- Wholly Guacamole Goes Beyond The Party Circuit
Marketing Daily, Karlene Lukovitz - Monday, August 9, 2010
This year, Wholly -- the #1 guacamole, according to Nielsen -- ...
- Scripps Networks Serves Up 13% Ad Growth, Cooking Channel
MediaDailyNews, David Goetzl - Monday, August 9, 2010
Scripps Networks continued its healthy ad sales growth in the second quarte ...
- Sara Lee CEO Barnes Steps Down Permanently After Stroke
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
...
- Athenos Feta Campaign Yields Fast Results
Marketing Daily, Karlene Lukovitz - Friday, August 6, 2010
The "Make a Change for the Feta" campaign is anchored in ...
- Child Nutrition Act Moves To House; 'Junk Food' Banished
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
Andrew Martin reports in the "Prescriptions" blog that the Senate unanimously approv ...
- Jamba Juice's Burger Smoothie Is Disgusting. That's the Point
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
...
- Kraft Beats Consensus; Cites Increased Margins, Brand Building
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
...
- Weight Watchers' 2Q Profit Dips On Marketing Costs
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
...
- Smart Balance Reports On Health/Wellness Strategy
Marketing Daily, Karlene Lukovitz - Thursday, August 5, 2010
One core component of the company's new, broader health/wellness platform, which ...
- What's Making Farmers Markets Grow?
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 5, 2010
...
- Pepto-Bismol Sends King of Eating On The Road
Marketing Daily, - Wednesday, August 4, 2010
Pepto-Bismol will host eating competitions between Chestnut and a team of fi ...
- Omaha Steaks Rewards Holes In One
Marketing Daily, - Tuesday, August 3, 2010
During August, any golfer achieving an ace on a hole of ...
- Beef Association Flagged For Using Marketing Funds For Lobbying
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
William Neuman reports that the National Cattlemen's Beef Association, which this ye ...
- Ice Cream, The National Food, Hasn't Changed Much In A Generation
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
Josh Ozersky writes that ice cream must be the national food becau ...
- Morrie Yohai, 'Mr. Cheez Doodles," Is Dead At 90
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
...
- 'Simple' Ingredients, Messaging Win Consumers
Marketing Daily, Karlene Lukovitz - Monday, August 2, 2010
While most "simple" offerings are still coming from smaller companies, often ...
- Recall, Weak Cereal, Eggo Sales Hurt Kellogg
Marketing Daily, Karlene Lukovitz - Thursday, July 29, 2010
CEO David Mackay noted that cereal as a whole tends to ...
- Bruner Named GMA SVP, Science & Regulatory Affairs
Marketing Daily, - Thursday, July 29, 2010
Bruner is a 23-year veteran of the consumer products industry who h ...
- Jamba Juice Whips Up New Flavor: Fake-vertising
VidBlog, Steve Smith - Friday, July 30, 2010
Cheeseburgers are one of the great guilty pleasures in America. Like chee ...
- Harris: Just 30% Of Adults 'Love' Cooking
Marketing Daily, Karlene Lukovitz - Thursday, July 29, 2010
Given the huge popularity of cooking channels/shows and Americans' current propensity ...
- 'Master Chef' Cooks Up Hot Ratings
MediaDailyNews, Wayne Friedman - Wednesday, July 28, 2010
A couple of new summer reality shows went at it on Tuesd ...
- PepsiCo, Feeling Its Oats, Will Try To Lift Breakfast Category
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 28, 2010
PepsiCo is preparing a major campaign behind its Quaker Oats brand, whi ...
- Lay's Enlists Local Farmers For Mobile Tour
Marketing Daily, Tanya Gazdik - Monday, July 26, 2010
"This is a natural extension of that campaign," Lay's Linda Bethea tel ...
- Tweeters Star In Wheat Thins TV Ads
Marketing Daily, Karlene Lukovitz - Monday, July 26, 2010
"The social media conversations about Wheat Thins and viral effect are real ...
- Just An Online Minute... Media Whiz Delivers The Best Of Summer Boardwalks (Freaks Optional!)
Just An Online Minute, Kelly Samardak - Friday, July 23, 2010
Within two minutes of entering last night's party with its wraparound de ...
- Iams Partners With Sites For Camp Doggie/Kitty
Marketing Daily, Tanya Gazdik - Thursday, July 22, 2010
"Given the surge in social network marketing and its growing clout, ju ...
- Ice Cream, Nice Cream, They're All Screaming For Ice Cream
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 22, 2010
I could no more resist a story about rising ice cream sal ...
- Hostess Launches Convenience Store Breakfast Line
Marketing Daily, - Wednesday, July 21, 2010
The line features conveniently packaged favorites, including blueberry and chocolate chip muffi ...
- Sara Lee Looking To Get A Rise Out Of Bakery Unit
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 21, 2010
Advisers to Sara Lee are selectively reaching out to companies and private-equi ...
- Who Eats Spam?
Marketing Daily, - Wednesday, July 21, 2010
Top 10 DMAs in which reside adults who ate Spam in t ...