- M&A Media Activity Dropped 23%, Publicis Leads Deal-Making
MediaDailyNews, Wayne Friedman - Thursday, October 20, 2011
The overall media economy is still weak -- as well as med ...
- Lin TV Chief Upbeat About Local TV, Digital Biz
MediaDailyNews, David Goetzl - Thursday, October 13, 2011
LIN TV's chief said Wednesday that M&A in the local station busine ...
- AOL's Armstrong Posits Yahoo Merger
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Thursday, October 13, 2011
Still soft on the idea of a Yahoo merger, AOL head T ...
- Meredith Buys 'Rachael Ray,' Doesn't Fit RDA Strategy
MediaDailyNews, Erik Sass - Wednesday, October 12, 2011
Meredith Corp. will buy "Every Day with Rachael Ray" from the Reader ...
- Neustar To Buy Targusinfo
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, October 12, 2011
Telecommunications company Neustar on Tuesday agreed to buy privately owned Targusinfo f ...
- Media M&A Hits $35B, New Growth Streams Sought
MediaDailyNews, Erik Sass - Wednesday, October 5, 2011
The total value of merger and acquisition activity in the media indust ...
- Cross-Pollination: FRWD Acquires BrandinHand
Online Media Daily, Steve Smith - Wednesday, October 5, 2011
One of the leading mobile media buying and planning agencies BrandInHand h ...
- Rhapsody To Acquire Napster
Marketing Daily, - Monday, October 3, 2011
On-demand music service Rhapsody will acquire, Napster, the company that upended t ...
- MDC Acquires Pharma Shop Concentric
MediaDailyNews, - Friday, September 30, 2011
MDC Partners has acquired a majority stake in fast-growing healthcare agency Concentr ...
- Media Transactions Hit $35B, Interactive, Tech Major Investment Arenas
Online Media Daily, Gavin O'Malley - Friday, September 30, 2011
Last year marked a comeback for media, information, marketing services and technolo ...
- Justice Dept. Revisits Google/Motorola
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Thursday, September 29, 2011
The Justice Department is requesting more information about Google's proposed $12.5 billi ...
- Ram Truck Hispanic Effort 'Most Comprehensive'
Marketing Daily, Tanya Gazdik - Wednesday, September 28, 2011
Chrysler Group LLC is calling its new Hispanic-focused campaign its most comprehensi ...
- 7-Eleven Offers CofFREE Day, Facebook Game
Marketing Daily, Tanya Gazdik - Tuesday, September 27, 2011
The promotion targets everyone who likes a "fresh, piping-hot cup of coffee ...
- App Offers Alternative To Reading Food Labels
Marketing Daily, - Friday, September 23, 2011
With front-of-packaging labeling systems the hot topic in the food/beverage industries, ...
- Existence Precedes Essence In Toyota Yaris Campaign
Marketing Daily, Karl Greenberg - Friday, September 23, 2011
The effort for Toyota Yaris focuses on the vehicle's essence. "Yaris," sa ...
- Nissan Taps Deperez For Marketing
Marketing Daily, - Friday, September 23, 2011
Nissan has tapped Fred Deperez as director, Chief Marketing Manager for Niss ...
- eBay Motors Launches Web-Based Show
Marketing Daily, - Friday, September 23, 2011
eBay is launching "World's Fastest Car Show" -- an original video seri ...
- Lunch Behaviors Can Vary Significantly By Generation
Marketing Daily, Karlene Lukovitz - Sunday, September 25, 2011
Millennials are the heaviest users of restaurants/foodservice options at lunch, but they' ...
- Study: Make Way For Winter Holiday Markdowns
Marketing Daily, Sarah Mahoney - Friday, September 23, 2011
While retail executives are looking for modest growth this holiday season, they' ...
- Audi A6 Takes Over Jersey City In FX Original TV Series
Marketing Daily, Karl Greenberg - Friday, September 23, 2011
Audi, which launched its campaign for the A6 this month with creati ...
- Crowne Plaza Hotels Tees Off With Nike Golf Pro
Marketing Daily, Tanya Gazdik - Saturday, September 24, 2011
Guests at IHG's Crowne Plaza Hotels & Resorts can earn Nike go ...
- Jagermeister Hires U.S. Agency
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Jägermeister is hiring its first U.S.-market advertising agency in 25 or mo ...
- Rite Aid Expands Loyalty Program
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Rite Aid increased sales and narrowed losses in second quarter 2012 ...
- Brands Go Long With Ad Creative
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Brands marketing in the UK are increasingly turning to long-copy ads ...
- Ford Dominates Domestic Revival
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Ford, more than any of the Detroit makers, is dominating the domest ...
- Gas Station TV To Expand Nationally
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Gas Station TV (GSTV), the nation's largest away-from-home television network at fu ...
- Are We Lazy Or Do We Just Hate 'Ferners'?
Around the Net In Brand Marketing, Karl Greenberg - Friday, September 23, 2011
Bnet columnist Jim Edwards points out Americans will not be bothered ...
- Nike Readies LeBron 9
Marketing Daily, - Thursday, September 22, 2011
Nike is readying the LeBron 9, which it says is its fir ...
- Elmo's Tambourine Rocks Toys R Us Hot List
Marketing Daily, Sarah Mahoney - Thursday, September 22, 2011
Toys R Us has unfurled its holiday Hot List, which this ye ...
- General Mills's Earnings Down, But Beat Expectations
Marketing Daily, - Thursday, September 22, 2011
General Mills reported fiscal Q1 profits of $405.6 million (61 cents ...