- Russell Athletic Campaign Focuses On Motivation, Team Sports
MediaDailyNews, Laurie Sullivan - Friday, July 29, 2016
Russell Athletic has launched the Team On advertising campaign, bringing former N ...
- Aimless Manning Looking For AT&T 'Sunday Ticket' Viewing Partners
Marketing Daily, Aaron Baar - Thursday, July 28, 2016
A new AT&T campaign for its DirecTV NFL Sunday Ticket package depic ...
- BT Sport And Sky Sports Launch Football Campaigns
Around the Net In MAD London, Sean Hargrave - Thursday, July 28, 2016
BT Sport's new marketing campaign aims to highlight that it is t ...
- English Football League Signs New Digital And Streaming Deals
Around the Net In MAD London, Sean Hargrave - Wednesday, July 20, 2016
UK-based digital agency Realise will design and develop the Web and mobi ...
- Baidu To Pay $437m For AC Milan
Around the Net In MAD London, Sean Hargrave - Monday, July 18, 2016
Chinese Internet business Baidu is reportedly paying $437 million for a 7 ...
- Hyundai Hosts Youth Football Camps
Marketing Daily, Tanya Gazdik - Monday, July 18, 2016
Hyundai, an official sponsor of the NFL, is hosting five youth footba ...
- Focus On Fans Wins Best Wimbledon And Euro 2016 Sponsorship Plaudits
Around the Net In MAD London, Sean Hargrave - Thursday, July 14, 2016
Orange was the standout sponsor at Euro 2016 while Haagen-Dazs was t ...
- Cuebiq Pens Strategic Partnerships With DSPs, Agencies
Mobile Marketing Daily, Ben Frederick - Friday, July 8, 2016
Cuebiq, a location intelligence company, announced the formation of strategic partnerships wi ...
- Bet365 And Nissan Unveiled As Sky Sports Premier League Sponsors
Around the Net In MAD London, Sean Hargrave - Friday, July 8, 2016
The partnership deals will see bet365 sponsor Monday and Friday night gam ...
- Manchester City Sign 18-Year-Old Fifa 16 Star
Around the Net In MAD London, Sean Hargrave - Thursday, July 7, 2016
Manchester City has hired an 18-year-old gamer to represent the football cl ...
- Twitter Streams Live From Wimbledon: Pluses, Minuses
Around the Net in Video, P.J. Bednarski - Thursday, July 7, 2016
Twitter showed live interviews and features from Wimbledon. Some of it w ...
- Orange Tops Euro 2016 Sponsor League Table
Around the Net In MAD London, Sean Hargrave - Tuesday, June 28, 2016
At the close of the Euro 2016 group stage, Orange was t ...
- Twitter Has Sold 60% Of Its NFL Ad Packages
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, June 23, 2016
Since paying $10 million in April for the right to stream ...
- England's Draw With Slovakia Brought A Record Audience For ITV
Around the Net In MAD London, Sean Hargrave - Wednesday, June 22, 2016
England's goalless draw with Slovakia was the most-watched game of Euro 20 ...
- Premier League Rights Lawyer Fined Over Offensive Emails
Around The Net In EU Email Marketing, Sean Hargrave - Friday, June 17, 2016
The lawyer with close links to the Premier League has been fin ...
- England's Euro 2016 Victory Over Wales Sets A New Streaming Record
Around the Net In MAD London, Sean Hargrave - Friday, June 17, 2016
England's 2-1 Euro 2016 win over Wales was watched live on t ...
- Football Agents' Union Apologises For EU Email Mistake
Around The Net In EU Email Marketing, Sean Hargrave - Monday, June 13, 2016
The chairman of the football agents’ union has apologised to members aft ...
- Nike Launches Ronaldo EURO 2016 Ad
Around the Net In MAD London, Sean Hargrave - Friday, June 10, 2016
Nike has revealed its Euro 2016 ad, which sees Cristiano Ronaldo experien ...
- Virgin Media Signs Deal With Southampton FC
Around the Net In MAD London, Sean Hargrave - Friday, June 10, 2016
Virgin Media will kick off the club's 2016-17 season as main spons ...
- Is Big Data Right? If So, France Will Win Euro 2016 And England Hearts Will Be Broken, Again!
London Blog, Sean Hargrave - Friday, June 10, 2016
Big Data suggests good news for Nike and La Poste as Fran ...
- Budweiser To Sponsor Euro 2016 ITV Highlights On Twitter
Around the Net In MAD London, Sean Hargrave - Wednesday, June 8, 2016
As it continues its push into live sport, Twitter has announced th ...
- NFL UK Appoints New Commercial Partnerships VP
Around the Net In MAD London, Sean Hargrave - Tuesday, June 7, 2016
NFL UK has appointed Melissa Brown as vice president of commercial partnershi ...
- Ladbrokes Replaces William Hill As FA Betting Partner
Around the Net In MAD London, Sean Hargrave - Monday, June 6, 2016
Ladbrokes will replace William Hill to become the new official betting partn ...
- NBC's 'Sunday Night Football' Scores As Most-Viewed TV Broadcast Series Again
Television News Daily, Wayne Friedman - Thursday, May 26, 2016
Four of the top 10 most-viewed prime-time network shows among key 18- ...
- BT Sport Says Swapping Data For Streaming Champions League Final On YouTube Makes Sense
Around the Net In MAD London, Sean Hargrave - Wednesday, May 25, 2016
BT Sport believes that live streaming sports only makes sense to commerci ...
- YouTube Rules Out Challenging BT Sport Or Sky On Football Rights
Around the Net In MAD London, Sean Hargrave - Friday, May 20, 2016
A near record number of football fans discarded their TV sets ...
- Public Associate Non-Sponsoring Brands As Linked To Euro 16
Around the Net In MAD London, Sean Hargrave - Thursday, May 19, 2016
In a poll of 1,000 UK people with an interest in t ...
- Nike Or Adidas? If You Don't Know Either, Sports Sponsorship Has A Problem
London Blog, Sean Hargrave - Thursday, May 19, 2016
Euro 2016, Nike or Adidas? Bud or Carlsberg? If you don't kno ...
- BT Sport To Stream Champions And Europa League Finals On YouTube
Around the Net In MAD London, Sean Hargrave - Friday, May 13, 2016
BT Sport has confirmed that it will show the Champions League a ...
- Will Second Screening Win Euro 2016?
London Blog, Sean Hargrave - Wednesday, May 11, 2016
It's obvious that Euro 2016 will be a big time for seco ...