- WTF Is YouTube Monetizing Now: 'Stronger Profanity'
MediaDailyNews, Colin Kirkland - Wednesday, July 30, 2025
YouTube has changed its ad revenue policies regarding the use of profani ...
- Spotify, Netflix Partner On 'Happy Gilmore' Game Promo
MediaDailyNews, Colin Kirkland - Thursday, July 24, 2025
The game, available exclusively in the Spotify app, invites players to conju ...
- Callen Creates Chaotic World For Mo.Co
Out to Launch, Fern Siegel - Thursday, July 17, 2025
Supercell has kicked off a new campaign for its latest RPG. ...
- Roblox Looks To Simplify IP Licensing Process With New Publisher Deals
MediaDailyNews, Colin Kirkland - Tuesday, July 15, 2025
Roblox has forged partnerships with Netflix, Lionsgate, Sega and Japanese publisher Kodansh ...
- The General Steers New Drivers Toward Fortnite
MediaDailyNews, Colin Kirkland - Thursday, July 10, 2025
The General Insurance company is following its Gen Z audience into Fortni ...
- Samsung Ads Helps Gaming Brands Find Users On Its CTV Platform
Television News Daily, Wayne Friedman - Thursday, July 10, 2025
Samsung Ads is offering an advertising product that targets mobile gamers w ...
- Dentsu: Gaming Is The New Social, Brands Remain Cautious
MediaDailyNews, Colin Kirkland - Thursday, July 3, 2025
As younger cohorts flock to interactive gaming platforms like Roblox and Fortnit ...
- Keleops Acquires Gaming Firm Kotaku
Publishers Daily, Ray Schultz - Wednesday, July 2, 2025
The purchase helps drive Keleops' U.S. expansion. ...
- Audi Offers In-Motion Vehicle Gaming
Marketing Daily, Tanya Gazdik - Tuesday, July 1, 2025
The feature is now available in the Audi A5, Q5, A6, ...
- IAB Launches In-Game Ad Measurement Framework
MediaDailyNews, Colin Kirkland - Thursday, June 26, 2025
The IAB says the "Gaming Measurement Framework" will give advertisers metrics f ...
- FTC Refunds Millions To Unfairly Charged Fortnite Players
MediaDailyNews, Colin Kirkland - Thursday, June 26, 2025
In its second round of refunds, the FTC announced this week th ...
- Meta Launches Xbox-Branded Quest Bundle For VR Gaming
MediaDailyNews, Colin Kirkland - Wednesday, June 25, 2025
Meta's partnership to design a limited-edition Quest headset bundle is a strateg ...
- Roblox To Reward Creators For Attracting Players
MediaDailyNews, Colin Kirkland - Tuesday, June 24, 2025
Roblox will reward creators for persuading players to partake in and retu ...
- RuPaul's New Mobile Game Partners With PFLAG For Pride Month Launch
Marketing Daily, Danielle Oster - Wednesday, June 18, 2025
The title's debut includes a link to download the game for fr ...
- Gamefam Brings FIFA's 2025 'Club World Cup' To Roblox
MediaDailyNews, Colin Kirkland - Friday, June 13, 2025
Gamefam has announced a playable Roblox launch dedicated to FIFA's upcoming Cl ...
- Samsung 'Playable' Ad Breaks To Feature New Mini-Games
MediaDailyNews, Colin Kirkland - Thursday, June 12, 2025
Samsung Ads' "GameBreaks" is expanding its portfolio of interactive mini-games. Four n ...
- Microsoft Rolls Out AI Assistant To Xbox Game Play
MediaDailyNews, Colin Kirkland - Wednesday, May 28, 2025
Copilot, Microsoft's AI assistant, has already begun transforming its ad business. No ...
- Beard Papa's Joins With RPG Zenless Zone Zero For Sweet Gaming Collab
Marketing Daily, Teresa Buyikian - Tuesday, May 27, 2025
Gamers who purchase creme puff sets will also receive exclusive Zenless Zo ...
- Fortnite Invites Players To Perform Alongside Sabrina Carpenter's Avatar
MediaDailyNews, Colin Kirkland - Tuesday, May 27, 2025
From May 30-June 16, "Dance With Sabrina" will bring Fortnite players direct ...
- Apple's Epic Loss Directly Boosts Spotify Sales
MediaDailyNews, Colin Kirkland - Wednesday, May 21, 2025
Spotify says the changes will make for more seamless buying opportunities th ...
- Roblox Launches In-Game Commerce With Beauty Brand
MediaDailyNews, Colin Kirkland - Thursday, May 15, 2025
Roblox creators and brands can now sell physical real-world products directly ...
- Nissan Launches Retro Arcade-Style Game
Marketing Daily, Tanya Gazdik - Wednesday, May 14, 2025
Nismo Electric Racer Tokyo was developed in an 8-bit visual style a ...
- Roblox Exceeds Q1 Expectations For Revenue, Engagement
MediaDailyNews, Colin Kirkland - Wednesday, May 7, 2025
Amid growing safety concerns surrounding its youngest users, Roblox exceeded analysts' expectatio ...
- TRG To Lead Brand Advertising For Gameway
MAD, Steve McClellan - Tuesday, May 6, 2025
TRG will be responsible for creative, media, brand strategy, and the reva ...
- Valnet Acquires Gaming Title Polygon From Vox
Publishers Daily, Ray Schultz - Monday, May 5, 2025
"Polygon" will be integrated into Valnet's gaming portfolio, which reaches 1.2 billi ...
- Sam's Club Brings Membership Deals To Roblox
MediaDailyNews, Colin Kirkland - Monday, April 28, 2025
Walmart is now launching a new interactive initiative within the virtual gami ...
- They Slip Away Across The Multiverse
Media 3.0, Joe Mandese - Monday, April 28, 2025
Just when I thought the digital media universe couldn't get more alienatin ...
- Hard Rock Bet Channels Mockumentaries With 'Jackpot Season'
Marketing Daily, Danielle Oster - Wednesday, April 23, 2025
A series of ads for the gaming and sports betting platform focus ...
- Roblox Hit With Privacy Suit
MediaDailyNews, Wendy Davis - Tuesday, April 22, 2025
"Through hidden scripts and trackers, Roblox intercepts the contents of users' communicatio ...
- Roblox Plans To Offer Creators Price Adjustments Based On Local Economies
MediaDailyNews, Colin Kirkland - Monday, April 21, 2025
Roblox is planning to offer creators more incentives for expanding their in-ga ...