- One Step Closer To A Mixed Reality
Media 3.0, Shrikant Ballal - Thursday, January 18, 2024
Apple Vision Pro is an entry into a mixed-reality world - transformi ...
- Disruptive Period Symptoms? 'Better Is Possible,' Says Hologic
Marketing Daily, Les Luchter - Wednesday, January 17, 2024
A dedicated BetterIsPossible.com website helps women find a local doctor who offe ...
- 'Search Generative Experience' Forecast To Fuel $40B Annually For Google
MediaDailyNews, Laurie Sullivan - Thursday, January 18, 2024
BrightEdge data shows the impact of Google's Search Generative Experience supported ...
- Mucinex Kickstarts New Product With Free Coffee In NYC
Marketing Daily, Les Luchter - Monday, January 15, 2024
Mucinex's Fast-Max Kickstart is being positioned as a "morning jolt" to he ...
- Babycare Products Cover Prenatal, Postnatal Needs
Marketing Daily, Les Luchter - Sunday, January 14, 2024
Bobbie, a D2C subscription-based infant formula brand, has teamed with tennis gre ...
- Always Discreet Taps Taraji P. Henson For Perimenopause Discussion
Marketing Daily, Les Luchter - Tuesday, January 9, 2024
Agency MSL "knew the conversation needed to involve a relatable talent partn ...
- Gray Paychecks: Education Employees Are The Most Frustrated By Their Pay Stubs
Publishing Insider, Ray Schultz - Sunday, January 7, 2024
Education is the field mostly likely to see an increase in frustratio ...
- Big Pharma Goes D2C With Launch Of LillyDirect
Marketing Daily, Les Luchter - Thursday, January 4, 2024
The move comes on the heels of Lilly's recent launch of Zepbou ...
- OpenAI To Launch GPT App Store CES Week
MediaDailyNews, Laurie Sullivan - Friday, January 5, 2024
OpenAI announced the app store at its first annual developer conference a ...
- Deceptive Ad Trends 2024 Touch Health, AI, D2C
Marketing Daily, Les Luchter - Wednesday, January 3, 2024
Ads shouldn't show FDA endorsing a product, a rule Top Dog Dire ...
- HIV Prevention Drug Aims To Counteract AIDS Social Stigma
Pharma & Health Insider, Les Luchter - Thursday, January 4, 2024
Only about a third of the 1.2 million gay/bi/trans U.S. men w ...
- Report: Growing Retail Healthcare Will Spur In-Store Pharma Advertising
Marketing Daily, Les Luchter - Tuesday, January 2, 2024
In-person clinics run by such retailers as CVS, Walgreens, Walmart and Krog ...
- Proposed AI Bills To Affect Every Advertiser
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 3, 2024
To subsidize free insurance for undocumented immigrants, it seems California lawmakers wi ...
- Men's Privates, Ad Budgets Account For Half Of Most-Read Health/Pharma Stories
Marketing Daily, Les Luchter - Friday, December 29, 2023
Among the most-read was a story about slightly smutty puns: Rich Nu ...
- Study: 2023 Was Exhausting For A Third Of Americans
Marketing Daily, Les Luchter - Wednesday, December 27, 2023
Feeling tired? You're not alone, as 37% of U.S. adults slept wor ...
- Google Asks Judge To Throw Out Suit Over Health Data
MediaDailyNews, Wendy Davis - Friday, December 22, 2023
Google is urging a federal judge to throw out a privacy lawsu ...
- Why An Antacid Brand Partnered On A Designer Handbag
CPG Insider, Danielle Oster - Friday, December 22, 2023
Maybe because offbeat branded items are going viral? The designer behind t ...
- Klick Health To Award Employees $1M For Best AI Ideas In 2024
MAD, Steve McClellan - Wednesday, December 20, 2023
And to get Klicksters' innovative juices flowing, the agency had former Barenak ...
- Mental Health Advocacy: Combating Schizophrenia Misperceptions
Pharma & Health Insider, Les Luchter - Thursday, December 21, 2023
Pharma company Boehringer Ingelheim set up a NYC activation to increase awarene ...
- Mother Bitchmas Decks The Stalls For Period Products
Marketing Daily, Sarah Mahoney - Tuesday, December 19, 2023
Don't expect any ho-ho-hos from this Period Santa. Code-named Crampus, she's o ...
- 101 Years Young, Ready To Rock: Inspirational Northwell Health Campaign
Marketing Daily, Les Luchter - Tuesday, December 19, 2023
Centenarians share their New Year's resolutions in spot that aims to "suppo ...
- These Centenarians Share Their New Year's Resolutions
MAD, Steve McClellan - Monday, December 18, 2023
Northwell Health is out with a new campaign from Strawberry Frog ...
- CEO Switch At Publicis Health As Farquhar Takes The Reins
MAD, Steve McClellan - Wednesday, December 13, 2023
Stephen Farquhar was previously CMO at Publicis Media. Alexandra von Plato ...
- Pill For Low Testosterone Gains Traction Via MangoRX, Hero Campaign
Marketing Daily, Les Luchter - Wednesday, December 13, 2023
The brand tells "Marketing Daily" to expect "a full suite of prin ...
- Delsym's Provides Sick-Day Comfort
Marketing Daily, Les Luchter - Tuesday, December 12, 2023
Winners of the brand's "Bring Comfort Home" sweepstakes will get a packa ...
- Real Straight Shooters Take On Curved Penises In Endo Campaign
Marketing Daily, Les Luchter - Monday, December 11, 2023
Guys playing pool discuss Peyronie's disease in a three-part series of vide ...
- Local Healthcare Ad Spending To Top $12B Next Year
Marketing Daily, Les Luchter - Friday, December 8, 2023
A survey found that direct mail, online and over-the-air TV were t ...
- Mucinex: 'Flip The Script' On Overused Antibiotics
Marketing Daily - Top of the News, Les Luchter - Wednesday, December 6, 2023
Campaign is placing educational materials in more than 1,000 urgent care center ...
- Tylenol Expands Into Med Devices WithSmartCheck, Kids' Ear Product
Marketing Daily - Top of the News, Les Luchter - Tuesday, December 5, 2023
The telehealth tool for parents to do kids' ear exams marks t ...
- B2B Mixology: Email Is A Top Lead Generator And 2024 Budget Item
Email Insider, Ray Schultz - Tuesday, December 5, 2023
Email will also command a substantial share of B2B marketing spend ...