- Princesses And Pumpkins Top Costume List
Marketing Daily, - Thursday, September 30, 2010
Expect your friends to show up as witches, vampires and pirates, yo ...
- Kmart Lengthens Layaway Plan; Adds Eligible Items
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 30, 2010
Andrea Chang reports that Kmart is extending its layaway program, which h ...
- Holiday Shopping Starting And Online Beating Bricks; Deals Necessary
Research Brief, Jack Loechner - Thursday, September 30, 2010
According to the 2010 Consumer Shopping Habits Survey by Channel Advisor, 5 ...
- Universal Turns To Folklore To Woo Latinos For Halloween
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 29, 2010
The theme park is adding a character based on the Latin Americ ...
- Borders To Open 25 Seasonal Borders Express Stores
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 29, 2010
...
- Online Retailers Get More Global
Marketing Daily, Sarah Mahoney - Tuesday, September 28, 2010
While 73% of online retailers say they already send products abroad fr ...
- PetSmart To Feature Contest Winner In TV Spot
Marketing Daily, Tanya Gazdik - Friday, September 24, 2010
Pet parents can enter the "Scare Your Way into a PetSmart Commercia ...
- Best Buy Unveils New Pickup Plan For Holidays
Marketing Daily, - Friday, September 24, 2010
Called Store Pickup Plus, the program "serves as an evolution of tradition ...
- Sears Opening In-Store 85 Toy Shops In Key Markets
Around the Net In Brand Marketing, Thom Forbes - Friday, September 24, 2010
Dhanya Skariachan breaks the story that Sears will permanently allocate 1,500 ...
- Kia Going Beyond Vanilla With New Optima
Marketing Daily, Karl Greenberg - Thursday, September 23, 2010
Optima has an opportunity because consumers in the mid-sized car segment a ...
- Halloween Is Hot: We'll Dress Up At Record Levels
Marketing Daily, Sarah Mahoney - Thursday, September 23, 2010
Four out of 10 adults -- the most in the survey's histo ...
- Holiday Forecast: Tepid Growth, Mega Sales
Marketing Daily, Sarah Mahoney - Tuesday, September 21, 2010
Experts believe that will translate into another heavy promotional season. "We're goi ...
- Toys R Us Releases Hot Toys List; Will Open 600-Plus Temp Shops
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 21, 2010
Dhanya Skariachan reports that Toys R Us is hoping that a wi ...
- The Gap's Holiday Effort To Include Foursquare Founders
Around the Net In Brand Marketing, Nina Lentini - Tuesday, September 14, 2010
For the upcoming holiday season, Gap is prepping a campaign that involv ...
- Toys"R"Temp: Chain To Double Size With Pop-Ups
Marketing Daily, Sarah Mahoney - Friday, September 10, 2010
"It's an opportunity, and they are capitalizing on the 9% vacancy ra ...
- Toys 'R' Us Back To Popping Up In Empty Mall Stores
Around the Net In Brand Marketing, Nina Lentini - Thursday, September 9, 2010
It worked last year so Toys "R" Us is upping the an ...
- Macy's New Campaign Steps Up The Magic
Marketing Daily, Sarah Mahoney - Tuesday, September 7, 2010
Just in time for Fashion Week, Macy's is unveiling a new celebrity-load ...
- Holiday Layaway
Research Brief, Jack Loechner - Tuesday, August 17, 2010
According to the Experian Marketing Services annual 2010 Holiday Marketer: Benchmark Tre ...
- Retailers Moving Christmas A Little Closer
Marketing Daily, Sarah Mahoney - Wednesday, August 11, 2010
Marketers are expected to advertise Black Friday sales sooner, and extend th ...
- A&W Launches Facebook-Based Freebie Offer
Marketing Daily, - Thursday, August 5, 2010
This is the chain's first effort to engage Facebook users with ...
- Retailers Conjure Christmas Sales In The Heat Of Summer
Around the Net In Brand Marketing, Thom Forbes - Friday, July 23, 2010
Ylan Q. Mui reports that several major retailers are taking an advan ...
- Christmas Club Card Returns To Sears And Kmart
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 22, 2010
Sears and Kmart have already started pitching their Christmas Club card, whi ...
- Target Launches Summer 'Black Friday' Special
Marketing Daily, - Tuesday, July 20, 2010
Looks like Target Corp. wins the race for being the first ...
- It's Christmas In July Again For Toys R Us
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 14, 2010
...
- Lowe's, Home Depot Push Hard-Working Staycations
Marketing Daily, Sarah Mahoney - Tuesday, July 6, 2010
Both big-box stories are offering plenty of easy, affordable DIY-projects, and chai ...
- Happy Independence Day!
Marketing Daily, - Friday, July 2, 2010
Because of Monday's holiday, Marketing Daily will not be published. We wi ...
- Pepto Bismol Joins Nathan's For July 4 Eating Contest
Around the Net In Brand Marketing, Nina Lentini - Friday, June 25, 2010
Major League Eating's growth in recent years had brought along a n ...
- AAA: More People To Travel This Fourth Of July
Marketing Daily, Sarah Mahoney - Wednesday, June 23, 2010
A new survey from AAA projects that the number of Americans traveli ...
- What Dads Can Expect
Research Brief, Jack Loechner - Monday, June 14, 2010
According to the NRF 2010 Father's Day Consumer Intentions and Actions Surve ...
- NRF: Consumers Plan To Spend A Bit More On Dad
Marketing Daily, - Wednesday, June 9, 2010
The most popular way to celebrate is with a meal out, chos ...