- The Polycrisis Grinds On
Red, White & Blog, Joe Mandese - Tuesday, November 21, 2023
That's the first line in a just-released global trends report from Ipso ...
- Twitter Rolls Out Crisis Misinformation Policy
Digital News Daily, Colin Kirkland - Friday, May 20, 2022
The new policy aims to combat false and potentially harmful information duri ...
- Search And The CMO: How To Elevate And Evangelize SEO Success
Search & Performance Marketing Daily, Jim Yu - Tuesday, September 28, 2021
The ability to appear and be found in search became critical ...
- NY Ad Club Memorializes 2020-21 'Trises,' Enshrines Artifacts In Time Capsule
MediaDailyNews, Joe Mandese - Thursday, July 29, 2021
To celebrate its 125th anniversary this month, the Advertising Club of N ...
- Flipping the Funnel: Addressable TV and the Success of Audience Modeling and Targeting
The MediaPost Cases, Lisa Singer - Monday, April 26, 2021
What would it mean to your media mix model if you boug ...
- Local Publishers Face Existential Threat Until COVID-19 Recovery
Publishing Insider, - Monday, March 23, 2020
For many local publishers, the current health crisis is far worse th ...
- Beast's Avlon: Influence Matters More Than Scale For Its Own Sake
Show Daily: Videos, Steve Smith - Saturday, June 17, 2017
"News needs to do two things right now," Daily Beast Editor-in-Chief Jo ...
- P&G's Lonely Battle To Improve The Media Ecosystem
MAD, Tom Denford - Thursday, May 18, 2017
One reason why other companies have fought shy of this fight ...
- Publicis CEO Calls ANA's Pending Report 'Unfair'
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 7, 2016
Right before the Association of National Advertisers' (ANA) report on transparency ...
- 360i's New Crisis Management Practice
MAD, Steve McClellan - Tuesday, June 16, 2015
The agency, part of Dentsu Aegis Network, describes the new practice ...
- Sign Me Up: Stoking The Subscription Economy
Data and Targeting Insider, Steve Smith - Tuesday, June 2, 2015
Consumers are looking for convenience and optimal selection, and so subscription servic ...
- Sweet Deal Soured KSL's Health; Trustee Wants To Undo It
MAD, Steve McClellan - Friday, March 28, 2014
KSL Trustee David Gottlieb has asked a U.S. Bankruptcy Court to vo ...
- Data As Entertainment: Miley Vies With Turkish Prime Minister For 'Time' POY
Data and Targeting Insider, Steve Smith - Monday, December 2, 2013
Social media popularity invites our attention and derision all at once. ...
- Social Media Has Negligible Effect on TV Ratings
MediaDailyNews, Wayne Friedman - Friday, October 7, 2011
An analysis by NM Incite, a Nielsen/McKinsey Company, found a 9% overa ...
- MRI: Some Big Drops In Magazine Readership
MediaDailyNews, Erik Sass - Monday, May 23, 2011
While the trend was hardly universal, a number of major magazines s ...
- Quadrangle Group Shutters Media Ops
MediaDailyNews, Erik Sass - Monday, November 22, 2010
One of the highest-profile private-equity investment firms operating in the media sphe ...
- Mag Bag: Newsweek.com, Daily Beast Combine Forces
MediaDailyNews, Erik Sass - Thursday, November 18, 2010
Despite contradictory and alarming statements from Newsweek CEO Stephen Colvin, Newsweek.com ...
- Leno's Younger Viewers Slip Away
Around the Net In Media, Fern Siegel - Tuesday, October 19, 2010
Comedian Jay Leno's audience among young viewers has shrunk in the sev ...
- Blockbuster Files For Chapter 11
MediaDailyNews, - Thursday, September 23, 2010
Blockbuster has filed for voluntary Chapter 11 bankruptcy. ...
- ABC: Newspapers Slammed With More Circ Declines
MediaDailyNews, Erik Sass - Monday, April 26, 2010
The average weekday circulation of 604 American newspapers declined yet again ov ...
- TV May Be Everywhere, But Research Is Nowhere
MediaDailyNews, Steve Sternberg - Thursday, April 1, 2010
Our industry now finds itself at a crossroads. The way viewers consu ...
- The Year of Living Efficiently
Online Media Daily, John Bauschard - Wednesday, January 20, 2010
Agencies and ad media brokers need standards: If recent economic history h ...
- Media General Adds Furlough Days
MediaDailyNews, - Friday, September 18, 2009
Media General Inc. is adding its furlough days for employees, taking ...
- Bad Reception: S&P Gives Clear Channel 'D' Credit Rating
MediaDailyNews, Erik Sass - Tuesday, September 1, 2009
In another sign of trouble for the nation's largest radio broadcaster a ...
- Tribune Money Woes Hit CBS
MediaDailyNews, David Goetzl - Friday, July 10, 2009
Looking to keep multiple contracts with the Tribune Co.'s TV operations ...
- Just An Online Minute... Media in Crisis: Are We The Cause Or The Effect?
Just An Online Minute, Kelly Samardak - Thursday, July 9, 2009
After last night's book party for Chris Anderson's book "Free," I settl ...
- RAM: Selling into the New Frugality
OMMA Magazine, joe.h , Alan Gerson, Bob Heyman - Wednesday, October 14, 2009
After nearly 50 years of selling to avid consumers indulging in ...
- Metrics Focus: Math Men
OMMA Magazine, - Thursday, June 24, 2010
"I shall be both dog and pony." - Roger Sterling, Mad M ...