- Omnicom Third-Quarter Revenue Up 7%
Around the Net In MAD London, Sean Hargrave - Wednesday, October 22, 2014
Omnicom has revealed a 7.4 percent increase in worldwide revenue to $3,749. ...
- UK Newspapers Will Measure Mobile From 2016
Around the Net In MAD London, Sean Hargrave - Wednesday, October 22, 2014
The UK's newspaper industry should have a new system of measurement th ...
- O2 Switches From ZenithOptimedia To Havas Media Without A Pitch
Around the Net In MAD London, Sean Hargrave - Wednesday, October 22, 2014
Publicis Groupe ZenithOptimedia's GBP200 million European media business for O2, including t ...
- Social Marketers Move From Likes To 'Show Me The Money'
London Blog, Sean Hargrave - Wednesday, October 22, 2014
Social is now a paid channel, and so savvy marketers are taki ...
- Nearly Half Of Loans Taken Out Via Mobile
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
Just under half (44 percent) of loans are taken out through mobi ...
- Diageo Predicts Drinks-Based 'Bake Off' Programme, Possibly On YouTube
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
Drinks giant Diageo is "very keen" to see a Great British Ba ...
- Ello Founder Claims US Privacy Is A 'Car Crash'
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
Paul Budnitz and his co-founders launched a version of Ello a ye ...
- Google UK Revenue Up 17%
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
According to Google's results for the third quarter, the search giant's ...
- Netflix Hit By Slowing Growth And HBO Rival News
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
The video streaming company Netflix suffered a double whammy yesterday, reporting slower-than-expect ...
- UK Newspaper Sites Record All Time High Last Month
Around the Net In MAD London, Sean Hargrave - Monday, October 20, 2014
The Web sites of the UK's national news brands reported record traff ...
- Content Has Been King All Along, Its Creators Are Now Realising
London Blog, Sean Hargrave - Monday, October 20, 2014
News that Time Warner is to launch HBO as a stand-alone, streami ...
- Industry Needs More Generalist All-Rounder Marketers
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Digital specialists are becoming less relevant as businesses increasingly turn to "generalis ...
- John Lewis Up Digital Innovation Spend To Simplify View Of Customers
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
John Lewis is to up its digital innovation spend by 25% ne ...
- Ryanair CMO Advises Brands To Go It Alone On Customer Experience Improvements
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Ryanair's chief marketing officer Kenny Jacobs has revealed that customer experience improvemen ...
- Budgets Increase For Eighth Consecutive Quarter
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Marketing budgets have risen in Q3 2014, marking two years of continuo ...
- Liberty Global Gives GBP150m European Media Account to Omnicom
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Virgin Media owner Liberty Global has awarded its GBP150m European media planni ...
- Will.i.am And O2 Partner On Wearable 'Cuff'
Around the Net In MAD London, Sean Hargrave - Friday, October 17, 2014
Will.i.am is partnering with O2 in the UK for the launch ...
- Dear RTB - Publishers Are Waking Up To The Value Of Their Data
London Blog, Sean Hargrave - Friday, October 17, 2014
If content truly is king, then publishers hold the aces. The b ...
- Change At The Top Of WPP's Maxus: Pattison Named Global CEO
MAD, Steve McClellan - Thursday, October 16, 2014
Lindsay Pattison has been promoted to Global CEO of Maxus, the Grou ...
- You Get What You Pay For - With Social, That's Engagement
MAD London, Ellen Curtis - Friday, October 17, 2014
Some pioneering brands are realising that now that social is a pa ...
- YouTube Simplifies Buying Top-Tier Spots
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
Google is allowing advertisers to more easily purchase top-tier content on YouTu ...
- Facebook Launches IQ To Better Understand Online Behaviour
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
Facebook has unveiled a new research unit that it hopes will gui ...
- John Lewis Considering Oculus Rift For In-Store Demonstrations
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
John Lewis has started looking at what virtual reality (VR) technologies su ...
- Vauxhall Targets Millennials On BuzzFeed For Adam Car Launch
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
Vauxhall has signed an exclusive European sponsorship deal with BuzzFeed that wi ...
- Government Seeks Ad Agency To Highlight Middle East Humanitarian Work
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
The Department for International Development (DFID) is seeking an ad agency ...
- comScore Co-Founder Warns London Marketers Not To Measure In CTR
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
Gian Fulgoni, co-founder of research giant comScore, told IAB Engage that displ ...
- It Takes Incisive Planning And Creativity To Make Programmatic Machines Do The Right Thing
London Blog, Sean Hargrave - Thursday, October 16, 2014
It's tempting to think RTB and programmatic are all about machines whizzi ...
- Yahoo Research Says Users Nearly Twice As Engaged With 'In The Stream' Advertising
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
New research from Yahoo reveals that mobile users are twice as like ...
- Sky Signs Up To Twitter Amplify
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
Sky is the latest brand to sign up to Twitter's Amplify ...
- Google's Schmidt Names Amazon As Its Nearest Search Rival
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
The chairman of Google has delivered a snub to the firm's competito ...