This year, the Super Bowl is taking place in Houston, Texas.
SkittlesWild Outcomes, More Confusing Trump TweetsRed, White & Blog, Philip Rosenstein - Monday, February 6, 2017
In both 2016 and 2017, odds defiers abound. Starting with Leicester Ci ...
NFL Recovers Late-Season Ratings, Maintains Major Share Of ViewersTelevision News Daily, Wayne Friedman - Friday, February 3, 2017
After some major early-season double-digit percentage viewership declines due to the intere ...
NFL Ratings Dip, But TV Ad Costs Rise Television News Daily, Wayne Friedman - Friday, February 3, 2017
The seasonal average for all NFL games on TV networks was ...
NFL Word-Of-Mouth/Social Media Conversations PlummetTelevision News Daily, Wayne Friedman - Thursday, February 2, 2017
Interest in the league sank 26% since last season, to 294 milli ...
BT Determined To Retain European Football, Maybe With Free-To-Air PartnerAround the Net In MAD London, Sean Hargrave - Tuesday, January 31, 2017
BT says it is determined to keep a grip on the ...
Nationwide, NFL Renew PartnershipMarketing Daily, Tanya Gazdik - Tuesday, January 31, 2017
Nationwide and the NFL announced a new four-year agreement Monday that wi ...
A Bad Year For Football Draws To A CloseMediaDailyNews, Gary Holmes - Monday, January 30, 2017
The long football season comes to an end on Sunday with t ...
NFL National TV Advertising Posts Slight Gains Television News Daily, Wayne Friedman - Friday, January 27, 2017
National TV advertising revenue totals $4.15 billion across five networks -- Fo ...
Favre Stars in B-Dubs' Multichannel Pre-Super Bowl CampaignMarketing Daily, Karlene Lukovitz - Wednesday, January 25, 2017
The tongue-in-cheek campaign includes a 30-second TV spot in which Brett Favr ...
Cadbury Signs Sponsorship Deal With The Premier LeagueAround the Net In MAD London, Sean Hargrave - Wednesday, January 25, 2017
The partnership will see the league and the Mondelez brand create ...
Bud Light Unveils First 'Famous Among Friends' AdMarketing Daily, Karlene Lukovitz - Monday, January 23, 2017
The first Bud Light ad in the new, long-term creative platform end ...
Tottenham Goes Global Through NFL DealAround the Net In MAD London, Sean Hargrave - Monday, January 23, 2017
Football club Tottenham Hotspur will position its new multi-purpose stadium as ...
Digital Engagement IndexSocial Media & Marketing Daily, Erik Sass - Monday, January 23, 2017
The NFL saw an 80% increase in digital engagements over the pa ...
First Time: Fox Inserts Local TV Ads In Super Bowl Live StreamingTelevision News Daily, Wayne Friedman - Tuesday, January 17, 2017
The Fox Sports Go digital platform will offer "Super Bowl LI," li ...
NFL's First Playoff Week, Wildcard Games Net Lower Ad Revs, ViewersTelevision News Daily, Wayne Friedman - Friday, January 13, 2017
The first NFL playoff week, with four wildcard games, pulled in slight ...
Manchester United Partners With UberAround the Net In MAD London, Sean Hargrave - Friday, January 13, 2017
Manchester United has partnered with Uber in a deal that will s ...
Super Bowl Loses Laughs, Not A Good SignVidBlog, P.J. Bednarski - Friday, January 13, 2017
The ads during last season's Super Bowl ads were major downers, a ...
NFL Players Use Microsoft Surface Tablets On And Off The FieldOut to Launch, Amy Corr - Wednesday, January 11, 2017
Microsoft and NFL launched an adorable video starring Drew Brees, Todd Gurle ...
Digital Engagement IndexSocial Media & Marketing Daily, Erik Sass - Tuesday, January 10, 2017
The "Giants Vs. Packers - NFL Wild Card Game Highlights" YouTube vid ...
NFL Regular Season Scores Higher Ad Sales, Lower TV Viewers Television News Daily, Wayne Friedman - Friday, January 6, 2017
NFL regular-season games -- weekend and prime-time programming -- pulled in $3 ...
FA Backs eSports With Second Wembley TournamentAround the Net In MAD London, Sean Hargrave - Thursday, January 5, 2017
The Football Association (FA) has confirmed that its eSports tournament "Every Gamer ...
'Sunday Night Football' Tops All TV, Despite Lower Viewing Television News Daily, Wayne Friedman - Wednesday, January 4, 2017
The big NFL prime-time series of 10 telecasts has averaged Nielsen 20 ...
NFL Partners With 'Chinese Twitter'Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, January 3, 2017
To expand its presence in China, the NFL has agreed to l ...
Russell's New Football Spots Laud 'Love, Not Decibels'Marketing Daily, Sarah Mahoney - Thursday, December 29, 2016
"Dear Coach" is a love letter from players to high school footba ...