- Vimeo Buys Video App Cameo
Around the Net in Video, Gavin O'Malley - Wednesday, March 19, 2014
Vimeo has scooped up video-making app Cameo for an undisclosed sum. “Cam ...
- Lotame Acquires AdMobius For Cross-Device Targeting
Around the Net in Real-Time, Tyler Loechner - Tuesday, March 18, 2014
AdExchanger has reported that Lotame, a data management platform (DMP), has acquir ...
- Yahoo Forecast To Gain $15B From Alibaba IPO
MediaDailyNews, Mark Walsh - Monday, March 17, 2014
As one of the company's largest shareholders, Yahoo has a 24% sta ...
- Dunnhumby To Buy Sociomantic?
Around the Net in Real-Time, Tyler Loechner - Friday, March 14, 2014
Business Insider reported that Dunnhumby has bought Sociomantic, an ad retargeting fir ...
- O&M Takes Control Of Middle East Affiliate
MAD, Steve McClellan - Thursday, March 13, 2014
The WPP global network has agreed to acquire a majority stake ...
- Nexstar Expands Digital, Buys Internet Broadcasting Systems For $20M
MediaDailyNews, Wayne Friedman - Thursday, March 13, 2014
Moving to enlarge its digital business efforts, growing TV station company Nexst ...
- Disney Eyes Maker Studios For $500M
Around the Net in Video, Gavin O'Malley - Wednesday, March 12, 2014
Disney is reportedly eyeing Maker Studios for upwards of $500 million. Regardi ...
- MetrixLab Takes Big Stake In Oxyme
Social Media & Marketing Daily, Gavin O'Malley - Tuesday, March 11, 2014
Consolidation among social-marketing vendors appears to be a global phenomenon. Take Seattle-bas ...
- Chiquita, Fyffes Blend A Fruity Smoothie
Marketing Daily - Top of the News, Thom Forbes - Tuesday, March 11, 2014
The merger of Charlotte, N.C.-based Chiquita and Dublin, Ireland-based Fyffes creates ...
- Adknowledge Buys Video Platform GiantMedia
Online Video Daily, Gavin O'Malley - Monday, March 10, 2014
Adknowledge, the acquisitive performance ad network, just bought Giant Media -- ...
- Publicis Joins Dallas Buyers Club
MAD, Steve McClellan - Thursday, March 6, 2014
The holding company has acquired Dallas-based digital shop Hawkeye, which is bei ...
- Comcast To Buy Digital Ad Company Freewheel
MediaDailyNews, Wayne Friedman - Thursday, March 6, 2014
Comcast has finalized a deal to buy digital advertising company Freewheel f ...
- Isobar Mobilizes In France
MAD, Steve McClellan - Wednesday, March 5, 2014
The Dentsu Aegis Network has agreed to acquire France's Lesmobilizers, a speciali ...
- Zenovia Acquires Brandscreen, Readies For Launch Of Exchange Featuring 'Guaranteed In-View' Inventory
Real-Time Daily, Tyler Loechner - Wednesday, March 5, 2014
Brandscreen, a demand-side platform (DSP), has been acquired by Zenovia, a displ ...
- Yahoo Buys Social Data Firm Vizify
Social Media & Marketing Daily, Mark Walsh - Wednesday, March 5, 2014
Extending its relentless acquisition spree, Yahoo has purchased social data startup Vizi ...
- Why Companies Can't Rely On Acquisitions Alone
Around the Net In Media, Gavin O'Malley - Tuesday, March 4, 2014
Whether its social, video, or programmatic technology, acquisitions are often the be ...
- Facebook Floats $60M Drone Acquisition
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, March 4, 2014
Like Howard Hughes, today’s tech titans are obsessed with the skies. Firs ...
- 'Maxim' Sold To Steak 'n Shake Owner
MediaDailyNews, Erik Sass - Friday, February 28, 2014
The fate of "Maxim" has been up in the air ever sin ...
- WPP Takes Stake In Percolate, Expands Social Marketing Efforts
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, February 26, 2014
Still trying to perfect its social media strategy, WPP's digital investment a ...
- JWT Agrees To Buy Lemon Sky
MAD, Steve McClellan - Tuesday, February 25, 2014
WPP's global agency JWT has agreed to acquire Lemon Sky, a digit ...
- Rovi Buys Veveo, Adds Content, Search Tools
Online Video Daily, Gavin O'Malley - Monday, February 24, 2014
Rovi has agreed to buy Veveo for about $62 million, the compani ...
- Oracle's BlueKai Buy Broke Our Crystal Ball
RTBlog, Tyler Loechner - Monday, February 24, 2014
Leave it to a company named Oracle to prove RTBlog's predictive powe ...
- In Wake Of Comcast/TWC Merger, What Does John Malone Do Now?
Video Insider, Bill Niemeyer - Tuesday, February 25, 2014
When Comcast and Time Warner Cable recently announced their big merger, o ...
- Cibo Acquires Hydrant
MAD, Steve McClellan - Friday, February 21, 2014
Brand specialist agency Cibo has acquired experiential firm Hydrant. Both shops a ...
- Apple Buys App Start-Up Burstly
Mobile Marketing Daily, Gavin O'Malley - Friday, February 21, 2014
Appealing to mobile developers, Apple has acquired app testing and advertising softwa ...
- Criteo Shells Out $28.8 Million To Acquire Real-Time Email Marketing Platform
Real-Time Daily, Tyler Loechner - Thursday, February 20, 2014
Criteo on Thursday announced it has acquired Tedemis, a Paris-based personalized ema ...
- Google Acquires Spider.io To Fight Ad Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 21, 2014
Google announced Friday the acquisition of Spider.io, a company that spent t ...
- Analyst Warning: WhatsApp Is 'The Anti-Facebook'
Social Media & Marketing Daily, Gavin O'Malley - Thursday, February 20, 2014
Facebook spent $19 million to buy a messaging app with 450 milli ...
- Google Wanted WhatsApp For $10B
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, February 20, 2014
Google reportedly offered to buy WhatsApp for $10 billion -- a litt ...
- MDC Buys Shareholder Services Firm
MAD, Steve McClellan - Wednesday, February 19, 2014
It might seem like an unusual purchase for an ad holding compan ...