- Lagardere, Hearst Edge Closer To Hachette Deal
MediaDailyNews, Erik Sass - Friday, January 7, 2011
There is more progress in the possible sale of Hachette Filipacchi a ...
- 'Backpacker' Launches Survival School App
MediaDailyNews, - Saturday, January 8, 2011
Backpacker magazine has launched "The Backpacker Survival School" iPad app, giving use ...
- Time Inc. Creates Branded Solutions Unit
MediaDailyNews, - Monday, January 10, 2011
The new Time Inc. Branded Solutions unit combines the Time Inc. corpora ...
- Jessica Szohr, Star Of 'Gossip Girl,' Pitches Sobe In 'SI' Swimsuit Issue
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 7, 2011
"Gossip Girl"'s Jessica Szohr, who plays Vanessa Abrams in the show, wi ...
- Mag Bag: Rodale Names Zemoga Digital AOR
MediaDailyNews, Erik Sass - Thursday, January 6, 2011
Rodale has appointed Zemoga its digital agency of record to help clien ...
- 'Newsweek' Gutting Staff, Offering Buyouts
Around the Net In Media, Fern Siegel - Wednesday, January 5, 2011
Talk is spreading that future publishing partner The Daily Beast plans ...
- CES: Corning Seeks Name For Itself In Gorilla Glass
Marketing Daily, Aaron Baar - Thursday, January 6, 2011
Just as Intel made a name for itself as a computer compone ...
- New Lacoste Ads Push Gator Glamour
Marketing Daily, Sarah Mahoney - Wednesday, January 5, 2011
Lacoste, the sportswear company best known for its preppy little alligator, ...
- Google Digital Newsstand Muscles In on Apple
Around the Net In Media, Fern Siegel - Monday, January 3, 2011
Google Inc. and Apple Inc. have stepped up their battle to w ...
- 'Consumer Reports' Won't Recommend 3 Brands
Marketing Daily, Karl Greenberg - Tuesday, January 4, 2011
Consumer Reports has some dour news for Ford's Edge and sibling Linco ...
- Gold's Gym, 'Fitness' Effort Urges: 'You Can Do It'
Marketing Daily, Tanya Gazdik - Monday, January 3, 2011
Through a partnership in support of Fitness magazine's "You Can Do It ...
- Digital Magazine Sales Slump on iPad
MediaDailyNews, Erik Sass - Monday, January 3, 2011
After a strong start following the debut of Apple's popular iPad ...