danielle Oster - Tuesday, July 9, 2024
The two brands selected the 92-year-old model known as "The Spanish Kin ...
- Fashion Fail: Only 4 Companies Achieve Even Mediocre Sustainability Goals
Retail Insider, Sarah Mahoney - Wednesday, July 10, 2024
The North Face, Levi's, Madewell and Patagonia get borderline passing grades ...
- David's Bridal Adds Shapewear
Marketing Daily, Sarah Mahoney - Tuesday, July 2, 2024
The retailer is offering a new collection aimed at making the B ...
- Motorola Goes Fashion-Forward With AI-Powered 'Styled With Moto'
Marketing Daily, Danielle Oster - Monday, July 1, 2024
The campaign centers around a video of models wearing outfits in ea ...
- KleinfeldAgain Woos A Different Kind Of Bride
Retail Insider, Sarah Mahoney - Wednesday, June 26, 2024
The storied retailer moves into resale, hoping treasure-hunting shoppers will say y ...
- Ralph, Can You Give It A Rest? From Brideshead To Brat Pack In A Single Uniform
Mad Blog, Barbara Lippert - Monday, June 24, 2024
Lauren's opening ceremony uniforms are not "interesting or modern, but in theor ...
- Nike Sued For Misleading Investors When It Touted D2C Strength
Marketing Daily, Sarah Mahoney - Monday, June 24, 2024
The class-action suit says the athletic shoe giant misrepresented its success ...
- JanSport Campaign Goes For Honest Gen Z Laughs
Marketing Daily, Sarah Mahoney - Monday, June 24, 2024
In bathroom stalls, unhappy hikes and dreaded middle seats, the backpack giant ...
- Walmart Tries Again With No Boundaries
Marketing Daily, Sarah Mahoney - Wednesday, June 19, 2024
The retail giant is betting it can shake off its fashion slum ...
- Saucony Seeks Surer Footing, Taps Havas Vet As CMO
Marketing Daily, Sarah Mahoney - Tuesday, June 18, 2024
Wolverine World Wide names Joy Allen-Altimare, hoping to stem steep sales decli ...
- Ralph Lauren Reveals Team USA Uniforms
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, June 18, 2024
The brand worked very closely with the athletes and the Olympics, sa ...
- The RealReal Fights Fake Handbags With A Fake Canal Street Store
Marketing Daily, Les Luchter - Monday, June 17, 2024
Public can visit the "store" on 3 days when retailer will "ta ...
- McDonald's Launches Program To Support Black Fashion Designers
Marketing Daily, Teresa Buyikian - Thursday, June 13, 2024
Under B&PG Change of Fashion, five emerging Black designers will be pair ...
- Zendaya Stars In On's New Movement-Focused Campaign
Marketing Daily, Sarah Mahoney - Thursday, June 6, 2024
The "Dune 2" star demonstrates just how far the red-hot running bra ...
- In Shakeup, VF Names New President At The North Face
Marketing Daily, Sarah Mahoney - Tuesday, June 4, 2024
Facing declining sales and investor pressure, the apparel company taps Caroline Bro ...
- Calvin Klein Hires First Woman To Lead Brand
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, May 30, 2024
New creative director Veronica Leoni stands out at a time "when mo ...
- Under Armour's Woes Get Worse
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2024
Even With CEO Kevin Plank back on board, sales fell another 10 ...
- Vans Freefall Continues, North Face Struggles
Marketing Daily, Sarah Mahoney - Thursday, May 23, 2024
VF Corp.'s rough quarter reveals ongoing challenges for its used-to-be-hot brands. ...
- 'Walmart Realm' Invites Users To Shop In Creator-Curated Virtual Worlds
MediaDailyNews, Colin Kirkland - Thursday, May 23, 2024
The products being featured align with each virtual store's unique theme ...
- BMW Partners With Naomi Campbell
Marketing Daily, Tanya Gazdik - Wednesday, May 15, 2024
A one-off show car dedicated to the supermodel was unveiled with t ...