- Snickers Dangles Super Bowl Trip In Game
Marketing Daily, - Monday, August 16, 2010
Mars Chocolate North America's Snickers brand is offering 17 exclusive trips ...
- General Mills Launches Integrated Effort For Pillsbury
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"We approached Melissa Joan Hart for several reasons," a spokesperson tells Marketi ...
- Purina Debuts Facebook Pet Resort Game
Marketing Daily, Karlene Lukovitz - Monday, August 16, 2010
"... [T]he game is fun enough to possibly generate a good de ...
- Kraft Targets Adults With Homestyle Mac & Cheese
Around the Net In Brand Marketing, Thom Forbes - Monday, August 16, 2010
Emily Bryson York, who moved her byline from Ad Age to t ...
- NPD: 'Three C's' Drive Gen Y Food Choices
Marketing Daily, Karlene Lukovitz - Friday, August 13, 2010
Millennials are more likely than other age groups to heed cravings ...
- CSPI Takes On Ben & Jerry's 'All Natural' Claim
Marketing Daily, Karlene Lukovitz - Friday, August 13, 2010
CSPI says that at least 48 out of 53 B&J flavors ...
- Zagat Serves Up Group Buying Site For Restaurant Deals
Online Media Daily, Mark Walsh - Thursday, August 12, 2010
Jumping on the group buying bandwagon, Zagat Survey next month plans ...
- Universal Studios Chef Aims To Stir Up Some Excitement
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
...
- Seneca To Buy Frozen Fruit, Vegetable Companies
Marketing Daily, - Wednesday, August 11, 2010
Unilink (a subsidiary of Pennsylvania Food Group, LLC with 2009 revenue ...
- Best Cheese Launches Dual Sites
Marketing Daily, Karlene Lukovitz - Tuesday, August 10, 2010
Just as Americans have come to be knowledgeable about and appreciate t ...
- Jimmy Dean Cooks Up Breakfast Line For Kids
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
New ads focus on the benefits of eating a protein-packed, balanced breakfas ...
- Wholly Guacamole Goes Beyond The Party Circuit
Marketing Daily, Karlene Lukovitz - Monday, August 9, 2010
This year, Wholly -- the #1 guacamole, according to Nielsen -- ...
- Scripps Networks Serves Up 13% Ad Growth, Cooking Channel
MediaDailyNews, David Goetzl - Monday, August 9, 2010
Scripps Networks continued its healthy ad sales growth in the second quarte ...
- Sara Lee CEO Barnes Steps Down Permanently After Stroke
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
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- Athenos Feta Campaign Yields Fast Results
Marketing Daily, Karlene Lukovitz - Friday, August 6, 2010
The "Make a Change for the Feta" campaign is anchored in ...
- Child Nutrition Act Moves To House; 'Junk Food' Banished
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
Andrew Martin reports in the "Prescriptions" blog that the Senate unanimously approv ...
- Jamba Juice's Burger Smoothie Is Disgusting. That's the Point
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
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- Kraft Beats Consensus; Cites Increased Margins, Brand Building
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
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- Weight Watchers' 2Q Profit Dips On Marketing Costs
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
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- Smart Balance Reports On Health/Wellness Strategy
Marketing Daily, Karlene Lukovitz - Thursday, August 5, 2010
One core component of the company's new, broader health/wellness platform, which ...
- What's Making Farmers Markets Grow?
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 5, 2010
...
- Pepto-Bismol Sends King of Eating On The Road
Marketing Daily, - Wednesday, August 4, 2010
Pepto-Bismol will host eating competitions between Chestnut and a team of fi ...
- Omaha Steaks Rewards Holes In One
Marketing Daily, - Tuesday, August 3, 2010
During August, any golfer achieving an ace on a hole of ...
- Beef Association Flagged For Using Marketing Funds For Lobbying
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
William Neuman reports that the National Cattlemen's Beef Association, which this ye ...
- Ice Cream, The National Food, Hasn't Changed Much In A Generation
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
Josh Ozersky writes that ice cream must be the national food becau ...
- Morrie Yohai, 'Mr. Cheez Doodles," Is Dead At 90
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
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- 'Simple' Ingredients, Messaging Win Consumers
Marketing Daily, Karlene Lukovitz - Monday, August 2, 2010
While most "simple" offerings are still coming from smaller companies, often ...
- Recall, Weak Cereal, Eggo Sales Hurt Kellogg
Marketing Daily, Karlene Lukovitz - Thursday, July 29, 2010
CEO David Mackay noted that cereal as a whole tends to ...
- Bruner Named GMA SVP, Science & Regulatory Affairs
Marketing Daily, - Thursday, July 29, 2010
Bruner is a 23-year veteran of the consumer products industry who h ...
- Jamba Juice Whips Up New Flavor: Fake-vertising
VidBlog, Steve Smith - Friday, July 30, 2010
Cheeseburgers are one of the great guilty pleasures in America. Like chee ...