- Macy's, Kenneth Cole Expand Menswear Line
Marketing Daily, - Tuesday, March 2, 2010
Macy's is partnering with Kenneth Cole Productions to introduce a new men ...
- How To Incorporate Blogs Into Your Strategy
Engage:Millennials, Kristine Shine - Friday, February 26, 2010
With the online landscape continuing to morph, combined with Gen Y's fick ...
- Eyeing Their Futures, Kids Today Turn Back
Engage:Millennials, Joseph Kessler - Friday, February 19, 2010
From throwback fashion to vintage soul dance parties to psychedelic posters, today ...
- General Mills Targets Hispanics, Boomers And Millennials
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 17, 2010
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- So Very Cool In More Ways Than One
Engage:Millennials, Dan Coates - Friday, February 12, 2010
While there may be an isolated incident from time to time th ...
- Create A Movement
Engage:Millennials, Mike Doherty - Friday, February 5, 2010
For youth, public recognition has become the modern-day merit badge. If do ...
- Burger King's 'Super Fans' Not As Super As They Used To Be
Around the Net In Brand Marketing, Thom Forbes - Monday, February 1, 2010
Has Burger King relied too heavily on customers who may be permanent ...
- Study Finds Convenience Key For Young Diners
Marketing Daily, Karlene Lukovitz - Friday, January 29, 2010
While value remains critical, "Young adults and young families, especially, are press ...
- 5 Lessons Learned From The Front Line
Engage:Millennials, Kristine Shine - Friday, January 29, 2010
Marketers must continually find fresh ways to develop a better, more releva ...
- The Fluid Nature Of Gen Y's Media Habits
Engage:Millennials, Morgan Stewart - Friday, January 22, 2010
Interacting with Gen Y audiences requires marketers to consider the nuances ...
- The Red Cross Just Had A Marketing Breakthrough
Engage:Millennials, Peter Dunn - Friday, January 15, 2010
The right process met the right generation at the right time. ...
- Back To Basics
Engage:Millennials, Dan Coates - Friday, January 8, 2010
While this generation is indeed tech-savvy, marketers looking to unhook the pur ...