- Juneteenth: Opportunity Knocking
Marketing Daily, Tru Pettigrew - Tuesday, May 25, 2010
Brands should not lose sight of how important it is to identi ...
- Norwegian Cruise Line's New 'Epic' Aims To Entertain
Around the Net In Brand Marketing, Thom Forbes - Monday, May 10, 2010
The Norwegian Epic, a balcony-laden ship that can sail with 4,100 passenger ...
- Hallmark Debuts 'Meet My Mom' Facebook Promo
Online Media Daily, Mark Walsh - Tuesday, May 4, 2010
Hallmark is putting a social twist on the traditional Mother's Day ca ...
- Focus On More Than Memories
Marketing Daily, Robert Passikoff - Friday, April 30, 2010
If properly positioned, the increasing ease and sharing of images can devel ...
- Western Union Effort Urges Cash Gifts For Mom
Marketing Daily, Tanya Gazdik - Thursday, April 29, 2010
Themed "Return the love," the national effort includes partnerships with Grammy Award-winni ...
- America To Spend More On Mom
Marketing Daily, Sarah Mahoney - Thursday, April 22, 2010
Aw, Mom, we really love ya: The typical consumer is planning ...
- Lowe's Hosts Family-Friendly Earth Day Projects
Marketing Daily, - Thursday, April 15, 2010
The Earth Day event is part of its ongoing "Build and Gro ...
- Launch Imminent For World's 'Freshest Organic' Cola
Around the Net In Brand Marketing, Thom Forbes - Thursday, April 1, 2010
It's early in the day, but we'd have to say that th ...
- Easter Spending Up; Food Tops Gifting
Research Brief, Jack Loechner - Monday, March 29, 2010
According to the NRF 2010 Easter Consumer Intentions and Actions Survey, East ...
- Survey: Americans To Up Easter Candy Ante
Marketing Daily, Sarah Mahoney - Wednesday, March 17, 2010
For families that celebrate, food continues to be the major expense, wi ...
- Bring On The Green: We're Ready For St. Pat
Marketing Daily, Sarah Mahoney - Wednesday, March 10, 2010
People are gearing up for St. Patrick's Day, and the good ne ...
- Automakers Campaigned On President's Day
Marketing Daily, Karl Greenberg - Tuesday, February 16, 2010
Edmunds.com says last weekend's President's Day sales events targeted people who mig ...
- Toy Fair Buyers Take Their Best Shots At Predicting Consumers
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 16, 2010
At Day Two of the American International Toy Fair in New Yor ...
- Retailers Take An Optimistic Peek Into Holiday Season 2010
Around the Net In Brand Marketing, Thom Forbes - Monday, February 15, 2010
Retail buyers, licensers and myriad toy professionals and gawkers converged at t ...
- Ford Transit Connect Takes Star Turn In Film
Marketing Daily, - Sunday, February 14, 2010
Ford's Transit Connect, a commercial van that Ford is marketing to small-busine ...
- Domino's Freebie Celebrates $1B In Online Sales
Marketing Daily, Karlene Lukovitz - Friday, February 12, 2010
Domino's has offered online/mobile ordering since 2007, but its online sales accelerat ...
- TGI Friday's Adds Premium Entrées
Marketing Daily, - Thursday, February 11, 2010
The Black Angus entrées include Jack Daniel's Sirloin & Shrimp, a 10-oun ...
- Carmex Launches Kiss-Off Promotion
Marketing Daily, - Thursday, February 11, 2010
Carmex, a cure for chapped lips, has launched a virtual Carmex Ki ...
- Macy's Plans Vocal Pyrotechnics For July 4th
Marketing Daily, - Wednesday, February 10, 2010
In addition to 40,000 pyrotechnic shells exploding over the Hudson River, t ...
- Valentine Keywords Cast a Wide Net
SearchBlog, Laurie Sullivan - Thursday, February 11, 2010
Don't make assumptions on who searches for your products, or the be ...
- My Valentine's Day Love Letter
Marketing Daily, Cliff Medney - Tuesday, February 9, 2010
Here are four things you may want to think about during th ...
- NRF Valentine's Day Forecast: Lovers Lose
Marketing Daily, Sarah Mahoney - Tuesday, February 2, 2010
While they're cutting back on sweethearts and family members, shoppers are actual ...
- Cupid Cuts Back Two Years In A Row
Marketing Daily, - Monday, February 1, 2010
Looks like couples are tightening their Valentine's Day belts again this yea ...
- Ford Warriors In Pink Links To 'Valentine's Day'
Marketing Daily, - Monday, February 1, 2010
Ford Warriors in Pink, Ford's partnership with the Susan G. Komen foundati ...
- Borders Bummer: Holiday Sales Disappoint
Marketing Daily, - Tuesday, January 19, 2010
Borders Group says it got coal in its stocking this Christmas, wi ...
- 'Tweet Me' Joins 'Love You' On Sweethearts Candy
Around the Net In Brand Marketing, Thom Forbes - Tuesday, January 19, 2010
The familiar candy hearts from Necco that have been a Valentine's D ...
- Century-Old Hallmark Eyes Augmented Reality
Marketing Daily, Aaron Baar - Friday, January 15, 2010
"We have consistently heard from consumers that they were looking for wa ...
- NRF: Holiday Sales Gained After All
Marketing Daily, Sarah Mahoney - Thursday, January 14, 2010
"With an eye on managing inventory and maintaining lower price points, retaile ...
- GameStop's Holiday Sales Fall
Marketing Daily, - Friday, January 8, 2010
While many retailers are reporting that the holiday sales period was somewh ...
- Back To Basics
Engage:Millennials, Dan Coates - Friday, January 8, 2010
While this generation is indeed tech-savvy, marketers looking to unhook the pur ...