Business Insider reported that Dunnhumby has bought Sociomantic, an ad retargeting firm, for $175 - $200 million.
However, Business Insider makes it clear that it “heard this
information from two industry sources who are not Dunnhumby or Sociomantic employees.”
RTM Daily reached out to Dunnhumby and Sociomantic representatives about the report but had
not heard back by presstime.
Read the whole story at Business Insider »