- Before Wearable Marketing, Battery Needs Work, Says Study
Around the Net in IoT, Chuck Martin - Wednesday, August 12, 2015
Frost & Sullivan predicted that wearable devices will become a mass mark ...
- Latest Shopping Innovation: Paying by Heartbeat
Around the Net in IoT, Chuck Martin, Chuck Moran - Wednesday, August 12, 2015
After Apple Pay and Google Wallet revolutionized payments with NFC technology, something new ...
- Mirror Coluld Become Media Message Device
Around the Net in IoT, Chuck Martin - Wednesday, August 12, 2015
Smart fridges are a cliche of the internet of things, a perfect examp ...
- 75% Would Skip Stores that Use Facial Recognition for Marketing
Connected Thinking, Chuck Martin - Wednesday, August 12, 2015
There may be a million or so beacons in the marketplace b ...
- Adidas Adding Fitness Marketing with Acquisition
Around the Net in IoT, Chuck Martin - Tuesday, August 11, 2015
Yesterday, Adidas acquired Austrian fitness company Runtastic, becoming the latest purchase of the Adidas Gro ...
- Security Concerns Precede Smartwatch Marketing
Around the Net in IoT, Chuck Martin - Tuesday, August 11, 2015
A study by Hewlett-Packard Co’s Fortify security research unit found that 10 ...
- Business Organization Seen As Key
Around the Net in IoT, Chuck Martin - Tuesday, August 11, 2015
Security surrounding the IoT spectrum became the major keynote at this year's Black H ...
- Retailers Expected to Highlight IoT Devices in Shopping
Around the Net in IoT, Chuck Martin - Tuesday, August 11, 2015
The Australian internet of things at home market is set to skyrock ...
- Big Data Use Expanding for Digital Marketing
Around the Net in IoT, Chuck Martin - Tuesday, August 11, 2015
2nd Watch surveyed 500 IT and marketing professionals in large and midsi ...
- Agencies See Privacy, Trust As Key IoT Issues
Connected Thinking, Chuck Martin - Tuesday, August 11, 2015
In almost any in-depth conversation about the Internet of Things with marketer ...
- Home Connections Have to Be 'Painless'
Around the Net in IoT, Chuck Martin - Monday, August 10, 2015
The hype surrounding the Internet of Things (IoT) in the home ...
- Consumers Expect Wearables to Make Shopping Better
Around the Net in IoT, Chuck Martin - Monday, August 10, 2015
People and smart sensors or the Internet of Everything. The world h ...
- Machine Data Used for Digital Marketing
Around the Net in IoT, Chuck Martin - Monday, August 10, 2015
Marketers are leveraging the internet of things (IoT) to track and rea ...
- Wearables Connect Consumers
Around the Net in IoT, Chuck Martin - Monday, August 10, 2015
If there is any discussion on Internet of Things (IoT), one cann ...
- Under Armour & the Wearables Info Platform
Connected Thinking, Chuck Martin - Monday, August 10, 2015
Much of the value in the Internet of Things is in t ...
- Infotainment Systems Segregated in Cars
Around the Net in IoT, Chuck Martin - Friday, August 7, 2015
As Def Con rolls into Las Vegas today, it is drawing t ...
- IoT Seen As the New Face of Media Consumption
Around the Net in IoT, Chuck Martin - Friday, August 7, 2015
Alex Wood is no stranger to technology. Founder and CEO of Zonk ...
- Challenges in Getting Connected
Around the Net in IoT, Chuck Martin - Friday, August 7, 2015
The battle for the Internet of Things (IoT) gateway in the connect ...
- Drones Tapped to Count Connected Devices
Around the Net in IoT, Chuck Martin - Friday, August 7, 2015
Given the explosion of connected devices, also known as the Internet-of-things, it’s natural th ...
- 'Smart' Mailboxes Could Message Consumers
Around the Net in IoT, Chuck Martin - Friday, August 7, 2015
"Smart" mailboxes equipped with sensors could automatically scan a parcel's barcode a ...
- IoT & the Loyalty Factor in Shopping
Connected Thinking, Chuck Martin - Friday, August 7, 2015
While the world of the Internet of Things is complex, there a ...
- Target Tests Beacons For Mobile Coupons
MoBlog, Erik Sass - Friday, August 7, 2015
This week Target became the latest retailer to integrate beacon technology in ...
- Many IoT Gadgets Outside of Advertising
Around the Net in IoT, Chuck Martin - Thursday, August 6, 2015
Just because you can do something, does it mean you should? Th ...
- Target Testing Beacons for Shopping
Around the Net in IoT, Chuck Martin - Thursday, August 6, 2015
Small, nondescript rectangular boxes have been tucked away on top of shelv ...
- IoT Adoption Rates Found Not Uniform
Around the Net in IoT, Chuck Martin - Thursday, August 6, 2015
The Internet of Things (IoT) market in Central and Eastern Europe, t ...
- Holiday Shopping Seasons Not Seen As Hot for Apple Watch
Around the Net in IoT, Chuck Martin - Thursday, August 6, 2015
Media reports are circulating wildly stating that an Apple Watch supplier has not ev ...
- Market Blanketed with Beacons
Around the Net in IoT, Chuck Martin - Thursday, August 6, 2015
After Apple introduced iBeacon in 2013, it was easy to imagine h ...
- IoT Shopping: Marketing Past the Bright Shiny Objects
Connected Thinking, Chuck Martin - Wednesday, August 5, 2015
The Internet of Things will impact the entire shopping process in ...
- Marketers, Agencies Split On Impact Of 'IoT,' Feel Equally Ignorant About What It Actually Is
MediaDailyNews, Joe Mandese - Thursday, August 6, 2015
Ad executives by and large say they have a relatively low understandi ...
- Net Lighting Promoted for Personal Marketing
Around the Net in IoT, Chuck Martin - Wednesday, August 5, 2015
When was the last time you thought about your lights? Whether y ...