Tag results for "hispanics"
- 'USA Today' Launches Spanish-Language News Vertical 'Hecho en USA'"Hencho en USA" stories appear in both Spanish and English. The first ...
- Google Explores How Language Plays A Role In Search, Attribution, ShoppingSpanish-language search queries for goods and services grew 55% in 2019 compared ...
- Noticias Telemundo Revamps Editorial, Digital For 2020 Election CoveragePew Research projects 32 million Hispanics will be eligible to vote in ...
- Why Advertisers Are Underspending On Hispanic MarketFor one, advertisers have overgeneralized an emphasis on Spanish-only. ...
- We've Glimpsed The Future, And It Is MulticulturalMulticultural consumers are authors of some of the most prevailing trends in ...
- 'The Washington Post' Launches Spanish-Language Podcast"El Washington Post," a twice-weekly Spanish-language podcast, made its debut this week. ...
- WGBO, 'Chicago Reporter' Create Bilingual News Team LatinextLatinext, a multiplatform bilingual news team, will service the estimated 2.1 million ...
- Telemundo Deportes Teams With ESR Esports For English-Language ContentTelemundo Deportes is focused on reaching a desired demographic: the 18-34 Hispanic ...
- Advertisers Underspending On Hispanic MarketU.S. Hispanic ad spending should be in the $20 billion range, but ...
- Tribune Publishing To Close Chicago Edition Of 'Hoy'Chicago's Latino community is estimated to comprise about one-third of the Windy ...
- Cultivating Hispanic Basketball Fans Scores Points On, Off The CourtU.S. Hispanics are younger, concentrated in urban areas, and have been integral ...
- User-Generated Content Dominating Hispanic AudiencesMany experts say it's the cost of paid streaming services that are ...
- Nissan, Univision Tap Latin Grammy Nominee For Concert SeriesThe sponsorship has "allowed us to develop a deeper, more meaningful relationship ...
- What the Industry Still Needs to Learn About Hispanic MarketingHere are ways to help identify whether you might be missing the ...
- Radio's Popularity With Hispanics Makes It Key Ad VehicleNielsen found radio reaches more Hispanic consumers weekly (96%) than smartphones or ...
- Brands Need to Understand: Not All Hispanics Are The SameThe general conception of Hispanics tends not to make any distinctions among ...
- Publishers Are Missing Multicultural Opportunities"The riches are in the niches, right?" REVRY's Damian Pelliccione said, to ...
- 9thWonder's Consumer X Transcends Multicultural Marketing9thWonder is introducing a new practice focused on demographics outside of traditional ...
- Streaming Services Missing Out on Hispanic MarketThe Hispanic streaming video audience has not been consistently, strategically or significantly ...
- Telemundo Pushes For Top Place In U.S. Spanish-Language MediaTelemundo is challenging Univision's supremacy in the 2018-2019 season. The Comcast-owned network ...
- Direct Mail Still Effective With HispanicsIn 2018, the direct-mail response rate for house lists was an incredible ...
- 'New York Times En Espanol' Shuts Down, But Translation Efforts ExpandWhile the Espanol site did attract a new audience for 'NYT' journalism, ...
- Hispanic Health And Beauty Brands Go MainstreamSlowly, we're starting to see these products emerge in unconventional places with ...
- Marketers Can Reach Hispanic Community Best Via Social MediaThe path-to-purchase for Latinx is even more social and "circular" than that ...
- The Hispanic Market Is Booming Both Online And Offline, Nielsen ReportsHispanics are more likely to seek input from friends and family, and ...
- ANA: Minorities Represent 40% Of U.S., But Only 5.2% Of Media SpendingEthnic minorities represent nearly 40% of the U.S. population, yet multicultural media ...
- Netflix Hits For Latinx MillennialsLatinx millennials are spending 34% of their streaming time on Netflix -- ...
- Pluto TV Latino Offers 11 Spanish-, Portuguese-Language ChannelsNew owner Viacom says it's the largest Hispanic content offering on a ...
- 'The Washington Post' To Launch Podcast, Opinion Section In SpanishThe new hub in the 'Opinions' section will live online and house ...
- U.S. Hispanic Population Growth Means More SpendingWhile growth occurred in some of the expected major Hispanic markets like ...
